Software Alternatives & Reviews

SAS Data Management VS Latana

Compare SAS Data Management VS Latana and see what are their differences

SAS Data Management logo SAS Data Management

SAS Data Management product suite helps large organizations manage and organize data sets across the organization.

Latana logo Latana

Latana is the first brand tracking tool to use advanced data science to ensure reliable and accurate brand insights.
  • SAS Data Management Landing page
    Landing page //
    2023-10-05
  • Latana Landing page
    Landing page //
    2023-09-02

We built an advanced brand tracker so we could help solve the brand puzzle. More and more brands taking a bigger turn towards brand marketing over performance marketing. Marketplaces are becoming oversaturated and it's becoming harder to become noticed by your target audience. And it is also becoming really, really expensive. This is not a sustainable means of growth. But brand marketing is.

Brands know that if they achieve a high level of brand awareness, it will accelerate into sales further along the line. Most importantly, these brands are aware that an investment into brand awareness is an investment into the long-term growth of their business. But they don't know if this investment is making an impact, or if they would get the same results simply burning their money.

That's why we have developed brand analytics. Brand analytics is for brand managers what Google Analytics is for digital marketers. It provides them with an intuitive dashboard where they can see exactly their level of brand performance with target audiences, campaign impact, and how they fare against their competitors. These accurate insights can be used be brand managers to tailor their marketing for their audiences and improve brand performance - leading to growth and sales. Perfect!

SAS Data Management videos

SAS Data Management Demo: Manage Your Data Beyond Boundaries

Latana videos

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Category Popularity

0-100% (relative to SAS Data Management and Latana)
Product Information Management
Data Dashboard
0 0%
100% 100
Business & Commerce
30 30%
70% 70
Data Integration
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare SAS Data Management and Latana

SAS Data Management Reviews

10 Best ETL Tools (October 2023)
SAS Data Management is a data integration platform that was designed to connect data from a variety of sources like the cloud, legacy systems, and data lakes. By bringing together these integrations, you can build a holistic view of the business processes and optimize workflows.
Source: www.unite.ai
Top 14 ETL Tools for 2023
SAS Data Management connects with various sources and moves data to a supported destination without the need to build ETL pipelines. Whether you want to integrate data from a relational database, transactional database, CRM platform, or another source, SAS Data Management has the ETL features you need.
The 28 Best Data Integration Tools and Software for 2020
Description: SAS is the largest independent vendor in the data integration tools market. The provider offers its core capabilities via SAS Data Management, where data integration and quality tools are interwoven. It includes flexible query language support, metadata integration, push-down database processing, and various optimization and performance capabilities. The...

Latana Reviews

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Social recommendations and mentions

Based on our record, Latana seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

SAS Data Management mentions (0)

We have not tracked any mentions of SAS Data Management yet. Tracking of SAS Data Management recommendations started around Mar 2021.

Latana mentions (1)

  • US seen as bigger threat to democracy than Russia or China, global poll finds
    The company that provided the data for the report is not actually a polling organization. It is a marketing firm whose competency appears to be conducting brand awareness studies. Source: almost 3 years ago

What are some alternatives?

When comparing SAS Data Management and Latana, you can also consider the following products

Ataccama - We deliver Self-Driving Data Management & Governance with Ataccama ONE. It’s a fully integrated yet modular platform for any data, user, domain, or deployment.

Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.

Dell EMC DataIQ - Dell EMC DataIQ is one of the unique storage monitoring and dataset management software for unstructured data that allows a unified file system of PowerScale, ECS, and delivers unique insights into data usage and storage system health.

AdMeter - AdMeter is a cloud-based analytical platform that allows you to improve your marketing strategies by using accurate analytical reports and also understanding the behavior of your targeted customers.

1010Data - 1010data provides cloud-based big data analytics for retail, manufacturing, telecom and financial services enterprises.

Pega Marketing - Pega Marketing is an advanced-level and AI-based software solution that allows you to interact with customers in an engaging way and solve their issues by providing their valuable services in real-time.