Software Alternatives, Accelerators & Startups

ShipStation VS Shopify

Compare ShipStation VS Shopify and see what are their differences

ShipStation logo ShipStation

Seamless eCommerce shipping fulfillment software. Wherever you sell, however you ship, ShipStation can help. Auto order import, batch label print, & more!

Shopify logo Shopify

Shopify is a powerful ecommerce platform that includes everything you need to create an online store and sell online. Try it free for 14 days.
  • ShipStation Landing page
    Landing page //
    2023-11-14

ShipStation clears the path to growth whether you’re scaling your ecommerce business or expanding your global footprint for your 3PL. ShipStation creates delivery experiences that fuel growth, empowering merchants with the shipping tools, robust automations, and guidance they need to succeed at every step.

  • Shopify Landing page
    Landing page //
    2024-09-04

ShipStation features and specs

  • User-Friendly Interface
    ShipStation offers an intuitive and easy-to-navigate interface that simplifies the shipping management process. Users can quickly get accustomed to its layout and functionality.
  • Multi-Carrier Support
    The platform supports integrations with numerous carriers, including USPS, UPS, FedEx, DHL, and more, providing flexibility in choosing the best shipping option based on cost and delivery times.
  • Automated Shipping
    ShipStation provides automation features such as batch label creation, automated tracking emails, and rules that can streamline shipping workflows and save significant time.
  • E-commerce Integrations
    The platform integrates seamlessly with popular e-commerce platforms and marketplaces like Shopify, Amazon, eBay, and WooCommerce, making it easier to manage orders from multiple sources.
  • Comprehensive Reporting
    Users have access to detailed reports and analytics, which help in tracking shipping performance, costs, and identifying areas for improvement.
  • Custom Branding Options
    ShipStation allows businesses to customize packing slips, labels, and tracking pages with their brand logo and colors, enhancing the customer experience.

Possible disadvantages of ShipStation

  • Pricing
    While ShipStation offers a range of pricing plans, some users may find the cost to be high, especially for small businesses or those with lower shipping volumes.
  • Learning Curve for Advanced Features
    Although the basic interface is user-friendly, mastering more advanced features and integrations may require additional time and effort.
  • Limitations on Lower-Tier Plans
    Lower-tier plans may come with limitations on the number of shipments, users, and available features, which might be restrictive for growing businesses.
  • Customer Support
    Some users have reported that customer support can be slow or unresponsive at times, particularly during high-demand periods.
  • Integration Complexity
    While integrations are a significant advantage, setting them up can sometimes be complex and may require technical knowledge or support.

Shopify features and specs

  • User-Friendly Interface
    Shopify offers a very intuitive and easy-to-use interface, which makes it accessible even for those with minimal tech skills. Store setup and management can be performed with little technical knowledge.
  • Extensive App Ecosystem
    Shopify's App Store features thousands of apps and integrations, allowing users to extend the functionality of their online stores. From marketing tools to inventory management, there's likely an app for almost any need.
  • Customizable Themes
    Shopify offers a wide range of professionally designed themes that are easily customizable. This allows businesses to create unique and visually appealing online stores without needing a designer.
  • Secure and Reliable
    Shopify provides robust security features and ensures your website's uptime. This means you don't have to worry about your store's security or dealing with downtime issues.
  • Comprehensive Customer Support
    Shopify offers 24/7 customer support through various channels, including live chat, email, and phone. This ensures that help is available whenever you need it.
  • Mobile Responsiveness
    All of Shopify's themes are mobile-responsive, ensuring a seamless shopping experience for customers regardless of the device they use.
  • Built-in SEO Features
    Shopify provides built-in SEO features and analytics tools that help with search engine rankings and tracking the performance of your store.

Possible disadvantages of Shopify

  • Transaction Fees
    Although Shopify offers its own payment gateway, Shopify Payments, it charges additional transaction fees if you choose to use an external payment gateway.
  • Customization Limitations
    While Shopify does offer a lot of customization options, it can be restrictive for businesses with very specific needs or those that require deep customization capabilities. Advanced customizations often require knowledge of Shopify's proprietary coding language, Liquid.
  • Cost
    Shopify's monthly subscription fees can add up, especially for advanced plans or when additional paid apps are used. This can be a significant cost for small businesses.
  • Content Management Limitations
    Shopify is primarily an e-commerce platform, and it may lack some of the advanced content management features (like blogging capabilities) found in platforms specifically designed for content management such as WordPress.
  • Learning Curve for Advanced Features
    While basic store setup is straightforward, mastering Shopify's more advanced features can take time and may require additional training or hiring a professional.
  • Limited Internationalization
    Shopify's multi-language and multi-currency capabilities are somewhat limited compared to other platforms dedicated to global e-commerce.

Analysis of ShipStation

Overall verdict

  • Overall, ShipStation is a strong choice for businesses looking for an efficient and reliable shipping solution. It is particularly beneficial for those handling a high volume of orders and seeking to integrate various sales platforms and shipping carriers seamlessly.

Why this product is good

  • ShipStation is considered good because it offers a wide range of features that streamline order fulfillment processes. It integrates with multiple selling channels and carriers, providing centralized management for shipping labels, tracking, and customer notifications. Its automation features help reduce manual tasks, saving time and reducing errors. Additionally, ShipStation provides robust reporting tools that enable businesses to optimize their shipping strategies.

Recommended for

  • E-commerce businesses
  • Retailers with multiple sales channels
  • Businesses managing high order volumes
  • Companies needing customization in shipping processes

Analysis of Shopify

Overall verdict

  • Overall, Shopify is a highly regarded and reliable e-commerce platform, especially suited for users who prioritize ease of use and a comprehensive feature set for online storefronts.

Why this product is good

  • Features
    It offers a wide range of features, including various payment gateways, customizable themes, and an app store with numerous plugins to extend functionality.
  • Community
    Shopify has a strong community and a wealth of online resources, including tutorials, forums, and user groups, which can be very helpful for new and experienced users alike.
  • Scalability
    Shopify provides scalability for businesses of all sizes, from small startups to large enterprises, with different pricing plans and advanced features available at higher tiers.
  • User friendly
    Shopify is known for its user-friendly interface, making it easy for store owners to set up and manage their online stores without needing technical expertise.
  • Customer support
    The platform offers 24/7 customer support, ensuring that users can get help whenever they encounter issues or have questions.

Recommended for

    {"entrepreneurs" => "With its flexibility and expanding app ecosystem, entrepreneurs can tailor their stores to meet unique business needs and test new ideas rapidly.", "growing_brands" => "Businesses experiencing growth can benefit from Shopify's robust infrastructure and scalability options, ensuring that the platform can grow alongside their business.", "small_businesses" => "Shopify is ideal for small to medium-sized businesses that need an easy and effective way to start selling online quickly."}

ShipStation videos

✨How I Package & Ship Orders from HOME ft. Shipstation | EntreprenHER Life EP.4✨

More videos:

  • Review - Getting Started in ShipStation (Webinar)
  • Review - What Is ShipStation? - Whiteboard Wednesday

Shopify videos

Shopify Review 2020 - Is it still worth it in 2020?

More videos:

  • Review - SHOPIFY REVIEW MID 2019 - Is Shopify Worth It For The Money? Pros & Cons
  • Review - THINGS YOU NEED TO KNOW BEFORE USING SHOPIFY (IN 2019)
  • Review - Shopify Review 2025 - Is It Right For You? Pros And Cons
  • Review - Shopify Review: Is It the Best eCommerce Platform for Your Store?
  • Review - Shopify Review 2025 - Is It Right For You? All Features Explained!

Category Popularity

0-100% (relative to ShipStation and Shopify)
eCommerce
16 16%
84% 84
Shipping
100 100%
0% 0
eCommerce Platform
0 0%
100% 100
Shipping and Tracking
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare ShipStation and Shopify

ShipStation Reviews

Top 60 Logistics Software in UK
Wherever you sell, however you ship, ShipStation Logistics software powers shipping success of all sizes. Connect ShipStation to online stores, marketplaces, carriers, and eCommerce tools in seconds and seamlessly sync your shipping. Import orders from 100+ selling channels, marketplaces, ERPs, CRMs, or IMSs with shipping configurations automatically applied. Learn more...

Shopify Reviews

  1. Shopify - the best no code platform.

    Creating my online store for small dog products on Shopify was a remarkably smooth and rewarding experience. Shopify's user-friendly platform guided me through each step of the setup process, making it easy even for someone without prior experience. Their range of customizable templates gave my store a professional and appealing look, and the analytics tools provided have been invaluable for tracking my store's performance and customer trends. Additionally, Shopify's 24/7 customer support was always ready to assist whenever I encountered any roadblocks. Overall, launching my business on Shopify has been a positive experience, and I would highly recommend it to anyone looking to start their own online store.

    🏁 Competitors: Tilda, WooCommerce
  2. Lori Appleman
    · Founder at Redline Minds ·
    Strong Option for New DIY Stores Serving Consumers

    Shopify is a powerful marketing machine that has driven incredible growth. It's an excellent choice for the store owner who needs to do it themselves, on a shoestring budget, who does not sell complex products and who does not plan to run a hybrid - a store that serves multiple customer bases such as retail and wholesale.

    Due to its sheer market share, there is a robust marketplace of apps that can be added to shape the store to fit most needs. There is an equally robust selection of themes and developers who can assist with any size project. They have a terrific knowledge base which I strongly recommend store owners use as it teaches the basics for e-commerce in general and online marketing. This learning should be done prior to developing a plan for your site. That will help root your project for success.

    Unfortunately, it's also oversold based on name recognition even when the platform is a poor choice for a specific business. There are both policy and technical limitations that impact suitability.

    Shopify stores require many apps, which adds monthly costs and can greatly slow your store down. While ALL online stores end up with some app use, because this allows you to choose the features you want and need, much of what is native in other carts like their most direct competitor, BigCommerce, is not. So you'll spend more money each month and it can be harder to get a fast site.

    Among the stores that should probably NOT use Shopify: - Sells items that are generally prohibited on the platform which includes weapons, weapon-related items, sex objects, tobacco (for some odd reason Vape is currently on the platform but for how long is anyone's guess), alcohol.
    - Sells items allowed but that don't qualify for Shopify Payments which expands the above list to include supplements, CBD, vape products and other items. - Just as above, any store that can't qualify for Shopify Payments or who has good reasons to use another payment gateway. Why? Because if you don't use their payment gateway which they profit from, they will take 1/2-2% of your gross revenues soley because you are using another gateway. For small merchants, this isn't much, for big ones it's a significant cost. - Stores with multiple price structures or catalogs - such as those who offer VIP tiers or wholesale clients. Why not? Because you can't create true customer groups which on other platforms let you segment the catalog and content for each customer group. Groups are really important for B2B. To accomplish multiple audiences on Shopify requires either a separate app (at an added cost) or multiple storefronts, or ShopifyPlus (which is still creating multiple sites). This can greatly increase your operational costs and work efforts. - Stores with complex products - these are items with many options, also known as configurable or customizable products. While Shopify does offer the ability to offer up to 3 options per product with a maximum of 100 skus per product, this limit is very easy to exceed. There is also no native path to add modifiers such as those one would use for personalized products (like custom embroidery. While these issues can be overcome with apps, that adds both load time and costs.

    🏁 Competitors: BigCommerce, Magento, Miva, WooCommerce, Workflow
    👍 Pros:    Easy to use|Low price|Flexible|Large developer base|Great documentation|Reliable|Low maintenance
    👎 Cons:    Limited features|No customer groups for wholesale|Some product types forbidden|Must use their gateway or pay extra fees|Limited api calls|Limited capabilities for products with options

WordPress vs. Proprietary Site Builders: What to Know Before Starting a Website Development Project
Shopify: Shopify does not natively offer a backup option for user data. Although product data, orders, and customer details are stored, full-site backups must be managed manually or with paid third-party apps. Restoration options are limited, requiring users to rely on Shopify support or third-party solutions if data is lost.
Comparing 9 WordPress alternatives & competitors in 2024
Shopify specializes in ecommerce sites, managing customer data, payments, and content without the need for plugins. Store themes allow you to customize pages and create a consistent branded look. Shopify lets brands focus on global, local, and B2B sales right from their website's dashboard, with metrics like total sales and average order value.
Source: webflow.com
19 Best WordPress Alternatives in 2025
Shopify is a leading e-commerce platform that offers a wide range of features for online businesses. From setting up an online store to managing inventory and marketing, Shopify provides a comprehensive solution.
Source: www.pixpa.com
Top 5 Headless Ecommerce Platform For B2B Business (2024 Reviews)
Known for its stability and security, Shopify Plus provides businesses with a robust platform and extensive app store, along with complete control over design and functionality. With enterprise-level features and a flexible app-based system, Shopify Plus allows companies to expand their operations according to their unique needs. It enables API-driven experiences by smoothly...
Top 10 Shopify Alternatives for Ecommerce in 2024
When running an e-commerce business, choosing the right platform can make a significant difference in your success. While Shopify is a popular choice, there are several other e-commerce platforms that might better suit your business needs. Let's explore the top Shopify alternatives that cater to a variety of users, from small startups to large enterprises.
Source: www.attrac.io

Social recommendations and mentions

Based on our record, Shopify should be more popular than ShipStation. It has been mentiond 44 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

ShipStation mentions (7)

  • Is there a thing where a person can calculate how much their shipping will cost if the ship it with USPS?
    Should you want a discounted rate, and your shipping volumes justify it, stamps.com will get you a few percentage points off of retail and allow for a few extra ounces (3) on first class packages. Other sites can work for getting exact shipping costs and often include comparison to other carriers. For example, we use shipstation.com connected to stamps.com and their native UPS integration typically shipping... Source: over 2 years ago
  • Packing slip for all orders that shows how many items to pick?
    It depends on the volume but you could find an Order Management System (OMS) for your selling channels. This software would allow you to sync your orders into the software and stream line the pick pack process. Options like shipstation.com etc. This is better for lower volumes. If you want to automate orders at scale then I would find a 3pl or fulfillment partner. This is someone who would store and do the... Source: over 2 years ago
  • F**KFACE: Bobcat & Steve // Andrew's Sponsorship Opportunity
    Title F**KFACE: Bobcat & Steve // Andrew's Sponsorship Opportunity Show F**KFACE Site Rooster-teeth Thumbnail Link Length 57:20 Description Geoff, Gavin, and Andrew talk about the snow removal budget, cat piss presents, the sauce to Burnham ratio, Gavin questions a device, Geoff is back on the bike kind of, and Andrew's slats. If you want to send your towel cards in, send to: Infinity Towel, 1901 e.... Source: over 3 years ago
  • Rooster Teeth Podcast: The Duck Painting Catastrophe - #670
    Title Rooster Teeth Podcast: The Duck Painting Catastrophe - #670 Show Rooster Teeth Podcast Site Rooster-teeth Thumbnail Link Length 1:33:59 Description Join Gus Sorola, Gavin Free, Andrew Rosas, and Christian Young as they discuss Gus' problem with Andrew's Duck Stamp painting, how birds are weird and we should never trust them, the best kind of vomiting, and more on this week's RT Podcast. Sponsored... Source: over 3 years ago
  • Orders stuck in pre transit
    I use shipstation.com for almost all my shipping - USPS and UPS. I have 3 stores connected to it. It's $50/mo for my volume level. Source: over 3 years ago
View more

Shopify mentions (44)

  • Material 3 Expressive: Better, Easier, Emotional UX
    I don’t think is ugly, it is just that it feels like every trendy company webpage copied and pasted the same design: http://shopify.com/. - Source: Hacker News / 19 days ago
  • 11 real-life PWA examples you can learn from in 2025
    Shopify is one of the easiest platforms for selling products online, and turning your store into a PWA with installation and push notifications takes just a click, thanks to the Shopify app store. - Source: dev.to / 5 months ago
  • shopify.com vs store.link, what do you think is better one?
    Shopify.com vs store.link which one is better? Source: almost 2 years ago
  • Forget Shopify Why MedusaJS Is the Future of Headless Ecommerce
    With a traditional e-commerce platform like Shopify, you're locked into their ecosystem. You have to use their templates, checkout, and backend. Headless platforms like MedusaJS give you the freedom to build the front end however you want, using any framework or library. - Source: dev.to / almost 2 years ago
  • Allow Rules not given priority over block?
    For example, if you want to load firewalla.com, just allowing "firewalla.com" will not work, you will have allow shopify.com and few other stuff ... You can see what sites loaded using chrome dev mode. Source: about 2 years ago
View more

What are some alternatives?

When comparing ShipStation and Shopify, you can also consider the following products

Shippo - Shipping, easy and affordable for everyone. A set of unified APIs and tools that instantly enables you to ship your goods internationally

WooCommerce - A freely available eCommerce plugin that enables shop facilities on your WordPress website. Functionality enabling extensions & beautiful themes available.

Easyship - Easyship, the #1 global cloud-based shipping software, is a technology platform that helps eCommerce and crowdfunding merchants ship worldwide.

Magento - Magento is the eCommerce software and platform trusted by the world's leading brands. Grow your online business with Magento.

FreightPOP - FreightPOP is a mobile and web application created to fill an underserved market of SMB shippers.

BigCommerce - BigCommerce provides ecommerce software solutions and shopping cart software for online businesses. Try it free and start selling your products online today!