Userlane VS Rocketium

Tools are created to serve our own purposes and technology needs to add value to our lives without creating friction.People should not adapt to technology. Technology needs to adapt to people. We don't need to teach people how to interact with software but train software to interact with people. Software adoption relies on people learning how to navigate through a user interface. But this causes resistance and hinders productivity. We close the knowledge gap between humans and machines by allowing anybody to operate any software instantly. For Software providers that need to sell their product the ability to guide users in real time translates into higher engagement, activation, conversion, and retention. Companies that implement on-screen interactive guidance in the applications their staff needs to work with, solve all the logistic problems connected to staff training and see an increase in productivity that derives from a workforce which is fully operative in any software application from the get-go.

Marketers use Rocketium to make text-based videos for social media, blogs, websites, and email campaigns. With over 300 preset themes and templates, you can make videos in minutes.

FEATURES:

• 2 billion+ royalty-free images and video footage from Shutterstock, Pixabay, and Storyblocks • 200+ soundtracks • 350+ animations and motion graphics • Upload own brand assets (logo, custom intros and outros, fonts, and color palette) • Share directly to social media (Facebook, Twitter, and YouTube) with a click • Create multiple copies of the same video for A/B testing • Free article-to-video converter • Work in teams by inviting colleagues, comment and share feedback in real-time

INDUSTRIES AND USE-CASES:

1. Saas – make video ads, convert articles to videos for higher engagement and branding, personalized videos for improved conversion (product adoption and stickiness)
2. Real estate – create videos for each property listed on your website to improve purchase intent and increase property visits
3. E-commerce – publish videos for every product listed on your store, make personalized videos to reduce cart abandon rate

VIDEO AUTOMATION:

Automate video creation by publishing videos in bulk using APIs, online forms, or Google Sheets. Perfect for agencies and large content teams; or for real estate platforms and online e-commerce stores. Learn more