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TrackingDesk VS OpenX

Compare TrackingDesk VS OpenX and see what are their differences

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TrackingDesk logo TrackingDesk

Conversion Tracking & Attribution platform for performance marketers.

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.
  • TrackingDesk Landing page
    Landing page //
    2023-08-23

TrackingDesk allows performance marketers to streamline their conversion data flow across ad platforms, affiliate networks and funnels. Thanks to our native Zapier integration, you can amplify the value of your ad campaigns by pushing conversion data to over 1000 apps.

  • OpenX Landing page
    Landing page //
    2023-02-07

TrackingDesk

Website
trackingdesk.com
Pricing URL
Official TrackingDesk Pricing
$ Details
paid Free Trial $50.0 / Monthly ("Personal", "Up to 100k events / month")
Edit details

OpenX

Website
openx.com
Pricing URL
-
$ Details
-
Edit details

TrackingDesk videos

+ Add

TrackingDesk Review: Click Tracking Tool Made for Marketers

More videos:

  • Review - TrackingDesk Full Account Setup
  • Review - TrackingDesk webinar adwords parallel tracking

OpenX videos

+ Add

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

Category Popularity

0-100% (relative to TrackingDesk and OpenX)

TrackingDesk

OpenX

Affiliate Marketing
100 100%
Affiliate Marketing
0% 0
Ad Networks
0 0%
Ad Networks
100% 100
Advertising
51 51%
Advertising
49% 49
Marketing Platform
100 100%
Marketing Platform
0% 0

User comments

Share your experience with using TrackingDesk and OpenX. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare TrackingDesk and OpenX

TrackingDesk Reviews

We have no reviews of TrackingDesk yet.
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OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Source: www.adpushup.com
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.
Source: www.monetizemore.com

What are some alternatives?

When comparing TrackingDesk and OpenX, you can also consider the following products

LeadDyno - Lead Dyno - Affiliate Tracking Software

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Refersion - Seamless influencer tracking system for online retailers.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Post Affiliate Pro - Post Affiliate Pro is the #1 ranked affiliate software, trusted by more than 27,000 companies worldwide. Start your affiliate program now.

AerServ - AerServ offers monetization solution for mobile publishers.

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