Software Alternatives, Accelerators & Startups

Supermetrics VS Blazer Rails Engine

Compare Supermetrics VS Blazer Rails Engine and see what are their differences

Supermetrics logo Supermetrics

Supermetrics simplifies marketing analytics by connecting, consolidating, and centralizing data from 150+ platforms into your favorite tools. Trusted by 200K+ organizations, we empower marketers to focus on insights, not manual work.

Blazer Rails Engine logo Blazer Rails Engine

Open source business intelligence tool.
  • Supermetrics
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    2024-11-21
  • Supermetrics
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    2024-11-21
  • Supermetrics
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    2024-11-21
  • Supermetrics
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    2024-11-21
  • Supermetrics
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    2024-11-21

Supermetrics started with a bold idea: to make mastering marketing data simple and accessible for businesses everywhere. Today, it’s a pioneering marketing intelligence platform trusted by over 200,000 organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson.

From day one, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless access to their data, regardless of where they are on their journey. What began as a solution to connect marketing data has evolved into a powerful platform that extracts and consolidates data from over 150 marketing and sales tools—such as Google Analytics, Facebook Ads, and HubSpot—into preferred destinations with ease.

As the marketing landscape evolves, so does Supermetrics. Our dedication to innovation has earned us recognition as one of G2’s Top 50 Best EMEA Software Companies for 2024, highlighting our commitment to staying at the forefront of marketing analytics.

At the heart of Supermetrics lies a commitment to innovation, transparency, and customer success. We believe in the power of data to tell stories, solve problems, and create opportunities. These values are reflected in our culture, which fosters collaboration and encourages team members to think creatively and push boundaries.

Looking ahead, Supermetrics is poised to continue leading the way in marketing analytics. With exciting innovations on the horizon and a growing global presence, we remain dedicated to helping our clients not just succeed but excel in the ever-changing world of marketing.

  • Blazer Rails Engine Landing page
    Landing page //
    2022-11-03

Supermetrics

$ Details
paid Free Trial
Release Date
2013 January
Startup details
Country
Finland
City
Helsinki
Founder(s)
Mikael Thuneberg
Employees
250 - 499

Supermetrics features and specs

  • Comprehensive Integrations
    Supermetrics supports a wide range of data sources including Google Analytics, Facebook Ads, LinkedIn, Twitter, and many more, providing a centralized solution for marketing data integration.
  • Ease of Use
    The platform is designed to be user-friendly, enabling marketers with limited technical knowledge to easily pull data and create reports without needing complex coding skills.
  • Automation
    Supermetrics allows users to automate data transfers, reducing the time and effort needed to manually update reports and dashboards, thus enhancing productivity and efficiency.
  • Customization
    Users can create highly customized reports and dashboards tailored to specific needs, allowing for in-depth analysis and better data-driven decision making.
  • Data Reliability
    Supermetrics ensures data accuracy and reliability by maintaining frequent updates and verifications, which helps in maintaining data integrity during transfers.

Blazer Rails Engine features and specs

  • Data Exploration
    Blazer provides a user-friendly interface for querying databases, which makes it easier for non-technical users to explore data and generate insights without needing to write complex SQL queries from scratch.
  • Easy Integration
    As a Rails engine, Blazer can be easily integrated into existing Rails applications, allowing developers to quickly add data analytics capabilities to their apps.
  • Support for Multiple Databases
    Blazer supports various databases, including PostgreSQL, MySQL, and SQLite, which provides flexibility for applications that may use different database systems.
  • Data Security
    Blazer includes features for managing permissions and access control, allowing admin users to restrict which queries can be run by which users, enhancing data security.

Possible disadvantages of Blazer Rails Engine

  • Limited Customization
    While Blazer offers basic data exploration capabilities, it may not provide the extensive customization or visualization options that some advanced analytics tools offer.
  • Performance Overhead
    Running complex or poorly-optimized queries directly in Blazer can lead to performance issues, potentially affecting the database and application performance.
  • Dependence on Rails
    As a Rails engine, Blazer is dependent on the Ruby on Rails framework, which may not be suitable for non-Rails based applications or teams working in different tech stacks.
  • Learning Curve for Non-technical Users
    Although Blazer aims to make data exploration easier, there can still be a learning curve for non-technical users to understand how to effectively write and manipulate queries.

Supermetrics videos

Supermetrics Overview

Blazer Rails Engine videos

2019 Chevrolet Blazer – Review & Road Test

More videos:

  • Review - The 2020 Chevy Blazer RS is the Camaro SUV
  • Review - 2021 Chevy Blazer RS - Review - I LOVE this SUV! 😍

Category Popularity

0-100% (relative to Supermetrics and Blazer Rails Engine)
Marketing Analytics
100 100%
0% 0
Business Intelligence
0 0%
100% 100
Analytics
100 100%
0% 0
Data Dashboard
0 0%
100% 100

Questions and Answers

As answered by people managing Supermetrics and Blazer Rails Engine.

What makes your product unique?

Supermetrics's answer

Supermetrics stands out for its ability to seamlessly connect, consolidate, and centralize data from over 150 marketing and sales platforms into preferred destinations, like spreadsheets, BI tools, and data warehouses. Its simplicity, reliability, and scalability make it accessible to organizations of all sizes, empowering marketers and analysts to save time and focus on insights.

Why should a person choose your product over its competitors?

Supermetrics's answer

Supermetrics began as a passion project in 2009 when our founder sought an easier way to pull marketing data into spreadsheets. What started as a simple solution has evolved into a globally trusted marketing intelligence platform, supporting over 200,000 organizations and earning recognition as one of the top software companies in EMEA.

How would you describe your primary audience?

Supermetrics's answer

Supermetrics leverages cloud-based technologies, robust APIs, and advanced data integration frameworks to provide a seamless data pipeline. Its architecture ensures high performance, security, and scalability for a wide range of use cases.

What's the story behind your product?

Supermetrics's answer

Supermetrics offers unmatched simplicity and reliability in extracting and consolidating data. It supports an extensive range of platforms, provides automated workflows, and delivers exceptional customer support. These features help users focus on decision-making rather than manual data wrangling.

Which are the primary technologies used for building your product?

Supermetrics's answer

Our primary audience includes marketers, analysts, and business leaders looking to streamline their reporting and gain actionable insights. From small agencies to large enterprises, we serve professionals who value data-driven decision-making.

Who are some of the biggest customers of your product?

Supermetrics's answer

Supermetrics is trusted by global brands like Nestlé, Warner Bros, Dyson, and L’Oréal, as well as thousands of agencies and growing businesses worldwide.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Supermetrics and Blazer Rails Engine

Supermetrics Reviews

Top 5 Best Integration Software for 2023
Supermetrics is aimed primarily at streamlining marketing data. Integrating data from over 100 platforms, it makes a business’s marketing info analysis-ready with reporting and analytics tools. It currently serves about 17,000 companies, from small firms and agencies to large corporations across a variety of industries. It promises better returns on advertising expenses...
Source: everhelper.me
Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
There is not too much information about their functionality here. To make it simple, Supermetrics extracts data from marketing sources into the above destinations. Other destinations will need to use the Supermetrics API.
Source: www.windsor.ai
Top 5 Supermetrics Alternatives You Should Know About
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: www.windsor.ai

Blazer Rails Engine Reviews

We have no reviews of Blazer Rails Engine yet.
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Social recommendations and mentions

Based on our record, Blazer Rails Engine should be more popular than Supermetrics. It has been mentiond 12 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Supermetrics mentions (8)

  • Unique Business marketing stories Part-1
    Supermetrics is a marketing data SaaS, they scaled internationally to more than $50M from Helsinki, Finland. Source: almost 2 years ago
  • Ask HN: Who is hiring? (April 2023)
    Supermetrics | Senior Software Engineer | Full time | REMOTE (Portugal) | https://supermetrics.com/ Join our newly founded Internal Integrations Engineering team, develop scalable solutions to support our sales processes, and improve automation and internal tooling for Supermetrics' Sales, Finance, and Customer Support functions. We hope you have strong backend programming skills in PHP and Typescript/Javascript... - Source: Hacker News / about 2 years ago
  • Anyone here is familiar with Facebook API?
    Https://supermetrics.com is one of them but there are many more actually. Do a quick research about the alternative platforms and let me know if you need further help :). Source: over 2 years ago
  • Calendar Heroes: Connor MacDonald, CMO at The Ridge - Q&A on Time Management
    Supermetrics powers 90% of our reporting, with automated report building so we can monitor our ad performance. - Source: dev.to / almost 4 years ago
  • Converting dev environments to Apple Silicon
    The reality is that Apple will switch to ARM chips, and as devs, we need to be prepared. So this past weekend, faced with a shortage of Intel Macbook Pros for our new devs, we sat down to make it all work for our Supermetrics developers. - Source: dev.to / almost 4 years ago
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Blazer Rails Engine mentions (12)

  • Production tests: a guidebook for better systems and more sleep
    The fabulous blazer gem includes a feature for #2: https://github.com/ankane/blazer?tab=readme-ov-file#checks - it’s limited to checks that can be expressed as SQL queries, but that can get you quite a way. - Source: Hacker News / 7 days ago
  • Is Tableau Dead?
    I try to avoid these tools wherever possible, given the choice I'd always go for tools like Blazer. https://github.com/ankane/blazer No such luck in my current role, Looker and PowerBI are both in use by different bits of the org and nobody has the ability to delve into the underlying figures. - Source: Hacker News / about 1 year ago
  • BI vs custom queries in app
    As u/jaxn said you could use Blazer for this kind of thing. I would also look into materialized views or custom tables and a scheduled job that calculates the metrics they care about. That will take you a long way. Eventually you can use something like Metabase but I would put that off for as long as possible as it's really expensive and pretty involved. Source: almost 2 years ago
  • Evidence – Business Intelligence as Code
    And it's Open Source: https://github.com/evidence-dev/evidence if you are into the Ruby on Rails world. It's super solid, and it's been an indispensable tool integrated to all my projects. - Source: Hacker News / about 2 years ago
  • Italian watchdog bans use of Google Analytics
    I use Ahoy too, but I don't have very good visibility into the data. I should spend more time building queries and creating charts. I should probably set up blazer as well: https://github.com/ankane/blazer. - Source: Hacker News / almost 3 years ago
View more

What are some alternatives?

When comparing Supermetrics and Blazer Rails Engine, you can also consider the following products

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

Metabase - Metabase is the easy, open source way for everyone in your company to ask questions and learn from...

Databox - Databox is an easy-to-use analytics platform that helps growing businesses centralize their data, and use it to make better decisions and improve performance.

Evidence.dev - Evidence enables analysts to build a trusted, version-controlled reporting system by writing SQL and markdown. Evidence reports are publication-quality, highly customizable, and fit for human consumption.

Polar Analytics - Your #1 Analytics for Ecommerce — Centralize Ecommerce data and create custom reports + metrics without coding. Try it free.

Tableau - Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.