Software Alternatives, Accelerators & Startups

Unlayer VS Webflow

Compare Unlayer VS Webflow and see what are their differences

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Unlayer logo Unlayer

Embeddable email editor and page builder for SaaS and CRMs

Webflow logo Webflow

Build dynamic, responsive websites in your browser. Launch with a click. Or export your squeaky-clean code to host wherever you'd like. Discover the professional website builder made for designers.
  • Unlayer Landing page
    Landing page //
    2023-09-26
  • Webflow Landing page
    Landing page //
    2024-07-09

Unlayer features and specs

  • User-Friendly Interface
    Unlayer offers a drag-and-drop editor, which makes it easy for users of all skill levels to create email templates without the need for coding.
  • Customizable Templates
    The platform provides a variety of pre-designed templates that can be customized to fit specific branding and marketing needs.
  • Embeddable
    Unlayer's editor can be embedded in other applications, making it a versatile tool for different platforms and developers.
  • Responsive Design
    Email templates created with Unlayer are responsive, ensuring they look good on both desktop and mobile devices.
  • Collaboration Features
    Users can collaborate with team members in real-time, making it easier to review and edit email templates collectively.

Possible disadvantages of Unlayer

  • Limited Free Version
    The free version of Unlayer comes with limitations, which may not be sufficient for larger businesses or more complex needs.
  • Learning Curve for Advanced Features
    Although the basic functions are easy to use, there can be a learning curve for utilizing the more advanced features effectively.
  • Performance Issues
    Some users have reported occasional performance issues, such as slow loading times when editing large, complex email templates.
  • Dependency on Internet
    The tool requires a stable internet connection to function effectively, which can be a limitation in areas with poor connectivity.
  • Limited Direct Integration
    Unlayer might not directly integrate with all third-party tools, necessitating the use of additional APIs or workaround solutions.

Webflow features and specs

  • Design Flexibility
    Webflow provides an intuitive visual interface that allows designers to create highly customized and responsive websites without writing code.
  • Integrated CMS
    Webflow includes a built-in CMS that allows users to easily manage dynamic content, making it ideal for blogs, portfolios, and other content-rich sites.
  • SEO Capabilities
    Webflow offers robust SEO tools, including custom meta tags, alt text for images, and clean code output, which can help improve search engine rankings.
  • E-commerce Support
    Webflow provides comprehensive e-commerce features, including product management, checkout processes, and payment gateways, suitable for small to medium-sized online stores.
  • Hosting and Performance
    Webflow offers high-performance hosting with fast loading times, SSL, and global CDN, ensuring websites are secure and perform well.
  • No-Code Platform
    It empowers non-developers to build and maintain websites, breaking down barriers between design and development through its visual development platform.
  • Custom Interactions and Animations
    Webflow allows the creation of sophisticated animations and interactions directly in the designer, enhancing user experience and engagement.

Possible disadvantages of Webflow

  • Learning Curve
    Although it's a no-code platform, Webflow's extensive feature set can be overwhelming for beginners, requiring a significant amount of time to become proficient.
  • Cost
    Webflow's pricing can be relatively high compared to other website builders, especially for e-commerce plans and sites with large amounts of CMS items.
  • Limited Plugins
    Webflow has fewer third-party plugins and integrations compared to platforms like WordPress, which may be limiting for some users needing specific functionalities.
  • Custom Code Limitation
    While Webflow supports custom code, there are limitations on what can be achieved without full access to backend code, which may hinder more complex customizations.
  • E-commerce Scale
    While suitable for small to medium businesses, Webflow's e-commerce capabilities may not be sufficient for large-scale online stores with extensive requirements.
  • Export Restrictions
    Exported code from Webflow can be difficult to maintain if you choose to leave the platform, as the exported files may not easily integrate with other CMSs or platforms.

Unlayer videos

How to Build a Custom Tool in Unlayer Dashboard?

Webflow videos

Webflow Review: Excellent Custom Design Tool

More videos:

  • Review - Building a site in Webflow - First impressions review!
  • Review - Squarespace VS Webflow: Website Building Platform Review

Category Popularity

0-100% (relative to Unlayer and Webflow)
Email Marketing
100 100%
0% 0
Website Builder
0 0%
100% 100
Email Newsletters
100 100%
0% 0
CMS
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Unlayer and Webflow

Unlayer Reviews

10 Best Free Email Template Builders for 2018
Please, take a look at our table where I compared some peculiar features of 4 responsive email template builders mentioned above: BeeFree, Topol, Unlayer, and Stripo.email.
Source: stripo.email

Webflow Reviews

  1. Amazing

    Designing websites with Webflow has been an absolute delight. Its visual interface makes the design process intuitive and efficient. The drag-and-drop functionality for elements is a real time-saver, and the real-time preview allows for instant feedback. Customizing designs to be responsive for different devices is a breeze. Webflow's ability to handle complex animations without code is impressive. All in all, Webflow has made website creation a smooth and enjoyable process. Definitely a game-changer for web design!

    🏁 Competitors: Tilda

Comparing 9 WordPress alternatives & competitors in 2024
Webflow’s visual, composable CMS is feature-complete right out of the box. With native integrations, optimization tools, and managed hosting, you can build, launch, and iterate your website at scale. Webflow also vets Apps built by our community, so you can trust apps that you install — with no need to update software or manage outdated plugins.
Source: webflow.com
19 Best WordPress Alternatives in 2025
Webflow offers more advanced design and animation capabilities than WordPress, allowing for custom-built websites without coding. Pixpa and Squarespace offer advanced portfolio management, e-commerce, and client gallery features tailored for creatives.
Source: www.pixpa.com
The 17 Best Wix Alternatives (2024) Who Else Can You Build Your Website With?
Webflow isn’t for everyone. It’s focused on designers and developers, so the user interface can be overwhelming to beginners. However, their designs are slick and they’re not afraid to show off their website builder: NASA uses it, and Webflow built their own website with the platform.
Top 10 Web Content Management Systems
Webflow is another unique CMS option based on the fact that it does not feature a single line of code anywhere for the user to bother with. Instead, it takes it upon itself to fully cover every single modification that a user may need as part of its preconfigured content management options. The UI is also designed with utility in mind. Whereas Wix also does not feature codes...
Source: cloudzy.com
Top No Code Website Builders in 2023
Webflow is an ideal option for designers and developers wanting to create custom websites with no code. Users can build a website while maintaining complete design control, leveraging advanced customization options, such as CSS and HTML editing.

Social recommendations and mentions

Based on our record, Webflow seems to be a lot more popular than Unlayer. While we know about 137 links to Webflow, we've tracked only 2 mentions of Unlayer. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Unlayer mentions (2)

Webflow mentions (137)

View more

What are some alternatives?

When comparing Unlayer and Webflow, you can also consider the following products

Stripo - Stripo is an all-in-one email design platform. We enable our clients to build emails of any complexity, including interactive AMP emails, really fast and easy.

WiX - Create a free website with Wix.com. Customize with Wix' website builder, no coding skills needed. Choose a design, begin customizing and be online today

BeeFree.io - Bee is MailUp's drag-&-drop editor for responsive design emails.

SquareSpace - Squarespace is the easiest way for anyone to create an exceptional website. Pages, galleries, blogs, e-commerce, domains, hosting, analytics, 24/7 support - all included.

Topol.io - Create professional Email templates easily - Drag & Drop Email Builder.

WordPress - WordPress is web software you can use to create a beautiful website or blog. We like to say that WordPress is both free and priceless at the same time.