Software Alternatives, Accelerators & Startups

SpyFu VS Matomo

Compare SpyFu VS Matomo and see what are their differences

SpyFu logo SpyFu

SpyFu helps companies determine where the company needs to go and how to get there. Improve experience with clients by watching trends and planning new strategies.

Matomo logo Matomo

Matomo is an open-source web analytics platform
  • SpyFu Landing page
    Landing page //
    2022-04-02
  • Matomo Landing page
    Landing page //
    2023-10-23

SpyFu videos

SpyFu Review (Is it worth it?) -The First Keyword Tool Digital Marketers Should Buy

More videos:

  • Demo - Spyfu Review: Pros, Cons, and Alternatives (+ Demo)
  • Review - Spyfu Review | The Ultimate SEO Toolkit Spyfu

Matomo videos

Matomo Analytics - Dashboards

More videos:

  • Review - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - Matomo On-Premise installation overview

Category Popularity

0-100% (relative to SpyFu and Matomo)
SEO
100 100%
0% 0
Analytics
0 0%
100% 100
SEO Tools
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

Share your experience with using SpyFu and Matomo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare SpyFu and Matomo

SpyFu Reviews

Comparing the Best Moz Alternatives for 2023
SpyFu is another Moz alternative that specializes in competitor analysis. Its platform offers features such as competitor keyword research, domain analysis, and backlink tracking. What sets SpyFu apart is its ability to provide historical data for a website's search engine performance, allowing businesses to track their own improvement over time.
11 SE Ranking alternatives you must check out
Spyfu is a powerful digital marketing tool that enables users to improve their SEO and PPC campaigns through a range of unique features. It is a reliable SE Ranking and offers several benefits for businesses of all sizes.
9 Best Moz Alternatives and Their Pros and Cons
SpyFu’s key features include keyword research, domain analysis, and competitive research. As a comprehensive SEO and PPC package, SpyFu strongly focuses on competitive analysis. The Ad History feature provides extensive data on competitors’ PPC ads, including ad text, landing pages, and estimated ad expenditure. Users find this feature valuable as it reveals the evolution of...
Source: seranking.com
15 Best Moz Alternatives
Yet another SpyFu trademark is a great number of features for competitive PPC research. Have you ever wondered why your competitors are doing better than you? Now, with the help of SpyFu, you can snoop on your competitor’s ad campaigns and conduct the analysis. It is nice to have a sneak peek at PPC and enhance it since PPC goes hand in hand with SEO. If you want to boost...
Top 7 Affordable Ahrefs Alternatives & Competitors
The cheapest SpyFu package compares favorably to competing SEO software companies’ entry-level offerings. The Basic package costs $39 per month and provides unrestricted access to search data, as stated on the SpyFu website. When compared to Ahrefs, you save a lot, and this cost-savingness of SpyFu becomes its USP. So, you can have SPyFu as Ahrefs alternative.

Matomo Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com
Which tools help you to Measure the Success of your Website
Matomo: Matomo one of the best options as it has the ability to get form analysis, video analysis, page heatmaps, session recordings, custom branding, 100% unsampled reports, open-source “freedom” software, and more. It believes in protecting your privacy.
Source: qpe.co.in
8 Live Website Traffic Tracking Tools to Use in 2023
Matomo is another alternative to Google Analytics. It is an open-source website analytics tool. It keeps you in control because Matomo is installed on your server, which you can easily access through Matomo APIs.
Source: geekflare.com
10 Best Google Analytics Alternatives (Free & Paid)
Are you willing to know about its pricing packages? Well, Matomo has a free version (self-hosted) and one paid version, which is a delivered SaaS tool. Moreover, its paid version has more advanced analytics features, customer support, and A/B testing.

Social recommendations and mentions

Based on our record, Matomo seems to be a lot more popular than SpyFu. While we know about 82 links to Matomo, we've tracked only 2 mentions of SpyFu. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SpyFu mentions (2)

  • Google says it's Indexed but not anywhere to be found in low competition SERP
    Do you have a competitor in the market? Have you SpyFu'd them? (spyfu.com). Source: almost 3 years ago
  • How can I spy on my competitors' keywords and advertisements ads text Google Ads ?
    Spyfu.com does a pretty good job of showing terms that competitors are bidding on as well as examples of their ads and roughly how much they're spending monthly. I don't think it actually shows you specific settings within the engine. Source: about 3 years ago

Matomo mentions (82)

  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / 5 months ago
  • 11 Ways to Optimize Your Website
    There are many good, lightweight, and open-source alternatives to Google Analytics, such as Plausible, Matomo, Fathom, Simple Analytics, and so on. Many of these options are open-source, and can be self-hosted. - Source: dev.to / 6 months ago
  • Mobile apps illegally share your personal data
    You can for example use analytics that aren't spyware, and hence don't even have to try to trick users giving "consent" to things they don't really want. Seriously: what share of people actually want their behavior to be tracked for ad companies to make more money? https://matomo.org/. - Source: Hacker News / 8 months ago
  • Ask HN: Is Google Analytics that useful?
    Matomo is a GDPR-compliant and open-source analytics platform. You can either host it yourself or use Matomo’s hosted version. https://matomo.org/. - Source: Hacker News / 8 months ago
  • Companies must stop using Google Analytics
    I tried the self-hosted version of Matomo [1][2] a few years back but I remember it was a bit underwhelming for the effort required to set it up. https://matomo.org. - Source: Hacker News / 11 months ago
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What are some alternatives?

When comparing SpyFu and Matomo, you can also consider the following products

Optmyzr - Optmyzr AdWords Tools. Optimization Solutions, Quality Score Tracker, Landing Page Checker, and more. Free Trial Available.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

LiveIntent - LiveIntent is a web platform that offers effective e-mail advertising services for marketers and publishers.

Clicky - Clicky Web Analytics is a simple way to monitor, analyze, and react to your blog or web site's traffic in real time.