Software Alternatives, Accelerators & Startups

TrackingDesk VS iovation

Compare TrackingDesk VS iovation and see what are their differences

TrackingDesk logo TrackingDesk

Conversion Tracking & Attribution platform for performance marketers.

iovation logo iovation

iovation offers device-based solutions for fraud prevention and authentication.
  • TrackingDesk Landing page
    Landing page //
    2023-08-23

TrackingDesk allows performance marketers to streamline their conversion data flow across ad platforms, affiliate networks and funnels. Thanks to our native Zapier integration, you can amplify the value of your ad campaigns by pushing conversion data to over 1000 apps.

  • iovation Landing page
    Landing page //
    2021-12-22

TrackingDesk

$ Details
paid Free Trial $50.0 / Monthly ("Personal", "Up to 100k events / month")

TrackingDesk videos

TrackingDesk Review: Click Tracking Tool Made for Marketers

More videos:

  • Review - TrackingDesk Full Account Setup
  • Review - TrackingDesk webinar adwords parallel tracking

iovation videos

iovation Employee Reviews - Q3 2018

More videos:

  • Review - Orbitz Uses iovation Device Reputation as its Foundation for Fraud Prevention
  • Review - iovation: Battling Credit Write-Offs by Identifying Synthetic Identity (Gartner Report Part 1)

Category Popularity

0-100% (relative to TrackingDesk and iovation)
Affiliate Marketing
100 100%
0% 0
eCommerce
0 0%
100% 100
Advertising
100 100%
0% 0
Fraud Prevention
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare TrackingDesk and iovation

TrackingDesk Reviews

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iovation Reviews

Fraud prevention platform Seon raises a $12M Series A round led by Creandum
SEON are seen as competing with Emailage, Iovation, Threatmetrix. However, SEON’s thesis is that social media is a great proxy of a legitimate user vs bot/fake fraudster, so it looks heavily at social accounts to weed out fraudsters.
Source: techcrunch.com

What are some alternatives?

When comparing TrackingDesk and iovation, you can also consider the following products

Refersion - Seamless influencer tracking system for online retailers.

Riskified - eCommerce fraud prevention solution and chargeback protection guarantee for online merchants. Find out how we can help your company boost revenue from online sales using our machine-learning powered eCommerce fraud protection software.

LeadDyno - Lead Dyno - Affiliate Tracking Software

Signifyd - Signifyd is a SaaS-based, enterprise-grade fraud technology solution for e-commerce stores.

Post Affiliate Pro - Post Affiliate Pro is the #1 ranked affiliate software, trusted by more than 27,000 companies worldwide. Start your affiliate program now.

Kount - eCommerce fraud detection & prevention