Software Alternatives, Accelerators & Startups

Tableau VS Google Tag Manager

Compare Tableau VS Google Tag Manager and see what are their differences

Tableau logo Tableau

Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.

Google Tag Manager logo Google Tag Manager

Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.
  • Tableau Landing page
    Landing page //
    2023-10-18
  • Google Tag Manager Landing page
    Landing page //
    2021-07-29

Tableau videos

Power BI vs Tableau 🔥 5 Factors to Choose a Winner

More videos:

  • Review - What is Tableau Desktop? | A Tableau Desktop Overview
  • Demo - Tableau Software Demo

Google Tag Manager videos

What Is Google Tag Manager? Top 3 Reasons You Need It (Google Tag Manager Review)

More videos:

  • Review - Introduction To Google Tag Manager 2020 | Lesson 1 (GTM for Beginners)
  • Review - Why You Shouldn't Use Google Tag Manager: Google Tag Manager Introduction

Category Popularity

0-100% (relative to Tableau and Google Tag Manager)
Data Dashboard
100 100%
0% 0
Analytics
28 28%
72% 72
Business Intelligence
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Tableau and Google Tag Manager

Tableau Reviews

Embedded analytics in B2B SaaS: A comparison
A few options were disregarded from the start due to a hefty price tag, these were Looker, Tableau, Power BI, GoodData. A few options like Trevor.io, Preset, Observable were disregarded as they did not seem to fit our criteria (based on the evaluation matrix).
Source: medium.com
25 Best Statistical Analysis Software
Tableau is a top tool for data visualization that offers an easy-to-use interface and a comprehensive range of customization options. These features enable users to create compelling visualizations of their data.
Best 8 Redash Alternatives in 2023 [In Depth Guide]
Tableau is designed for everyone, including analysts, executives, and IT personnel needing a platform to process and examine data to find insights and share them with other team members via KPI dashboards.
Source: www.datapad.io
8 Alternatives to Apache Superset That’ll Empower Start-ups and Small Businesses with BI
We’ve written articles on this tool before. Read more about Tableau alternatives, and Tableau server alternatives for self-hosted tools.
Source: trevor.io
Top 10 Tableau Open Source Alternatives: A Comprehensive List
Since its inception in 2003, Tableau has grown to be one of the most popular and reliable Data Visualization and Business Intelligence tools used worldwide. Tableau can be leveraged to create robust and interactive visualizations based on an analysis of large amounts of data. Tableau visualizations are accessible on all screen sizes and devices, making it a powerful and...
Source: hevodata.com

Google Tag Manager Reviews

We have no reviews of Google Tag Manager yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Tableau should be more popular than Google Tag Manager. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Tableau mentions (8)

  • Tableau Certified Data Analyst Exam Readiness
    Hey everyone, I'm interested in taking the Tableau Certified Data Analyst Exam Readiness course through tableau.com to prepare and get Tableau certified. I had some questions about the course, such as are the videos pre recorded or in person, do you have access to the material once the 90 days expire, and I was also wondering if anyone had input/advice for this course. Thanks! Source: 10 months ago
  • Where to publish knowledge sharing on Tableau reverse engineering and data dictionary generation?
    Could anyone recommend what media I should approach to publish my work (internet or print). I could try the Tableau forum in tableau.com but it's not very active + Tableau may be unappreciative as my work overlaps with their (pricey) data management solution. Plus it needs to be some high visibility / reputable media to count for my career development. Any recommendations welcome thanks!!! Source: over 1 year ago
  • I have huge loads of data in Redshift. How can I make this available to end-users after performing few procs and queries? It should be available online.
    Tableau public: tableau.com. Big player but your data will be made public and not really user-friendly data model. Source: about 2 years ago
  • What tips do you have on evaluating various BI tools for business needs? What are the essential criteria's you would include when evaluating different tools? The goal is to have an unbiased, objective approach.
    For example, we have a project to compare Tableau, Power BI, and InetSoft. The need for strong pagination-based email delivery eliminated Tableau. AWS's Linux instance is the targeted platform which makes Power BI less than ideal. Source: about 2 years ago
  • Anyone go into Data Analytics after this program?
    I just started learning Tableau because our dept is transitioning into Tableau from Power BI. Since I already have years of experience with Power BI I just went over their tutorials from tableau.com and got onboarded pretty quick. I'm still learning it but I'm at least able to build out reports and get things done. Its not too difficult to pickup one BI tool when you have experience with another. Source: over 2 years ago
View more

Google Tag Manager mentions (3)

  • 5 WEBSITES TIPS TO SUPERCHARGE YOUR BUSINESS GROWTH- Creative Wave Tech
    Design a change global positioning framework, for example, Google Tag Manager and Google Analytics objectives and occasions, to log transformations and client ways (you can gain proficiency with about how to do that in our post, The Top 12 Website KPIs for Small Business). Source: over 2 years ago
  • 4 Reasons Why Data Engineers Hate Google Tag Manager
    For years, Google Tag Manager (GTM) has made it easy for marketers and analysts to install and manage third-party analytics and marketing tools on their websites and apps. It provides a centralized platform allowing non-technical team members to add, edit, and disable tags without having to touch the source code. This means they don't have to bug you to add new tags or edit existing ones in the event of an update. - Source: dev.to / over 2 years ago
  • Graph database question?
    For C360 implementations the there’s a tool called Segment (https://segment.com/) that unifies all the customer identities used across websites/phone apps. Within Segment there is a defined matching logic for identity resolution based on different keys used across apps such as User ID, email, phone number, address, social media account. The end result is each persona will have one Segment ID where all your traits... Source: about 3 years ago

What are some alternatives?

When comparing Tableau and Google Tag Manager, you can also consider the following products

Microsoft Power BI - BI visualization and reporting for desktop, web or mobile

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Looker - Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

Qlik - Qlik offers an Active Intelligence platform, delivering end-to-end, real-time data integration and analytics cloud solutions to close the gaps between data, insights, and action.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.