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Zoho Campaigns VS Marketing Optimizer

Compare Zoho Campaigns VS Marketing Optimizer and see what are their differences

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Zoho Campaigns logo Zoho Campaigns

Smart email marketing software that helps you reach your target audiences, engage in a personalized way, and grow your brand presence.

Marketing Optimizer logo Marketing Optimizer

Optimize conversion rates, increase lead-to-close ratio, and resell leads easily. Includes complete WordPress integration.
  • Zoho Campaigns Landing page
    Landing page //
    2023-09-25

Zoho Campaigns is an email marketing automation software from Zoho’s suite of business applications. With Campaigns, you can create and send emails that drive more sales and maximize engagement. From delivering personalized email experiences to building your brand’s voice, get on a simplified email marketing process with contact management, customer-centric content, targeted nurturing, automated followups, and advanced conditional triggers.

  • Marketing Optimizer Landing page
    Landing page //
    2023-10-16

  www.marketingoptimizer.comSoftware by Active Internet Marketing

Zoho Campaigns features and specs

  • Easy to Set-up and use: less than 5 min setup
  • Integrations: Integrates with 50+ in-house and external platforms (Zoho CRM, Zoho Commerce, Salesforce, HubSpot, Zendesk, Shopify, Eventbrite, Zoho Meeting, Zoho Survey, PayPal, etc.)
  • Analytics and Reporting: Consolidated and comparative reports for campaigns, workflows, and list management
  • Mobile prioritized UI: iOS and Android apps available
  • Permission Management: Custom roles and privileges for your organization members
  • Campaign Management: Easy access and creation of campaigns for different occasions
  • Automated workflow: Trigger-based, drag-and-drop workflows for email marketing automation
  • Email Templates: Pre-designed email templates with unique categories
  • Automation: Autoresponders (email marketing automation with series of emails)

Marketing Optimizer features and specs

No features have been listed yet.

Zoho Campaigns videos

+ Add

Overview of Zoho Campaigns - an email marketing software that drives sales

More videos:

  • Tutorial - How To Send A Basic Zoho Campaign - Zoho Campaigns Tutorial
  • Review - Intelligent email marketing with Zoho Campaigns

Marketing Optimizer videos

+ Add

Marketing Optimizer Plugin Review

Category Popularity

0-100% (relative to Zoho Campaigns and Marketing Optimizer)

Zoho Campaigns

Marketing Optimizer

Email Marketing
76 76%
Email Marketing
24% 24
Email Marketing Platforms
88 88%
Email Marketing Platforms
12% 12
CRM
0 0%
CRM
100% 100
Newsletter Marketing
100 100%
Newsletter Marketing
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Zoho Campaigns and Marketing Optimizer

Zoho Campaigns Reviews

We have no reviews of Zoho Campaigns yet.
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Marketing Optimizer Reviews

Five Automation Tools to Make B2B Marketing Easy
Marketing Optimizer: Marketing Optimizer is a tool which helps businesses optimize their marketing campaigns by constantly improvising on the campaign experience with a variety of tools. It assists businesses by generating, nurturing and managing leads that are then used to increase conversion rates. Marketing Optimizer is the all-in-one marketing automation platform which...
Source: martechseries.com

What are some alternatives?

When comparing Zoho Campaigns and Marketing Optimizer, you can also consider the following products

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Marketing 360 - Marketing 360® is a powerful marketing and website platform built for any size brand. It's fully managed and has everything a brand needs to drive beautiful marketing and sales.

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

Bitrix24 - Bitrix24 is a free (for small businesses) social enterprise platform. It is a united work space which handles the many aspects of daily operations and tasks. Create your own social intranet in minutes!

Constant Contact - Constant Contact offers email marketing, social media marketing, online survey, event marketing, digital storefronts, and local deals tools.

SendX.io - SendX (https://sendx.io) provides remarketing and retargeting tools for web businesses. You can use popups, landing pages, email, web push notification, automation workflows and FB / Google retargeting to drive more revenue.

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