Yext VS Synup

Compare Yext VS Synup and see what are their differences

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Yext

Yext provides your business with the tools you need to engage with customers and gives you more control over how your branding is presented throughout the various platforms that make up the online marketplace.

Synup

Synup is an all-in-one local marketing software.

Landing page //
2023-06-12

Landing page //
2023-09-17

Yext

Website: yext.com

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Synup

Website: synup.com

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Yext features and specs

Centralized Information Management
Yext allows businesses to manage their information across numerous online platforms from a single dashboard. This centralized approach ensures consistency and accuracy of business data.
Improved Local SEO
By using Yext to keep business information accurate and consistent across directories and search engines, businesses can improve their local search engine optimization, potentially leading to more local traffic.
Listings Sync
Yext provides automated synchronization of business listings across numerous directories, search engines, and social media platforms, saving time and reducing human error.
Real-time Updates
The platform allows for real-time updates to business information, which means any changes are quickly reflected across all platforms. This is particularly useful for time-sensitive information like holiday hours or special events.
Analytics & Insights
Yext provides robust analytics and reporting features that help businesses track the performance of their listings, understand customer interactions, and make data-driven decisions.
Integration Capabilities
Yext integrates with various other tools and platforms such as CRM systems, CMS, and social media, which helps in creating a more cohesive digital marketing strategy.

Possible disadvantages of Yext

Cost
Yext can be expensive for small businesses or startups, especially when compared to other listing management services. The cost might not justify the value for smaller enterprises with limited budgets.
Complexity
The platform can be somewhat complex to navigate and may require a learning curve. Small businesses with limited technical expertise might find it challenging to utilize all of its features effectively.
Potential Overdependence
Businesses may become too reliant on Yext for maintaining their online presence. If for any reason they decide to stop using the service, reverting listings and maintaining consistency manually can be cumbersome.
Variable Effectiveness
While Yext promises enhanced visibility and improved SEO, the effectiveness can vary based on factors like industry, market competition, and regional dynamics. Some users might not see significant improvements.
Listings Quality
Some users have reported issues with the quality and accuracy of the listings despite using Yext, which may undermine the value proposition of the platform.
Limited Customization
While Yext offers various templates and standardization options, there might be limitations in customization that can prevent businesses from fully tailoring their listings to unique branding requirements.

Synup features and specs

Comprehensive Listing Management
Synup provides a platform to manage and monitor business listings across multiple directories, ensuring consistency and accuracy.
Data Accuracy
It offers real-time data validation and correction, minimizing the chances of outdated or incorrect information.
Review Monitoring
Synup allows businesses to monitor and respond to customer reviews from multiple platforms in one place, enhancing customer engagement.
Analytics and Insights
Provides detailed analytics and reporting tools to track the performance of listings and understand customer behavior.
SEO Benefits
Improves local SEO by ensuring that business listings are complete, accurate, and consistent across various directories.
Customizable Solutions
Offers customizable solutions tailored to the specific needs of different businesses, allowing for personalized dashboard and reports.

Analysis of Yext

Overall verdict

Overall, Yext is considered a good tool for businesses seeking to enhance their online visibility and manage digital knowledge effectively. It can be particularly beneficial for companies with multiple locations or those looking to improve local search performance.

Why this product is good

Yext is a platform focused on improving online brand presence and customer engagement by managing public listings and reviews across multiple platforms. Companies leverage Yext to ensure their business information is accurate and consistent, thereby enhancing search engine visibility and customer trust. Users of Yext often highlight its ability to streamline location data management and improve local SEO as key advantages.

Recommended for

Multi-location businesses aiming to streamline the management of their online listings.
Brands looking to enhance their local SEO efforts.
Companies seeking to maintain accurate and consistent business information across multiple platforms.
Businesses that want to improve customer engagement through enhanced digital profiles.

Analysis of Synup

Overall verdict

Overall, Synup is regarded as a strong solution for businesses seeking to enhance their local SEO strategy and improve their online visibility. Many users report positive experiences, particularly with its ease of use and the support provided.

Why this product is good

Synup is considered a beneficial tool for businesses looking to manage their online presence and local SEO effectively. It provides comprehensive services such as local listing management, reputation management, and analytics. Users often find it valuable for maintaining accurate business information across various directories, monitoring customer reviews, and gaining insights into their local SEO performance.

Recommended for

Synup is recommended for small to medium-sized businesses, digital marketing agencies, and any enterprise aiming to strengthen its local search presence. It is especially beneficial for businesses with multiple locations that need to manage their listings across different platforms efficiently.

Yext videos

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Here's Why We Fired Yext...

Synup videos

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Synup Review - How to Increase Client Retention

Category Popularity

0-100% (relative to Yext and Synup)

Yext

Synup

SEO

74 74%

SEO

26% 26

Reputation Management

58 58%

Reputation Management

42% 42

Email Marketing

100 100%

Email Marketing

0% 0

Marketing Platform

0 0%

Marketing Platform

100% 100

User comments

Share your experience with using Yext and Synup. For example, how are they different and which one is better?

Reviews

These are some of the external sources and on-site user reviews we've used to compare Yext and Synup

Yext Reviews

The 16 Best Moz Alternatives for Every Budget

On review sites like G2, users praise Yext’s ease of setup for new locations, all-in-one review and page management, bulk data management, and automated reporting.

Source: trafficthinktank.com

Synup Reviews

Compare 31 of the Best Online Reputation Management Software Services

What makes them different? Synup comes at an excellent price, and even gives you a free scan. This allows interested customers to give the service a spin before deciding to sign on.

Source: referralrock.com

Social recommendations and mentions

Based on our record, Yext seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Yext mentions (1)

Tools I used to scale a lawncare SMB to $40k/mo with around 40% profits
Used efficise.com to list me on all the directory listing sites , there's yext.com but it's pricey. Source: about 2 years ago

Synup mentions (0)

We have not tracked any mentions of Synup yet. Tracking of Synup recommendations started around Mar 2021.

What are some alternatives?

When comparing Yext and Synup, you can also consider the following products

Birdeye - #1 most trusted reputation and customer experience platform for local business

Yotpo - Yotpo is the smartest way to generate customer content, drive traffic and increase conversions.

Synthesio - Synthesio is a social intelligence tool or a marketing software that is specially made for the purpose of social media monitoring and social analytics.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Moz Local - Moz Local helps local search engines – and new customers – find your business online.

Swift Social - All-in-One Social Media Growth and Management Tool