I found the Swift Digital Suite super easy for creating and sending regular e-mail communications. It’s a great tool if you want to engage various groups, a membership base, and gaining insights through surveys in order to get instant feedback is super valuable.
There are a LOT of features, and it can feel a little overwhelming at the beginning as to how you will use them. But once you get started with ROI Tracking, Dynamic Content, Lead Scoring, Segmentation, Social Marketing, and Tracking Website visitors, it’s a tool you can’t live without.