Software Alternatives & Reviews

WP Mail SMTP VS Klaviyo

Compare WP Mail SMTP VS Klaviyo and see what are their differences

WP Mail SMTP logo WP Mail SMTP

WP Mail SMTP is an online platform that facilitates users with multiple facilitation.

Klaviyo logo Klaviyo

Klaviyo helps brands own the customer experience, grow higher-value relationships, and deliver more personalized marketing experiences across email, mobile, and web.
  • WP Mail SMTP Landing page
    Landing page //
    2023-08-18
  • Klaviyo Landing page
    Landing page //
    2023-09-17

What do sophisticated D2C brands like ColourPop, Huckberry, and Custom Ink all have in common?

They rely on Klaviyo, the leading growth marketing platform chosen by more than 20,000 online businesses. And the results speak for themselves—brands have made more than $3.7 billion in revenue using Klaviyo in the last year alone. With a dedicated team of experts and a platform that consumes more data than any other on the market, Klaviyo helps you own the customer experience and grow higher-value relationships.

From a shopper’s first impression to each subsequent purchase, Klaviyo understands every interaction, empowering online businesses to create more personalized marketing moments. When you have a 360-degree view of the customer, the growth possibilities are endless.

WP Mail SMTP videos

WP Mail SMTP v3.4 Announcement - Introducing SendLayer

Klaviyo videos

MailChimp vs Klaviyo - My Honest Assessment and Review

More videos:

  • Review - Klaviyo Review: Best Email Marketing for Shopify
  • Review - Best Shopify Email Marketing Software | Klaviyo Overview & Review

Category Popularity

0-100% (relative to WP Mail SMTP and Klaviyo)
Development
100 100%
0% 0
Email Marketing
3 3%
97% 97
Email Marketing Platforms
Online Services
100 100%
0% 0

User comments

Share your experience with using WP Mail SMTP and Klaviyo. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare WP Mail SMTP and Klaviyo

WP Mail SMTP Reviews

11 Sendgrid Alternatives For Your Business Email
For Websites running on WordPress, WP Mail SMTP happens to be the most popular delivery service for emails. You can use this tool as an alternative for Sendgrid. Most importantly, users can integrate it seamlessly with popular email marketing services. In the process, they can dispatch thousands of emails in quick time to their targeted users.

Klaviyo Reviews

10 best Manychat alternatives in 2024 (free & paid)
Klaviyo is a platform for sending SMS, emails, and mobile push notifications. You can use it to centralize customer data and interactions and build, deliver, and optimize personalized experiences.
Source: chatfuel.com
Klaviyo Alternative
As we wrote this page, Klaviyo just increased it’s price a few weeks ago. But still charges for contact list size. We don’t. Fair pricing for a marketing automation solution should be based on active users. If pricing is important for your marketing automation software, then you need to consider Vibetrace as a good Klaviyo alternative.
Source: vibetrace.com
Best 12 Klaviyo Alternatives for Shopify
However, these functionalities may be out of your reach due to the cost of Klaviyo. Klaviyo’s free plan is great for a start. You can access this tool’s many functionalities, but only if your contact list is 250 or less. The more your contact list grows, the higher the cost. Klaviyo can become expensive in no time with a higher contact list.
Source: adoric.com
9 Best Campaign Monitor Alternatives To Power Up Your Personalization Efforts [2023]
Klaviyo’s prices start at $20/month for 500 contacts, making it one of the less affordable email marketing options. A free plan with limited capabilities allows up to 250 email contacts and 500 email sends. The customer support of the free plan is through email only. If Klaviyo’s pricing sounds expensive, here’s a list of some great Klaviyo alternatives to consider.
Source: moosend.com
11 Best Omnisend Alternatives and Competitors for 2022
Klaviyo is a complete tool for email marketing that offers a collection of marketing automation features including email campaigns, text messages, automated workflows, pop-ups, advanced segmentation, etc. The overall email marketing tool of Klaviyo is user-friendly and seamlessly connects to your online store with just a few clicks.

Social recommendations and mentions

Based on our record, WP Mail SMTP should be more popular than Klaviyo. It has been mentiond 15 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

WP Mail SMTP mentions (15)

  • Ask HN: What is the best WordPress plugin for transactional email service?
    Are you looking to send emails through the server directly ? You should never do that. Instead, you first need to choose an SMTP provider (mailgun, postmark etc) and then use a WOrdPress plugin that can use that SMTP. I highly suggest using this one : https://wordpress.org/plugins/wp-mail-smtp/. - Source: Hacker News / 9 months ago
  • Google tells me I have 3k+ WP form entries, but I don't see any in my mailbox. All spam?
    I suggest a plugin like WP Mail SMTP (https://wordpress.org/plugins/wp-mail-smtp/) and set up the website to send email using SMTP. Source: 11 months ago
  • Problem with system mail going to junk / spam. Outlook cannot verify identity of sender.
    Typically you'd need to be making sure your site is configured to send email through your actual mail server, using something like WP Mail SMTP. Source: over 1 year ago
  • [HELP] Issues with sending emails - looking for Gmail plugin
    My organization, a non-profit, uses Gsuite for email, so I'm thinking sending via that server might be all around a better idea. I see WP Mail SMTP by WPForms – The Most Popular SMTP and Email Log Plugin and some others in the plugin repository that look like they might do what I'm looking for. Source: almost 2 years ago
  • Sendinblue vs. Sendgrid (or other SMTP servers), what is your choice for low volume, high importance?
    I also want to recommend the WP Mail SMTP plugin. It makes setting up email really easy, including swapping out email services. I'm not sure how you'd integrate it into a custom app, but I'm sure it can be done. Source: almost 2 years ago
View more

Klaviyo mentions (3)

  • Ecomm Crew Podcast - Knitting.com
    Like I said, I think of keyword.com type domains as being very early 2000's - 2010. I started doing this in 2004 and back then there were quite a few big internet marketers that were attempting to build big website properties on domains like income.com. I think it's kind of worthless at this point, especially after Google came out and said domain age and keyword in the domain is pretty much irrelevant at this... Source: about 2 years ago
  • How to encourage customers to leave excellent reviews?
    A mix between smile.io, reviews.io and klaviyo.com flows will automatically send an incentivized review request on a specific post-purchase delay. Source: over 2 years ago
  • Skincare Site
    Going through your store I discovered you need a nice Sales funnel set up through klaviyo.com with you can retarget all the traffic that come through the pop up form and you all need to revamp your store to use the latest 2021 premium motion theme. Source: over 2 years ago

What are some alternatives?

When comparing WP Mail SMTP and Klaviyo, you can also consider the following products

turboSMTP - turboSMTP is a reliable, powerful, easy-to-use SMTP server that maximizes the deliverability of all...

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

SMTP - SMTP provides scalable affordable email infrastructure for all your sending needs.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Postmark - Postmark is the easiest and most reliable way to be sure your important transactional emails get to the inbox. Simply & reliably parse recieved email to JSON for your webapp.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.