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ShopperTrak VS OP Retail

Compare ShopperTrak VS OP Retail and see what are their differences

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ShopperTrak logo ShopperTrak

The global retail intelligence experts. Improve your profitability with amazing insight analytics, footfall counting and in-store analysis.

OP Retail logo OP Retail

OP Retail's people counting solution measures customer traffic and gains valuable insights into customer behavior, allowing you to make data-driven decisions of store operations, marketing strategies and maximize profits.
  • ShopperTrak Landing page
    Landing page //
    2023-05-24
  • OP Retail
    Image date //
    2024-01-18

OP Retail have been committed to revolutionizing technologies for diverse retail store scenarios. Based on the framework of video analytics and SaaS platform, OP Retail offers technical solutions of people counting, demographic analysis, staff exclusion, group counting, heatmap analytics, customer dwell time, occupancy management, queue management , etc. Until now, we have continuously provided services to 4,000+ brands and 300,000+ stores worldwide.

ShopperTrak features and specs

No features have been listed yet.

OP Retail features and specs

  • People Counting : Yes
  • Demographic analysis: Yes
  • Heatmap analysis: Yes
  • Occupancy management: Yes
  • Queue management: Yes
  • Group Counting: Yes
  • Staff exclusion: Yes
  • Customer dwell time: Yes

ShopperTrak videos

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OP Retail videos

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People counting solution

Category Popularity

0-100% (relative to ShopperTrak and OP Retail)

ShopperTrak

OP Retail

Business & Commerce
84 84%
Business & Commerce
16% 16
Photo & Video
0 0%
Photo & Video
100% 100
Office & Productivity
100 100%
Office & Productivity
0% 0
Inventory Management
100 100%
Inventory Management
0% 0

Questions and Answers

As answered by people managing ShopperTrak and OP Retail.

What makes your product unique?

OP Retail's answer:

OP Retail boasts a workforce of almost 400 employees, with 60% dedicated to R&D. These individuals specialize in video-related fields such as the video analysis, embedded intelligent products and AI. We offer accurate people counters and people counting solution including people counting, demographic analysis, staff exclusion, group counting, heatmap analytics, customer dwell time, occupancy management, queue management and so on.

Why should a person choose your product over its competitors?

OP Retail's answer:

Our products have powerful features with affordable prices. We offer free floor plan design, one-to-one after sales service, tailored onboarding, free online training.

User comments

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What are some alternatives?

When comparing ShopperTrak and OP Retail, you can also consider the following products

SmartScout - SmartScout is a powerful, easy-to-use online Amazon FBA product research software.

Solink - Solink is the most leading prevention and security solution that connects video recording and POS data in order to generate system insights and risk alerts.

RQ - RQ by iQmetrix is a cloud-based retail management system for your business that allows you to manage every aspect of your business from inventory, staff, and sales.

RetailNext - RetailNext enables retailers and manufacturers to collect, analyze, and visualize data about in-store customer engagement.

Wiser - Share relevant content w/in your organization.

Avigilon Control Center - Powerful, easy-to-use end-to-end security solutions for any industry.

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