Software Alternatives, Accelerators & Startups

SEMRush VS Unito

Compare SEMRush VS Unito and see what are their differences

SEMRush logo SEMRush

All-in-one Marketing Toolkit for digital marketing professionals.

Unito logo Unito

Unito is a no-code automated platform that connects apps and tools used by professionals and syncs work data between them to save time and eliminate manual data entry.
  • SEMRush Landing page
    Landing page //
    2023-09-28
  • Unito Landing page
    Landing page //
    2023-10-15

Founded in 2016, Unito was created to integrate disparate SaaS applications, enabling workflows that cross the boundaries of tools, teams, and organizations. Unito's workflow management platform and two-way integrations allow information to flow freely between apps, leading to easier collaboration, more efficient work, and higher productivity. Build the workflow you need with the tools you already have.

SEMRush features and specs

No features have been listed yet.

Unito features and specs

  • Customizable rules : You decide what data will be synced, where, and how, with absolute precision. Rules can be defined for almost any field, including tags, assignees, comments, custom fields, and more: Yes
  • Field Mapping : Restrict selected data to flow one-way, map multiple fields into a single path through a corresponding tool, and guarantee the information you want on-hand is always available in the right place: Yes
  • Comment syncing : Stay on top of the feedback and approval cycle, or track notes on deals and issues by syncing comments between tools to ensure nothing gets missed or siloed: Yes
  • Custom field syncing : Work the way you want with the tools you already use. Regardless of how customized your SaaS is, Unito guarantees you'll never need to rely on inflexible templates again: Yes
  • Attachment streaming : Let users view important attachments, such as invoices, safely and securely without leaving their preferred tool: Yes
  • Hierarchies : Organize, structure and sync your work however you see fit across tools, even when collaborating on complex projects: Yes
  • Workflow drafts : Save incomplete flows to finish later or test them out before launch to make sure everything functions as intended: Yes
  • Duplicate flows : Unito lets you duplicate your flows to use for different teams or purposes as needed: Yes
  • Permissions : Ensure that only those who need access to your workspace settings can get it with in-depth permission options: Yes
  • Workflow status : Gain the visibility you need on the health of your flows. Error messages include actionable insights so you can solve issues efficiently: Yes
  • Enterprise-level security: Yes
  • Contact Merging : Unito can automatically cross-reference email addresses between apps to prevent duplicate contact entries: Yes

SEMRush videos

SEMRush Review 2020 ☑️ Best Keyword Research Tool in 2020? 😱 SEMRush Tutorial

More videos:

  • Tutorial - SEMRush Review 2019 and Full SEMRush Tutorial on How to Use SEMRush
  • Tutorial - SEMRush Review and Tutorial: How Good Is It Really?

Unito videos

Unito’s Asana and Jira Integration

More videos:

  • Review - Shape the Flow of Work with Unito
  • Tutorial - How to Sync Multiple Trello Boards with Unito
  • Demo - Save Hours of Effort by Automating Reporting with Unito

Category Popularity

0-100% (relative to SEMRush and Unito)
SEO
100 100%
0% 0
Automation
0 0%
100% 100
SEO Tools
100 100%
0% 0
Web Service Automation
0 0%
100% 100

User comments

Share your experience with using SEMRush and Unito. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare SEMRush and Unito

SEMRush Reviews

  1. Fantastic platform but introduce a ‘starter tier’

    Can’t knock the platform - it’s great. I feel like they should have a paid-for offering at a lower price point, however. Strongly recommend!

  2. Easy to use with limited trail but prices are high expensive - Semrush

    Semrush is very popular and next level performance tool which varies competitors, analyzes and tracking of any domain website, which provides you full information what's the position of the website, overall traffic, etc. This tool is easy to use with limited trial 7 days, after the trial ends, has limited features work on free plan. There plans are very expensive, not affordable at purchasing price plans.

    In my experience, semrush is very costly and high level of experience.

    🏁 Competitors: Ahrefs, Moz, SE Ranking, Marketing Miner
    👍 Pros:    Real-time analytics|Excellent features|Simple yet powerful and efficient tool
    👎 Cons:    Pricing is too high|Limited features with free plan.
  3. Great keyword tracking platform, shame they removed the display advertising report

    SEMrush provides a great central hub for adding your websites as projects which can be tracked, audited and measured for visibility over time. I've used the platform across many roles and found the only recent drawback was the removal of their display advertising competitor reports.

    🏁 Competitors: Serpstat

Comparing the Best Moz Alternatives for 2023
Organic Research: With SEMrush, you can analyze and enhance your online visibility for high-converting keywords utilized by your competitors. You can also refine your organic keyword performance and discover innovative strategies to attain top positions in SERPs that align with your audience's interests.
Best SE Ranking Alternatives & Competitors for 2023
Semrush is a well-known and widely used SEO platform that offers a comprehensive set of tools for keyword research, rank tracking, backlink analysis, site audit, and competitor analysis. With its extensive database and advanced features, Semrush is a powerful SE Ranking alternative for businesses looking to level up their digital marketing strategy.
11 SE Ranking alternatives you must check out
Organic Research: SEMrush's Organic Research feature enables users to analyze and enhance their website's visibility for high-converting keywords used by competitors. This feature allows users to optimize their organic keyword performance and discover new tactics to secure top positions in SERPs that align with their target audience's interests.
9 Best Moz Alternatives and Their Pros and Cons
Semrush can be demanding on your budget. Its most affordable plan, Semrush Pro, starts at $129.95 per month. The higher-tier plans cost $249.95 (Semrush Guru) and $499.95 (Semrush Business) monthly. If you choose an annual payment, you will receive a discount of 17%, which is the smallest value among the tools discussed.
Source: seranking.com
Best SE Ranking Alternatives in 2023
Keyword research: Both Semrush and SE Ranking offers robust keyword research tools, but Semrush tends to offer more detailed insights and a wider range of data.

Unito Reviews

We have no reviews of Unito yet.
Be the first one to post

Social recommendations and mentions

Based on our record, SEMRush should be more popular than Unito. It has been mentiond 18 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SEMRush mentions (18)

  • SEO 101: A Fun and Easy Guide to Crushing It in Digital Marketing
    Unveiling the Advanced SEO Strategies: 1. Strategic Keyword Domination: Identify high-value, long-tail keywords relevant to your niche. Leverage keyword mapping to align content with specific stages of the customer journey. Tools like Ahrefs and SEMrush offer advanced keyword research capabilities. 2. Content Excellence Beyond Basics: Craft content that not only targets keywords but provides value and... - Source: dev.to / 5 months ago
  • Research tools for niche/product competition?
    I use SEMRush (semrush.com/) a lot when researching a niche. I would input the URL of a competitor, and then examine "competitors of organic key words" -- to find related websites that compete with the input URL website. I would spent hours and hours in researching and documenting a list of competitors in different niches. Source: about 1 year ago
  • The blackout isn’t just for subreddits. Users need to participate too.
    Https://www.similarweb.com/ and https://semrush.com they are not 100% accurate but they are a good indicator. Source: about 1 year ago
  • How is your content production workflow?
    Each day that I write, I create the post directly in Wordpress. I use Surfer for Content optimization and sometimes SEMrush to help with keyword research, but I’m not super strict about following the suggestions. I try to keep it as natural as possible. Source: about 1 year ago
  • Need to up my SEO game.
    If you're looking to up your SEO game, there are several strategies you can try. One approach is to conduct thorough keyword research to identify the phrases and terms your target audience is using to search for businesses like yours. Tools like SEMrush and SurferSEO can be helpful. From there, you can optimize your website content, including titles, meta descriptions, and body copy, to incorporate these keywords... Source: about 1 year ago
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Unito mentions (7)

  • Auto Exporting Airtable to Google Sheets
    Odd request considering if they have too much data google sheets is going to become super slow. But check out https://unito.io or if you have a bigger budget you could consider and Reverse ETL tool that can grab Airtable as a source and destination as google sheets. Source: over 1 year ago
  • Two Jira instances, one view to rule them all
    Smartsheet has an offering, and https://unito.io/ focuses on 2-way integrations that looks pretty scalable and approachable. Source: over 1 year ago
  • Displaying multiple databases in one aggregate database
    If you want to do this and don't have time to set it up via the Notion API properly, you can use Unito (https://unito.io/). Source: almost 2 years ago
  • Is there a way to make the comments added to a card get added to its copy?
    Yes! Technically - but I think you also don't need to use the power-up for it to work. It's technically just another application that connects to trello! https://unito.io/. Source: almost 2 years ago
  • Excel and Trello integration tips
    Also looks like Unito has an Excel integration "coming soon" (not sure how soon) - but I think you might be interested in that as it would do exactly what you're looking for with connecting the two tools and making any changes reflect both ways. https://unito.io/. Source: about 2 years ago
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What are some alternatives?

When comparing SEMRush and Unito, you can also consider the following products

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Zapier - Connect the apps you use everyday to automate your work and be more productive. 1000+ apps and easy integrations - get started in minutes.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

n8n.io - Free and open fair-code licensed node based Workflow Automation Tool. Easily automate tasks across different services.

SE Ranking - All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

ifttt - IFTTT puts the internet to work for you. Create simple connections between the products you use every day.