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Rocket Fuel VS OpenX

Compare Rocket Fuel VS OpenX and see what are their differences

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Contents:
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Rocket Fuel logo Rocket Fuel

Rocket Fuel delivers a leading programmatic ad buying platform that harnesses the power of artificial intelligence to improve marketing ROI across all channels.

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.
  • Rocket Fuel Landing page
    Landing page //
    2021-09-18

  rocketfuel.comSoftware by Rocket Fuel

  • OpenX Landing page
    Landing page //
    2023-02-07

Rocket Fuel videos

+ Add

Rocket Fuel Strain Review

More videos:

  • Review - Rocket Fuel Strain Review
  • Review - Rocket Fuel (AAAA) from MMJ Express - Strain Review

OpenX videos

+ Add

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

Category Popularity

0-100% (relative to Rocket Fuel and OpenX)

Rocket Fuel

OpenX

Ad Networks
22 22%
Ad Networks
78% 78
Marketing Platform
100 100%
Marketing Platform
0% 0
Advertising
0 0%
Advertising
100% 100
Small Business
100 100%
Small Business
0% 0

User comments

Share your experience with using Rocket Fuel and OpenX. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Rocket Fuel and OpenX

Rocket Fuel Reviews

We have no reviews of Rocket Fuel yet.
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OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Source: www.adpushup.com
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.
Source: www.monetizemore.com

What are some alternatives?

When comparing Rocket Fuel and OpenX, you can also consider the following products

Adobe Audience Manager - Adobe Audience Manager is a data management platform that integrates online and offline data to deliver a unified view of all your audiences

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

The Trade Desk - The Trade Desk is an online demand-side platform that provides buying tools for digital media buyers.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Sojern - Sojern is a data-driven traveler engagement platform that delivers marketing, distribution, monetization and insight solutions at scale.

AerServ - AerServ offers monetization solution for mobile publishers.

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