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White Ops is a cybersecurity company that protects digital advertisers and web app owners from ad fraud and other forms of automated threats.
Confiant (formerly known as ClarityAd Inc) is one of the growing ad fraud prevention vendors in the adtech ecosystem. Unlike White Ops, Confiant focuses only on the digital ad industry offering products to help both publishers and advertisers.
#Ad Fraud Detection #Ad Fraud Protection #Ad Protection
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DoubleVerify authenticates the quality of digital media for the world’s largest brands ensuring viewable, fraud-free, brand-safe ads.
DoubleVerify has its proprietary platform dubbed as ‘DV Pinnacle’, to ensure viewable, fraud-free, and brand safety ads for media buyers. DoubleVerify claims its platform is the industry’s first unified service and performance platform.
#Ad Protection #Ad Fraud Detection #Ad Fraud Protection 1 social mentions
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Pixalate is an intelligence platform and real time fraud protection provider.
Pixalate is capable of preventing 15 types of frauds and monitors over 50 million URLs. It has partnered with well-known adtech vendors including OpenX, AdRoll, and Centro.
#Ad Protection #Ad Fraud Detection #Ad Fraud Protection
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Integral Ad Science is a global technology company that offers data and solutions to establish a safer, more effective advertising ecosystem.
Founded in 2009, IAS provides a stream of optimization and verification products for publishers, advertisers, brands, and agencies. It has been working with big names such as Adobe, AOL, and DoubleClick Bid Manager by Google.
#Ad Protection #Ad Fraud Detection #Ad Fraud Protection 2 social mentions
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Trust Metrics provides data-driven planning tools to improve campaign performance on advertising networks.
Trust Metrics provides quarterly analysis for publishers to measure, optimize, and benchmark the inventories against the industry (competitors).
#Ad Protection #Ad Fraud Detection #Ad Fraud Protection
