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WordPress.com VS Looker

Compare WordPress.com VS Looker and see what are their differences

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WordPress.com logo WordPress.com

Create a free website or build a blog with ease on WordPress.com. Dozens of free, customizable, mobile-ready designs and themes. Free hosting and support.

Looker logo Looker

Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.
  • WordPress.com Landing page
    Landing page //
    2023-10-03
  • Looker Landing page
    Landing page //
    2023-10-11

Looker is a business intelligence platform with an analytics-oriented application server that sits on top of relational data stores. The Looker platform includes an end-user interface for exploring data, a reusable development paradigm for creating data discovery experiences, and an extensible API set so the data can exist in other systems. Looker enables anyone to search and explore data, build dashboards and reports, and share everything easily and quickly.

WordPress.com features and specs

  • Ease of Use
    WordPress.com provides a user-friendly interface that is easy for beginners to navigate. It offers pre-installed themes and plugins, making it simple to get started with a minimal learning curve.
  • Maintenance-Free
    The platform handles all the technicalities such as updates, backups, and security, allowing users to focus solely on creating content.
  • Cost-Effective
    There are free plans available, and even the paid plans are relatively affordable. It eliminates the need for a separate hosting service, reducing overall costs.
  • Built-In Community
    WordPress.com hosts a large community of users, providing opportunities for networking and increased visibility through its social features.
  • Scalability
    Various premium plans allow you to scale up as your website grows. You can start with a free plan and upgrade to more advanced features as needed.

Possible disadvantages of WordPress.com

  • Limited Customization
    You have less control over your website's design and functionality compared to self-hosted WordPress. Custom themes and plugins are often restricted or not allowed.
  • Monetization Restrictions
    Free and lower-tier plans have limitations on monetization options. For instance, you can't use third-party ad networks unless you upgrade to a higher-tier plan.
  • Less Flexibility
    The platform is less flexible compared to self-hosted solutions. Certain advanced features and customizations are not available or are limited.
  • Data Portability
    Migrating your site from WordPress.com to another platform can be complicated and may require technical assistance, posing a challenge if you decide to move.
  • Price for Advanced Features
    While the basic plans are affordable, the cost can add up if you choose to add advanced features and services. Some premium options can be relatively expensive.

Looker features and specs

  • Powerful Data Modeling
    Looker uses LookML, a proprietary modeling language, making it possible to transform raw data into meaningful metrics and dimensions, providing deep insights without needing SQL expertise.
  • Ease of Use
    Its intuitive user interface enables non-technical users to create visualizations and reports with relative ease, reducing the workload on data teams.
  • Customization
    Looker offers extensive customization options for data exploration and visualization, allowing dashboards and reports to be tailored to specific user needs.
  • Embedded Analytics
    Provides robust capabilities for embedding analytics into applications or portals, broadening the scope of data-driven decision-making throughout the organization.
  • Real-time Data
    Supports real-time data analytics by querying live data, which ensures up-to-date insights and helps in making timely decisions.
  • Integrations
    Looker integrates seamlessly with a wide range of databases and cloud data warehouses, including Google BigQuery, Amazon Redshift, and Snowflake.

Possible disadvantages of Looker

  • Learning Curve
    LookML, while powerful, can be complex for beginners who are not already familiar with data modeling or SQL, resulting in a steep learning curve.
  • Cost
    Looker can be expensive, especially for small businesses, as pricing is typically based on the number of users and the data volume processed.
  • Performance
    Query performance can sometimes be slow, especially with complex data models and large data sets, which may impact the user experience.
  • Customization Constraints
    While Looker offers great customization, certain advanced customizations may require significant expertise and time, posing a potential barrier.
  • Limited Offline Capabilities
    Looker is primarily designed for online use, so it lacks robust offline capabilities, which can be a limitation for users who need access to data in situations without internet connectivity.

WordPress.com videos

+ Add

WordPress.COM Review: Is it really easier than WordPress.ORG?

More videos:

  • Review - Wordpress.com Review: Good For Users Familiar with Wordpress
  • Review - WORDPRESS.COM REVIEW 2020: THE BEST WEBSITE BUILDER?! | PROS AND CONS | TECH TIME #110
  • Review - WordPress.org VS WordPress.com: The Confusing Differences Explained!
  • Review - Should You Use WordPress.com? | WordPress.com Honest Review

Looker videos

+ Add

Looker Review

More videos:

  • Tutorial - How To Use Looker as a Business User
  • Review - Looker Review - Off The Shelf Reviews

Category Popularity

0-100% (relative to WordPress.com and Looker)

WordPress.com

Looker

CMS
100 100%
CMS
0% 0
Data Dashboard
0 0%
Data Dashboard
100% 100
Website Builder
100 100%
Website Builder
0% 0
Business Intelligence
0 0%
Business Intelligence
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare WordPress.com and Looker

WordPress.com Reviews

WordPress vs. Proprietary Site Builders: What to Know Before Starting a Website Development Project
WordPress: WordPress.org (not to be confused with WordPress.com) is an open-source content management system (CMS). When you build a website on WordPress, you own the code, the design, and the data. This means you can fully customize your site, transfer it to any hosting provider, and have complete control over all aspects of the website. The site can be hosted on any...
Source: blog.radwebhosting.com
Comparing 9 WordPress alternatives & competitors in 2024
WordPress.com claims affordability as one of their best benefits. Their pricing plans are similar to other website platforms like Wix, but many of the plugins and assets that add crucial features like product listings and SEO tools come at a steep cost. Even if you only add one or two plugins, like WooCommerce or Yoast, you’ll spend more on add-ons than on the website...
Source: webflow.com
19 Best WordPress Alternatives in 2025
While WordPress is undeniably popular, it might not be the perfect fit for everyone. Here are the key differences between WordPress.com (hosted platform) and WordPress.org (self-hosted software) to help you understand more about WordPress and why you should look for an alternative website builder:
Source: www.pixpa.com
The 17 Best Wix Alternatives (2024) Who Else Can You Build Your Website With?
WordPress is the undisputed king of CMS or Content Management Systems. From blogs to online stores, there isn’t much you can’t do with this powerful website building solution. Keep in mind that WordPress comes in two versions: WordPress.org and WordPress.com.
Source: www.tooltester.com
8+ Best Cheap Domain Name Providers in 2024 [Compared]
WordPress.com has grown to become one of the leading domain registration companies in the industry in the past few years. While they strive to keep their prices competitive, they also maintain a high level of service quality and customer support.
Source: themehunk.com

Looker Reviews

Explore 7 Tableau Alternatives for Data Visualization and Analysis
Looker Studio, formerly Google Data Studio, is a user-friendly business intelligence tool that transforms raw data into interactive, customizable dashboards and reports. It integrates seamlessly with Google's ecosystem and supports various data sources, including Google Analytics and BigQuery. Looker Studio offers robust visualization capabilities and real-time collaborative...
Source: www.draxlr.com
Explore 6 Metabase Alternatives for Data Visualization and Analysis
To find the best Metabase alternative for your business, start by listing your specific requirements, such as customer support, data integrations, visualization options, user access controls, and budget. Compare these needs with the features of other BI tools like Draxlr, Tableau, Power BI, Looker, or Holistics. Once you've identified a few suitable options, take advantage...
Source: www.draxlr.com
5 best Looker alternatives
In this blog, we’ll dive into the best 5 Looker alternatives currently dominating the market. Whether you're seeking a Looker alternative with enhanced features, better pricing, or a more tailored fit for your analytics needs, this guide will help you discover BI tool that could be a perfect match for your business.
Source: www.draxlr.com
10 Best Alternatives to Looker in 2024
Exploring alternatives to Looker isn't just about finding a different tool; it's about uncovering solutions that better address your specific business challenges and operational workflows. Here, we highlight five areas where Looker's limitations might lead you to consider other options.
Source: www.sigmacomputing.com
6 Best Looker alternatives
So who are Looker’s competitors? Our top 5 Looker alternatives provide data visualisation and exploration for business intelligence but also offer lower price points, less of a learning curve, and more accessibility for your non-tech team.
Source: trevor.io

Social recommendations and mentions

Based on our record, WordPress.com seems to be a lot more popular than Looker. While we know about 1020 links to WordPress.com, we've tracked only 14 mentions of Looker. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

WordPress.com mentions (1020)

View more

Looker mentions (14)

  • edit home page to add folder section
    Then in the "foldername" you can have 5 folders, each one for each of the groups. This means that when group1 enters looker.com, his default page will be the "foldername", which contains group1folder (he cannot see the rest of the folders if you have set the permissions correctly for each folder). Source: about 2 years ago
  • Stars, tables, and activities: How do we model the real world?
    Even if you want to make Wide Tables, combining fact and dimensions is often the easiest way to create them, so why not make them available? Looker, for example, is well suited to dimensional models because it takes care of the joins that can make Kimball warehouses hard to navigate for business users. - Source: dev.to / over 2 years ago
  • dbt for Data Quality Testing & Alerting at FINN
    We take daily snapshots of test results, aggregate them, and send Looker dashboards to the appropriate teams. - Source: dev.to / about 3 years ago
  • I'm a dev ID 10 T please help me
    Dashboard: I like to use Datastudio because it's easy (just like using google sheets), but you can also try out Looker. Source: over 3 years ago
  • The Data Stack Journey: Lessons from Architecting Stacks at Heroku and Mattermost
    For Growth and larger, I would recommend Looker. The only reason I wouldn't recommend it for the smaller company stages is that the cost is much higher than alternatives such as Metabase. With Looker, you define your data model in LookML, which Looker then uses to provide a drag-and-drop interface for end-users that enables them to build their own visualizations without needing to write SQL. This lets your... - Source: dev.to / over 3 years ago
View more

What are some alternatives?

When comparing WordPress.com and Looker, you can also consider the following products

WordPress - WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.

Tableau - Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.

WiX - Create a free website with Wix.com. Customize with Wix' website builder, no coding skills needed. Choose a design, begin customizing and be online today

Microsoft Power BI - BI visualization and reporting for desktop, web or mobile

SquareSpace - Squarespace is the easiest way for anyone to create an exceptional website. Pages, galleries, blogs, e-commerce, domains, hosting, analytics, 24/7 support - all included.

Sisense - The BI & Dashboard Software to handle multiple, large data sets.

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