Software Alternatives, Accelerators & Startups

Smartly.io VS MakerAds

Compare Smartly.io VS MakerAds and see what are their differences

Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Smartly.io logo Smartly.io

Smartly.io is the leading Facebook ad optimization solution for agencies and performance marketers

MakerAds logo MakerAds

An unobtrusive ad network for makers
  • Smartly.io Landing page
    Landing page //
    2023-10-09
  • MakerAds Landing page
    Landing page //
    2019-04-05

Smartly.io

Website
smartly.io
Release Date
2013 January
Startup details
Country
Finland
City
Helsinki
Founder(s)
Kristo Ovaska
Employees
250 - 499

Smartly.io features and specs

  • Automation
    Smartly.io automates repetitive tasks such as ad creation, optimization, and reporting, freeing up time for marketers to focus on strategy and creativity.
  • Integrations
    It integrates with major social media platforms like Facebook, Instagram, and Snapchat, centralizing ad management.
  • Creative Optimization
    The platform offers tools for dynamic creative optimization, allowing users to automatically test and optimize ad creatives for better performance.
  • Scalability
    Smartly.io can handle large-scale campaigns efficiently, making it suitable for both small businesses and large enterprises.
  • Real-Time Reporting
    Provides real-time reporting and analytics, enabling marketers to make informed decisions quickly.
  • User-Friendly Interface
    The platform is designed to be user-friendly, with a clean interface that makes it easier to navigate through different features.

Possible disadvantages of Smartly.io

  • Cost
    Smartly.io is a premium service that may be expensive for small businesses or startups with limited budgets.
  • Complexity
    The platform offers a wide range of features, which can be overwhelming for new users or those not well-versed in digital advertising.
  • Learning Curve
    Despite its user-friendly interface, there is still a learning curve associated with mastering all the functionalities of the platform.
  • Limited Platform Support
    While it integrates well with major social media platforms, it may not support all advertising channels desired by some businesses.
  • Customer Support
    Some users have reported that the customer support can be slow to respond or not as helpful as expected.

MakerAds features and specs

  • Customizability
    MakerAds offers robust customization options for advertisements, allowing businesses to tailor their ads to specific needs and preferences, which can lead to more effective campaigns.
  • User-Friendly Interface
    The platform is designed with a user-friendly interface that makes it easy for users to create and manage ad campaigns without extensive technical knowledge.
  • Targeted Advertising
    MakerAds provides tools for targeted advertising, enabling businesses to reach their desired audience more efficiently and improve conversion rates.
  • Affordable Pricing
    The service offers competitive pricing options, making it accessible for small businesses and startups with limited marketing budgets.

Possible disadvantages of MakerAds

  • Limited Reach
    Compared to larger advertising platforms, MakerAds might have a smaller reach, potentially limiting the exposure of ads to a broader audience.
  • Learning Curve
    Despite a user-friendly interface, some users may still face a learning curve, especially if they are new to digital advertising.
  • Fewer Integrations
    The platform may offer fewer integrations with third-party tools and services compared to larger advertising solutions, which can limit its versatility.
  • Performance Tracking Limitations
    Users might find the analytics and performance tracking features less comprehensive, making it harder to obtain detailed insights into campaign effectiveness.

Analysis of Smartly.io

Overall verdict

  • Smartly.io is generally considered a strong choice for businesses looking to streamline their social media advertising efforts. Its powerful automation tools and robust analytics capabilities make it a valuable asset for both small and large enterprises. However, its suitability may vary depending on specific business needs and budget considerations.

Why this product is good

  • Smartly.io is a well-regarded platform primarily for its capabilities in automated social media advertising and creative production. It integrates with major social media platforms like Facebook, Instagram, Pinterest, and Snapchat, allowing users to create, manage, and optimize ads efficiently. The platform is known for its user-friendly interface, A/B testing tools, real-time analytics, and collaboration features, which help teams save time and improve their ad performance.

Recommended for

  • Businesses with significant social media advertising budgets seeking to optimize ad spend and performance.
  • Marketing teams looking for a platform that offers automation and real-time collaboration features.
  • Organizations that need to manage large-scale campaigns across multiple social media platforms.

Smartly.io videos

How to Automate Facebook Advertising at Scale - Smartly.io

More videos:

  • Tutorial - Thomas Roberts, Smartly.io: how to scale facebook advertising
  • Review - Smartly.io Case Study for Hopper: Scale, automate and optimize hundreds of new offers every day

MakerAds videos

No MakerAds videos yet. You could help us improve this page by suggesting one.

Add video

Category Popularity

0-100% (relative to Smartly.io and MakerAds)
Sales And Marketing
100 100%
0% 0
Marketing
0 0%
100% 100
Marketing Tools
100 100%
0% 0
Influencer Marketing
0 0%
100% 100

User comments

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Social recommendations and mentions

Based on our record, Smartly.io seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Smartly.io mentions (1)

  • [hiring] Mandarin speaking Full-time digital marketing specialist
    - Experience with PowerPoint, Excel (pivot tables and common formulas), and Microsoft Office. Experience using Smartly.io a plus. Source: almost 3 years ago

MakerAds mentions (0)

We have not tracked any mentions of MakerAds yet. Tracking of MakerAds recommendations started around Mar 2021.

What are some alternatives?

When comparing Smartly.io and MakerAds, you can also consider the following products

Facebook for Business - Facebook Business gives the latest news, advertising tips, best practices and case studies to meet the business goals.

Influential One - A.I. powered influencer marketing platform

SocialPilot - SocialPilot is an app designed to help businesses and professionals with social media marketing.

Insense & Paid Media - Find creators for short-term and long-term partnerships

Fomo - Fomo turns your site into the online equivalent of a busy store

PurpleAds - PurpleAds