Software Alternatives, Accelerators & Startups

Salesforce Marketing Cloud VS MoEngage

Compare Salesforce Marketing Cloud VS MoEngage and see what are their differences

Salesforce Marketing Cloud logo Salesforce Marketing Cloud

Salesforce digital marketing software allows connect interactions from any channel or device, and combine customer data and behaviors to create real-time relevant communication.

MoEngage logo MoEngage

Insights-Led Customer Engagement Platform
  • Salesforce Marketing Cloud Landing page
    Landing page //
    2023-05-10
  • MoEngage Landing page
    Landing page //
    2023-10-11

MoEngage is an omni-channel customer engagement solution for marketers. The AI-driven platform empowers marketers to analyze customer insights and act on futuristic engagement campaigns.

The insight-led customer engagement platform enables brands to deliver predictive messages across several channels- mobile push, on-site messages, website push, in-app, email, social media, WhatsApp, and SMS. Key Features:

Rich Push Notifications Predictive Segmentation based on user behavior, purchase history, and location Event-triggered / Contextual notifications Hyper-personalization Customer Engagement Platform Push Amplification™ Journey Optimization AI-powered optimization Geo Location / Fencing Behaviour Analysis Customer Journey Orchestration Funnel Analysis

Salesforce Marketing Cloud videos

Salesforce Marketing Cloud Overview

More videos:

  • Review - Salesforce Marketing Cloud Review

MoEngage videos

Introduction to MoEngage Analytics

More videos:

  • Review - MoEngage Year in Review 2018
  • Review - MoEngage in 2019 - Our Year in a Recap

Category Popularity

0-100% (relative to Salesforce Marketing Cloud and MoEngage)
Social Media Marketing
100 100%
0% 0
Email Marketing
55 55%
45% 45
Marketing Automation
72 72%
28% 28
Web Push Notifications
0 0%
100% 100

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Salesforce Marketing Cloud and MoEngage

Salesforce Marketing Cloud Reviews

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MoEngage Reviews

12 Best Push Notification Services to Rely on in 2024
Moengage offers both web and in-app push notifications, among other communication channels. What’s specific about Moengage is their AI-powered segmentation tool that divides users into groups based on their behavior. Which helps later on, when creating personalized notifications.
Source: notix.co

What are some alternatives?

When comparing Salesforce Marketing Cloud and MoEngage, you can also consider the following products

HootSuite - Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

WebEngage - WebEngage’s B2C marketing automation software helps in customer retention & user engagement across all channels with Journey Designer. Get a Demo Now!

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

OneSignal - Customer engagement platform used by over 1 million developers and marketers; the fastest and most reliable way to send mobile and web push notifications, in-app messages, emails, and SMS.

HubSpot Marketing Hub - HubSpot is a cloud-based inbound marketing software that allows businesses to transform the way that they market online.

Froged - One click solution providing easy-to-use marketing, sales and support services to turn website visitors into happy customers.