Software Alternatives, Accelerators & Startups

Union Metrics VS UTMBuilder.net

Compare Union Metrics VS UTMBuilder.net and see what are their differences

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Union Metrics logo Union Metrics

Union Metrics builds social analytics tools for brands and agencies.

UTMBuilder.net logo UTMBuilder.net

Easiest UTM tags builder
  • Union Metrics Landing page
    Landing page //
    2022-07-31
  • UTMBuilder.net Landing page
    Landing page //
    2022-10-04

Union Metrics features and specs

  • Comprehensive Analytics
    Union Metrics provides in-depth analytics across various social media platforms, helping brands better understand their audience engagement and content performance.
  • User-Friendly Interface
    The platform boasts an intuitive and easy-to-navigate interface, making it accessible for users with varying levels of technical expertise.
  • Real-Time Monitoring
    It offers real-time monitoring capabilities, allowing users to track live events and respond to social media activity as it happens.
  • Customizable Reports
    Users can create customized reports to meet their specific needs, providing flexibility in how data is viewed and interpreted.

Possible disadvantages of Union Metrics

  • Limited Platform Coverage
    Union Metrics may not cover all emerging social media platforms, potentially limiting insights for brands focusing on niche networks.
  • Cost Considerations
    The pricing of Union Metrics might be a barrier for small businesses or startups with limited budgets, as it is geared towards offering premium analytics services.
  • Learning Curve
    New users might encounter a learning curve when first using the platform, especially when setting up advanced analytics features and integrations.
  • Limited Free Features
    The free version of Union Metrics may have limited features, which could require a subscription to unlock the full potential of the analytics tool.

UTMBuilder.net features and specs

  • User-Friendly Interface
    UTMBuilder.net offers a straightforward and intuitive interface that makes it easy for users of all technical levels to create UTM parameters without confusion.
  • Time Efficiency
    The platform allows for quick generation of UTM codes, which can save marketers time in setting up and managing their campaigns.
  • Customization Options
    Users can benefit from the ability to customize their UTM parameters to suit their specific campaign tracking needs, providing flexibility in analytics.
  • Real-Time Tracking Integration
    Compatibility with various analytics platforms means that users can monitor the effectiveness of their UTMs almost in real time, which is beneficial for ongoing campaign adjustments.

Possible disadvantages of UTMBuilder.net

  • Limited Features for Free Users
    The free version of UTMBuilder.net might come with restrictions in terms of feature availability, forcing users to upgrade for full functionality.
  • Potential Learning Curve for New Users
    Users who are completely new to UTM tracking might find that there's a slight learning curve in understanding how to best utilize all the features provided.
  • Dependence on Internet Connection
    As a web-based tool, UTMBuilder.net requires a stable internet connection, which might be inconvenient for users in areas with unreliable connectivity.
  • Limited Mobile Optimization
    Although the tool can be used on mobile devices, some users might find that the platform is not fully optimized for mobile use, impacting usability on the go.

Union Metrics videos

Union Metrics Employee Reviews - Q3 2018

UTMBuilder.net videos

Switchy Review - Link Shortening, Retargeting Pixels, & UTM Builder

Category Popularity

0-100% (relative to Union Metrics and UTMBuilder.net)
SEO Auditing
100 100%
0% 0
Link Management
0 0%
100% 100
Social Media Management
100 100%
0% 0
Link Tracking
0 0%
100% 100

User comments

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What are some alternatives?

When comparing Union Metrics and UTMBuilder.net, you can also consider the following products

squarelovin - Turn User-Generated Content into your most powerful brand asset!

UTM.io - Our UTM tool makes it easy and fast to set up tracking on every link, leaving you free to dive into the data to learn how you can maximize the effectiveness of your email and social media campaigns.

SmartMetrics - We monitor, analyze, and fix your Google Analytics, Search, SEO, and Ads metrics daily to provide you with better insights and more accurate data.

Effin Amazing UTM Builder - Add UTM tags to your links from a Chrome Extension

Minter.io - Instagram Analytics. Twtitter Analytics. Facebook Analytics

Simple UTM Manager - Save and reuse your UTM campaign parameters for free