Software Alternatives, Accelerators & Startups

Redis VS Supermetrics

Compare Redis VS Supermetrics and see what are their differences

Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

Redis logo Redis

Redis is an open source in-memory data structure project implementing a distributed, in-memory key-value database with optional durability.

Supermetrics logo Supermetrics

Supermetrics simplifies marketing analytics by connecting, consolidating, and centralizing data from 150+ platforms into your favorite tools. Trusted by 200K+ organizations, we empower marketers to focus on insights, not manual work.
  • Redis Landing page
    Landing page //
    2022-10-19

Redis is an open source (BSD licensed), in-memory data structure store, used as a database, cache and message broker. It supports data structures such as strings, hashes, lists, sets, sorted sets with range queries, bitmaps, hyperloglogs, geospatial indexes with radius queries and streams. Redis has built-in replication, Lua scripting, LRU eviction, transactions and different levels of on-disk persistence, and provides high availability via Redis Sentinel and automatic partitioning with Redis Cluster.

  • Supermetrics
    Image date //
    2024-11-21
  • Supermetrics
    Image date //
    2024-11-21
  • Supermetrics
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    2024-11-21
  • Supermetrics
    Image date //
    2024-11-21
  • Supermetrics
    Image date //
    2024-11-21

Supermetrics started with a bold idea: to make mastering marketing data simple and accessible for businesses everywhere. Today, it’s a pioneering marketing intelligence platform trusted by over 200,000 organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson.

From day one, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless access to their data, regardless of where they are on their journey. What began as a solution to connect marketing data has evolved into a powerful platform that extracts and consolidates data from over 150 marketing and sales tools—such as Google Analytics, Facebook Ads, and HubSpot—into preferred destinations with ease.

As the marketing landscape evolves, so does Supermetrics. Our dedication to innovation has earned us recognition as one of G2’s Top 50 Best EMEA Software Companies for 2024, highlighting our commitment to staying at the forefront of marketing analytics.

At the heart of Supermetrics lies a commitment to innovation, transparency, and customer success. We believe in the power of data to tell stories, solve problems, and create opportunities. These values are reflected in our culture, which fosters collaboration and encourages team members to think creatively and push boundaries.

Looking ahead, Supermetrics is poised to continue leading the way in marketing analytics. With exciting innovations on the horizon and a growing global presence, we remain dedicated to helping our clients not just succeed but excel in the ever-changing world of marketing.

Redis

Website
redis.io
Pricing URL
-
$ Details
Release Date
-

Supermetrics

$ Details
paid Free Trial
Release Date
2013 January
Startup details
Country
Finland
City
Helsinki
Founder(s)
Mikael Thuneberg
Employees
250 - 499

Redis features and specs

  • Performance
    Redis is an in-memory data store, which allows it to provide extremely fast read and write operations. This makes it ideal for applications requiring real-time interactions.
  • Data Structures
    Redis offers a variety of data structures, such as strings, hashes, lists, sets, and sorted sets. This flexibility helps developers manage data more efficiently in different scenarios.
  • Scalability
    Redis supports horizontal scalability with features like clustering and partitioning, allowing for easy scaling as your application grows.
  • Persistence
    Though primarily an in-memory store, Redis provides options for data persistence, such as RDB snapshots and AOF logs, enabling data durability across reboots.
  • Pub/Sub Messaging
    Redis includes a built-in publish/subscribe messaging system, which can be used to implement real-time messaging and notifications.
  • Simple API
    Redis has a simple and intuitive API, which can speed up development time and make it easier to integrate Redis into various application stacks.
  • Atomic Operations
    Redis supports atomic operations on data structures, reducing the complexity of concurrent programming and making it easier to maintain data consistency.

Possible disadvantages of Redis

  • Memory Usage
    Being an in-memory data store, Redis can become expensive in terms of memory usage, especially when working with large datasets.
  • Data Persistence Limitations
    While Redis offers data persistence, it is not as robust as traditional databases. There can be data loss in certain configurations, such as when using asynchronous persistence methods.
  • Complexity in Scaling
    Although Redis supports clustering, setting up and managing a Redis cluster can be complex and may require significant DevOps expertise.
  • Single-threaded Nature
    Redis operates on a single-threaded event loop, which can become a bottleneck for certain workloads that could benefit from multi-threading.
  • Limited Query Capabilities
    Compared to traditional relational databases, Redis offers limited querying capabilities. Complex queries and joins are not supported natively.
  • License
    As of Redis 6 and higher, the Redis modules are under the Server Side Public License (SSPL), which may be restrictive for some use cases compared to more permissive open-source licenses.

Supermetrics features and specs

  • Comprehensive Integrations
    Supermetrics supports a wide range of data sources including Google Analytics, Facebook Ads, LinkedIn, Twitter, and many more, providing a centralized solution for marketing data integration.
  • Ease of Use
    The platform is designed to be user-friendly, enabling marketers with limited technical knowledge to easily pull data and create reports without needing complex coding skills.
  • Automation
    Supermetrics allows users to automate data transfers, reducing the time and effort needed to manually update reports and dashboards, thus enhancing productivity and efficiency.
  • Customization
    Users can create highly customized reports and dashboards tailored to specific needs, allowing for in-depth analysis and better data-driven decision making.
  • Data Reliability
    Supermetrics ensures data accuracy and reliability by maintaining frequent updates and verifications, which helps in maintaining data integrity during transfers.

Possible disadvantages of Supermetrics

  • Pricing
    The pricing structure of Supermetrics may be considered high, especially for small businesses or startups, which can be a deterrent for potential users with limited budgets.
  • Limited Data Transformation Capabilities
    While Supermetrics excels in data extraction and transfer, it has limited capabilities when it comes to advanced data transformation and manipulation compared to more comprehensive ETL tools.
  • Learning Curve
    Despite its user-friendly interface, some users may still face a learning curve, particularly when dealing with complex queries or integrating multiple data sources.
  • Support Limitations
    Support options may be somewhat limited and response times can vary, potentially leading to delays in resolving critical issues or questions.
  • Dependence on Third-Party Services
    Since Supermetrics relies on APIs from various platforms, any changes or disruptions in those third-party services can directly impact the functionality and reliability of Supermetrics.

Analysis of Supermetrics

Overall verdict

  • Supermetrics is generally regarded as a good solution for businesses and individuals looking to optimize their marketing efforts through easy access to data. While it may not be the perfect tool for every situation, its ease of use and extensive integrations make it a popular choice among data-driven teams.

Why this product is good

  • Supermetrics is considered a valuable tool for marketers and analysts because it simplifies the process of data collection and analysis. It integrates with numerous data sources, including social media platforms, analytics tools, and advertising networks, allowing users to consolidate their data in one place. This streamlines reporting, saves time, and helps in generating insights quickly, ultimately aiding in more efficient data-driven decision-making.

Recommended for

  • Digital marketers looking to streamline their reporting process.
  • Marketing analysts who need to consolidate data from multiple sources quickly.
  • Businesses aiming to make data-driven decisions to enhance marketing strategy.
  • Agencies managing multiple clients and requiring efficient data management solutions.

Redis videos

What is Redis? | Why and When to use Redis? | Tech Primers

More videos:

  • Review - Improve your Redis developer experience with RedisInsight, Redis Labs
  • Review - Redis Labs "Why NoSQL is a Safe Bet"
  • Review - Redis Enterprise Overview with Yiftach Shoolman - Redis Labs
  • Review - Redis system design | Distributed cache System design
  • Review - What is Redis and What Does It Do?
  • Review - Redis Sorted Sets Explained

Supermetrics videos

Supermetrics Overview

Category Popularity

0-100% (relative to Redis and Supermetrics)
Databases
100 100%
0% 0
Marketing Analytics
0 0%
100% 100
NoSQL Databases
100 100%
0% 0
Analytics
0 0%
100% 100

Questions and Answers

As answered by people managing Redis and Supermetrics.

What makes your product unique?

Supermetrics's answer:

Supermetrics stands out for its ability to seamlessly connect, consolidate, and centralize data from over 150 marketing and sales platforms into preferred destinations, like spreadsheets, BI tools, and data warehouses. Its simplicity, reliability, and scalability make it accessible to organizations of all sizes, empowering marketers and analysts to save time and focus on insights.

Why should a person choose your product over its competitors?

Supermetrics's answer:

Supermetrics began as a passion project in 2009 when our founder sought an easier way to pull marketing data into spreadsheets. What started as a simple solution has evolved into a globally trusted marketing intelligence platform, supporting over 200,000 organizations and earning recognition as one of the top software companies in EMEA.

How would you describe your primary audience?

Supermetrics's answer:

Supermetrics leverages cloud-based technologies, robust APIs, and advanced data integration frameworks to provide a seamless data pipeline. Its architecture ensures high performance, security, and scalability for a wide range of use cases.

What's the story behind your product?

Supermetrics's answer:

Supermetrics offers unmatched simplicity and reliability in extracting and consolidating data. It supports an extensive range of platforms, provides automated workflows, and delivers exceptional customer support. These features help users focus on decision-making rather than manual data wrangling.

Which are the primary technologies used for building your product?

Supermetrics's answer:

Our primary audience includes marketers, analysts, and business leaders looking to streamline their reporting and gain actionable insights. From small agencies to large enterprises, we serve professionals who value data-driven decision-making.

Who are some of the biggest customers of your product?

Supermetrics's answer:

Supermetrics is trusted by global brands like Nestlé, Warner Bros, Dyson, and L’Oréal, as well as thousands of agencies and growing businesses worldwide.

User comments

Share your experience with using Redis and Supermetrics. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Redis and Supermetrics

Redis Reviews

Redis Alternative for App Performance | Gigaspaces
Redis offers a RESTful API for accessing data stored within its in-memory technology data structures. This API provides a simple and efficient way to interact with Redis, enabling developers to leverage its capabilities seamlessly in their applications. Developers also need to manage the Redis cached data lifecycle, it’s the application responsibility to store the data &...
Are Free, Open-Source Message Queues Right For You?
A notable challenge with Redis Streams is that it doesn't natively support distributed, horizontal scaling. Also, while Redis is famous for its speed and simplicity, managing and scaling a Redis installation may be complex for some users, particularly for persistent data workloads.
Source: blog.iron.io
Redis vs. KeyDB vs. Dragonfly vs. Skytable | Hacker News
1. Redis: I'll start with Redis which I'd like to call the "original" key/value store (after memcached) because it is the oldest and most widely used of all. Being a long-time follower of Redis, I do know it's single-threaded (and uses io-threads since 6.0) and hence it achieves lesser throughput than the other stores listed above which are multi-threaded, at least to some...
Memcached vs Redis - More Different Than You Would Expect
Remember when I wrote about how Redis was using malloc to assign memory? I lied. While Redis did use malloc at some point, these days Redis actually uses jemalloc. The reason for this is that jemalloc, while having lower peak performance has lower memory fragmentation helping to solve the framented memory issues that Redis experiences.
Top 15 Kafka Alternatives Popular In 2021
Redis is a known, open-source, in-memory data structure store that offers different data structures like lists, strings, hashes, sets, bitmaps, streams, geospatial indexes, etc. It is best utilized as a cache, memory broker, and cache. It has optional durability and inbuilt replication potential. It offers a great deal of availability through Redis Sentinel and Redis Cluster.

Supermetrics Reviews

Best Affordable Alternatives to Supermetrics
Supermetrics integrates marketing metrics with the places where customers currently save their data, whether it’s a reporting app, a spreadsheet, a data lake, or a data warehouse. However, Supermetrics has some significant flaws. For example, it is expensive, has slow processing with large data sets, and does not provide a built-in reporting system. Without a doubt, this...
Source: adsbot.co
Top 5 Best Integration Software for 2023
Supermetrics is aimed primarily at streamlining marketing data. Integrating data from over 100 platforms, it makes a business’s marketing info analysis-ready with reporting and analytics tools. It currently serves about 17,000 companies, from small firms and agencies to large corporations across a variety of industries. It promises better returns on advertising expenses...
Source: everhelper.me
Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
There is not too much information about their functionality here. To make it simple, Supermetrics extracts data from marketing sources into the above destinations. Other destinations will need to use the Supermetrics API.
Source: www.windsor.ai

Social recommendations and mentions

Based on our record, Redis seems to be a lot more popular than Supermetrics. While we know about 218 links to Redis, we've tracked only 8 mentions of Supermetrics. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Redis mentions (218)

  • Cache Invalidation: The Silent Performance Killer
    Picture this: you've just built a snappy web app, and you're feeling pretty good about it. You've added Redis to cache frequently accessed data, and your app is flying—pages load in milliseconds, users are happy, and you're a rockstar. But then, a user updates their profile, and… oops. The app still shows their old info. Or worse, a new blog post doesn't appear on the homepage. What's going on? Welcome to the... - Source: dev.to / 29 days ago
  • Feature Comparison: Reliable Queue vs. Valkey and Redis Stream
    Valkey and Redis streams are data structures that act like append-only logs with some added features. Redisson PRO, the Valkey and Redis client for Java developers, improves on this concept with its Reliable Queue feature. - Source: dev.to / about 1 month ago
  • Finding Bigfoot with Async Generators + TypeScript
    Of course, these examples are just toys. A more proper use for asynchronous generators is handling things like reading files, accessing network services, and calling slow running things like AI models. So, I'm going to use an asynchronous generator to access a networked service. That service is Redis and we'll be using Node Redis and Redis Query Engine to find Bigfoot. - Source: dev.to / about 2 months ago
  • Caching Isn’t Always the Answer – And Here’s Why
    Slap on some Redis, sprinkle in a few set() calls, and boom—10x faster responses. - Source: dev.to / about 2 months ago
  • RisingWave Turns Four: Our Journey Beyond Democratizing Stream Processing
    Real-time serving: Many push processed data into low-latency serving layers like Redis to power applications needing instant responses (think fraud detection, live recommendations, financial dashboards). - Source: dev.to / 2 months ago
View more

Supermetrics mentions (8)

  • Unique Business marketing stories Part-1
    Supermetrics is a marketing data SaaS, they scaled internationally to more than $50M from Helsinki, Finland. Source: almost 2 years ago
  • Ask HN: Who is hiring? (April 2023)
    Supermetrics | Senior Software Engineer | Full time | REMOTE (Portugal) | https://supermetrics.com/ Join our newly founded Internal Integrations Engineering team, develop scalable solutions to support our sales processes, and improve automation and internal tooling for Supermetrics' Sales, Finance, and Customer Support functions. We hope you have strong backend programming skills in PHP and Typescript/Javascript... - Source: Hacker News / about 2 years ago
  • Anyone here is familiar with Facebook API?
    Https://supermetrics.com is one of them but there are many more actually. Do a quick research about the alternative platforms and let me know if you need further help :). Source: over 2 years ago
  • Calendar Heroes: Connor MacDonald, CMO at The Ridge - Q&A on Time Management
    Supermetrics powers 90% of our reporting, with automated report building so we can monitor our ad performance. - Source: dev.to / almost 4 years ago
  • Converting dev environments to Apple Silicon
    The reality is that Apple will switch to ARM chips, and as devs, we need to be prepared. So this past weekend, faced with a shortage of Intel Macbook Pros for our new devs, we sat down to make it all work for our Supermetrics developers. - Source: dev.to / about 4 years ago
View more

What are some alternatives?

When comparing Redis and Supermetrics, you can also consider the following products

MongoDB - MongoDB (from "humongous") is a scalable, high-performance NoSQL database.

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

ArangoDB - A distributed open-source database with a flexible data model for documents, graphs, and key-values.

Databox - Databox is an easy-to-use analytics platform that helps growing businesses centralize their data, and use it to make better decisions and improve performance.

Apache Cassandra - The Apache Cassandra database is the right choice when you need scalability and high availability without compromising performance.

Polar Analytics - Your #1 Analytics for Ecommerce — Centralize Ecommerce data and create custom reports + metrics without coding. Try it free.