Software Alternatives, Accelerators & Startups

Serpstat VS privacytools.io

Compare Serpstat VS privacytools.io and see what are their differences

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Serpstat logo Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

privacytools.io logo privacytools.io

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  • Serpstat Landing page
    Landing page //
    2023-06-11
  • Serpstat Rank Tracker
    Rank Tracker //
    2024-09-19
  • Serpstat Domain Analysis
    Domain Analysis //
    2024-09-19

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 countries. Uncover the most valuable keywords for your business, understand search intent,  and optimize your content strategy

  • privacytools.io Landing page
    Landing page //
    2023-07-28

Serpstat

$ Details
freemium $59.0 / Monthly
Release Date
2015 February
Startup details
Country
Ukraine
City
Odesa
Founder(s)
Oleg Salamaha
Employees
50 - 99

Serpstat features and specs

  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Possible disadvantages of Serpstat

  • Limited Data for Smaller Markets
    While Serpstat excels in many areas, its database may have limitations when it comes to less popular or smaller markets.
  • Learning Curve
    Despite its intuitive interface, the extensive range of features may require a learning curve for new users to fully utilize all its capabilities.
  • Speed Issues
    Some users have reported speed issues, particularly with loading times and data refresh rates, which can affect the overall user experience.
  • Backlink Data Limitations
    Backlink analysis features are less comprehensive compared to specialized tools like Ahrefs or Majestic, potentially limiting its effectiveness for advanced backlink research.
  • Mobile App Limitations
    The mobile app lacks some functionalities available on the desktop version, restricting user flexibility when accessing the platform on the go.
  • No Free Plan
    Serpstat does not offer a free plan, which may be a drawback for individuals or small businesses looking for a cost-free SEO solution.

privacytools.io features and specs

  • Comprehensive Resource
    PrivacyTools.io offers a wide range of information and resources on various privacy-enhancing tools, covering categories like email, messaging, VPNs, and more.
  • User-Friendly Interface
    The website features a clean and intuitive interface, making it easy for users to find necessary privacy tools and information quickly.
  • Community-Driven
    The platform is driven by a community of privacy enthusiasts and experts who continuously update and review its content to ensure current recommendations.
  • Open Source Emphasis
    PrivacyTools.io often recommends open-source software, ensuring transparency and reducing the likelihood of backdoors or hidden data collection.
  • Educational Content
    The site includes blogs, how-tos, and explanatory articles that help users understand the importance of privacy and how to secure their digital lives.

Possible disadvantages of privacytools.io

  • Overwhelming for Beginners
    The extensive amount of information available can be overwhelming for users who are new to digital privacy and may not know where to start.
  • Potential Bias
    Since the recommendations are community-driven, there might be some inherent bias towards particular tools or solutions favored by the community.
  • Periodic Updates
    Though regularly updated, the site might occasionally have outdated information if updates lag behind recent developments in privacy tools and technologies.
  • Limited Support
    While the community is active, official support options are limited. Users might need to rely on forums and external help if they encounter issues.
  • Not Fully Comprehensive
    Although the site covers many tools and topics, it might not cover every possible privacy tool or concern, potentially overlooking niche or emerging areas.

Analysis of Serpstat

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

Serpstat videos

What is Serpstat?

More videos:

  • Review - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review ✅ Discount Coupon Code With( 20% Off Special)

privacytools.io videos

No privacytools.io videos yet. You could help us improve this page by suggesting one.

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Category Popularity

0-100% (relative to Serpstat and privacytools.io)
SEO
100 100%
0% 0
Software Marketplace
0 0%
100% 100
SEO Tools
100 100%
0% 0
Software Recommendations
0 0%
100% 100

Questions and Answers

As answered by people managing Serpstat and privacytools.io.

What makes your product unique?

Serpstat's answer

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Why should a person choose your product over its competitors?

Serpstat's answer

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

How would you describe your primary audience?

Serpstat's answer

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Serpstat and privacytools.io

Serpstat Reviews

The 16 Best Moz Alternatives for Every Budget 
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
10 SE Ranking Alternatives in 2025 [Free and Paid]
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its unique features like the “Tree View” make it ideal for those looking to enhance their website architecture alongside their SEO efforts.
10 Moz Pro Alternatives in 2025 [Free and Paid]
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s performance.
Top 6 Moz Competitors In 2024: A Detailed Review
Furthermore, Serpstat is praised for its versatile functionality. It provides valuable insights across multiple facets of digital marketing. It’s also particularly noted for its comprehensive competitor analysis and budget-friendly pricing.
10 Best Serpstat Alternatives in 2024
In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you're seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty...

privacytools.io Reviews

We have no reviews of privacytools.io yet.
Be the first one to post

Social recommendations and mentions

Based on our record, privacytools.io seems to be a lot more popular than Serpstat. While we know about 314 links to privacytools.io, we've tracked only 5 mentions of Serpstat. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: almost 2 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: about 2 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 2 years ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: over 3 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: over 4 years ago

privacytools.io mentions (314)

  • Useful Sites for Privacy and Security
    PrivacyTools.io - Comprehensive privacy tools and software recommendations. - Source: dev.to / 3 months ago
  • Which communication App is most secure / anonymous?
    You can also look on https://privacytools.io For more info. Source: over 1 year ago
  • [READ BODY TEXT BEFORE VOTING] Thoughts regarding online tracking?
    I can't give you a complete guide here, but I recommend you go to privacy subreddits or watch relevant Youtube videos for more info. I also recommend sites like privacytools.io and privacyguides.org They contain lists of alternatives and tools. Also check out tosdr.org which contains summaries of the TOS of a ton of sites. Also try email aliases like simplelogin or anonaddy. Use burner emails for throwaways if... Source: over 1 year ago
  • What's going on between privacytools.io & privacyguide.org
    I just saw this post on the privacytools.io page informing about the conflict between privacytools & privacyguides. I used both privacytools.io & privacyguides.org to research about privacy and tools. At the moment, I don't know whom I can trust with their information. Is there any page I can use without any concerns? Source: almost 2 years ago
  • Haha nice try Google. I ain't that stupid
    Can someone tell me what the hell happened with PrivacyTools.io? They have NordPass as their recommended password manager along with chromium based browsers? Source: almost 2 years ago
View more

What are some alternatives?

When comparing Serpstat and privacytools.io, you can also consider the following products

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

Privacy Guides - The goal of this guide is to make it easy for people to learn how to protect their privacy and educate them about what is happening on the web and how to protect themselves.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

AlternativeTo - AlternativeTo lets you find apps and software for Windows, Mac, Linux, iPhone, iPad, Android, Android Tablets, Web Apps, Online, Windows Tablets and more by recommending alternatives to apps you already know.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Cover Your Tracks - Cover Your Tracks is a website that comes with an agile approach for the users to test the privacy of add-ons with best-in-class tools and techniques with complete online support.