Software Alternatives, Accelerators & Startups

Preview VS Heap

Compare Preview VS Heap and see what are their differences

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Preview logo Preview

Preview is an all-in-one, free mobile app for Instagram that offers lots of exciting services such as unlimited posts, rearranging post, edit, schedule, hashtags manager, analytic, and report.

Heap logo Heap

Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.
  • Preview Landing page
    Landing page //
    2022-12-29
  • Heap Landing page
    Landing page //
    2023-10-05

Heap

Website
heap.io
Release Date
2013 January
Startup details
Country
United States
State
California
Founder(s)
Matin Movassate
Employees
100 - 249

Preview features and specs

  • User-Friendly Interface
    Preview offers a clean, intuitive interface that makes it easy for users to navigate and schedule posts without any steep learning curve.
  • Content Scheduling
    Allows users to schedule their social media posts efficiently, ensuring consistent posting times and helping to manage content calendars more effectively.
  • Hashtag Suggestions
    Provides hashtag suggestions that can increase the reach and engagement of your posts, making it easier to target the right audience.
  • Post Analytics
    Offers analytics tools to track the performance of posts, helping users understand what content resonates most with their audience.
  • Collaboration Features
    Allows teams to collaborate on content creation and scheduling, which is beneficial for businesses and digital marketing teams.

Possible disadvantages of Preview

  • Limited Platform Integration
    Supports fewer social media platforms compared to some competitors, which can be a limitation for users managing multiple social media accounts.
  • Premium Pricing
    Advanced features like analytics and team collaboration are locked behind premium subscription tiers, which might deter budget-conscious users.
  • Mobile-First Design
    Primarily designed for mobile use, which can be inconvenient for users who prefer to manage their social media from a desktop.
  • Steeper Learning Curve for Advanced Features
    While the basic interface is user-friendly, some advanced features have a steeper learning curve and may require time to master.
  • Limited Customer Support
    Customer support can be slow to respond, which may be frustrating for users needing immediate assistance or facing urgent issues.

Heap features and specs

  • Automatic Event Tracking
    Heap captures all user interactions automatically without requiring manual event setup, making it easier to get started and ensuring comprehensive data collection.
  • User-friendly Interface
    Heap provides a clean and intuitive interface, which allows non-technical users to easily create and analyze custom reports and dashboards.
  • Retroactive Analysis
    With Heap, users can define events at any time and view historical data, enabling analysis of past behaviors without prior configuration.
  • Comprehensive Data
    Heap collects a wide array of data points including clicks, form submissions, page views, and more, offering a holistic view of user interactions.
  • Integrations
    Heap offers robust integration capabilities with other analytics platforms, CRM systems, and data warehouses, facilitating seamless data flow between tools.

Possible disadvantages of Heap

  • Cost
    Heap can be expensive for smaller businesses or startups, particularly as the volume of tracked events and the number of users increases.
  • Learning Curve
    Despite its user-friendly interface, some users report a steep learning curve when it comes to leveraging Heap's more advanced features and capabilities.
  • Limited Customization
    While Heap provides a lot of data out-of-the-box, some users may find the customization options for tracking and reporting somewhat limited compared to other tools that offer more flexibility.
  • Data Redundancy
    The automatic tracking feature, while comprehensive, can sometimes lead to data redundancy or capturing irrelevant events, which may require additional data cleaning.
  • Reporting Complexity
    Some users have expressed that creating complex reports and funnels can be challenging and may require a deeper understanding of the platform's capabilities.

Analysis of Preview

Overall verdict

  • Preview is generally considered a good tool for individuals and small businesses looking to streamline their Instagram strategy. Its visual planning features and ease of use make it particularly appealing. However, it may lack some advanced features needed by larger teams or enterprises.

Why this product is good

  • Preview is a social media management tool that offers features like post scheduling, grid planning, analytics, and hashtag suggestions, making it suitable for users who want to optimize their Instagram presence. It is often praised for its user-friendly interface and functionalities that simplify the process of content planning and posting.

Recommended for

  • Instagram influencers
  • Small business owners
  • Content creators
  • Social media managers focusing primarily on Instagram

Analysis of Heap

Overall verdict

  • Heap is a robust analytics solution that is well-suited for businesses looking for an easy-to-implement tool that delivers detailed insights without requiring significant technical expertise. While it might be overkill for very small businesses or startups with minimal data analysis needs, its capabilities stand out for medium to large enterprises that want a more profound understanding of user interactions.

Why this product is good

  • Heap is generally considered a good analytics tool because it offers comprehensive and automatic data capturing, which helps businesses understand user behavior without needing extensive tracking plans. Users appreciate its ease of use, modern interface, and powerful analysis capabilities that allow non-technical users to generate insights quickly. Heap provides features like retroactive analytics and detailed funnel analysis, which can be incredibly valuable for improving user experience and increasing conversion rates.

Recommended for

    Heap is recommended for medium to large companies, product managers, marketing teams, and data analysts who need a platform that offers detailed, user-level insights and robust analytics features without the complexity of setting up extensive tracking code. It is also well-suited for teams that want to make data-driven decisions quickly and efficiently.

Preview videos

iPhone X Preview/Review: One Week With The World's Best Smartphone

More videos:

  • Review - Satisfactory Is it good? Early Access Preview Review

Heap videos

Septimus Heap Series by Angie Sage || Spoiler Review

More videos:

  • Review - Fargo Season 1 Episode 8 "The Heap" Review
  • Review - Data Structures: Heaps

Category Popularity

0-100% (relative to Preview and Heap)
Image Editing
100 100%
0% 0
Analytics
0 0%
100% 100
Social Media Tools
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Preview and Heap

Preview Reviews

We have no reviews of Preview yet.
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Heap Reviews

10 Best Mixpanel Alternatives for Product Analytics in 2024
Heap is a web and mobile data analytics platform that captures every user interaction via secure session recording. Use it to get insights into customer behavior and to streamline your digital experiences. ⏩
Source: clickup.com
7 best Mixpanel alternatives to understand your users
On the other hand, Mixpanel requires you to manually define the events you want to track from the start. While this might take some extra time, it provides more detailed reports right off the bat, which makes the analysis straightforward. The choice between Heap and Mixpanel depends on whether you prioritize comprehensive data capturing (Heap) or a more detailed analysis...
Source: www.hotjar.com
Best Mixpanel Alternatives for SaaS
Heap is a robust product analytics platform that provides users with a plethora of in-depth insights into customer behavior and needs. With Heap, you can track user interactions in real time across all touch points within your product. Insights from Heap help you dig deeper into the paths users take when navigating your product and identify precise points of friction. Plus,...
Source: userpilot.com
Top 5 Plausible Analytics Alternatives in 2024
Additionally, Heap suggests reports for your review. You can define events, create segments, and utilize the event visualizer to delve into detailed user data.
Source: www.putler.com
Top 9 Plausible Analytics alternatives in 2024
Heap’s automatic event tracking and retroactive analytics offer a hassle-free approach, simplifying complex data analysis. Its user-friendly interface and intuitive tools enable effortless data exploration, offering detailed insights into user journeys without the need for manual tracking. Although it provides detailed user data, some users might find limitations in customer...
Source: usermaven.com

Social recommendations and mentions

Based on our record, Heap seems to be more popular. It has been mentiond 11 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Preview mentions (0)

We have not tracked any mentions of Preview yet. Tracking of Preview recommendations started around Mar 2021.

Heap mentions (11)

  • free-for.dev
    Heap.io — Automatically captures every user action in iOS or web apps. Free for up to 5,000 visits/month. - Source: dev.to / over 2 years ago
  • Question about testID in prod vs dev builds
    Check out Heap for React Native - https://heap.io. Source: almost 3 years ago
  • All 2200+ companies in my db have a dedicated page now.
    How heavily does the site depend on heap.io for its core functionality? Like, say Heap went under completely out of the blue (god forbid) and you had to switch to Google analytics, how much tech debt are you in? Source: almost 3 years ago
  • Thousands of Popular Websites See What You Type–Before You Hit Submit
    Aren't services like Heap effectively worse versions of this? On their landing page they outright list this as their value prop: > Heap collects all the data on your customers - automatically. What they click. Where they go. What they do, even when you’re not looking. All without the need for engineers. [1]: https://heap.io/. - Source: Hacker News / about 3 years ago
  • We (Still) Believe in Private Offices (2015)
    Author here, surprising to see this blog post of mine trending, but it has held up pretty well! Happy to answer any questions about my time at Stack Overflow. I've since moved on to Heap (https://heap.io/) and we are hiring. We're virtual first so we don't have private offices, but we have the same values about treating developers well and giving them the space they need to do deep work. We're hiring for basically... - Source: Hacker News / almost 4 years ago
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What are some alternatives?

When comparing Preview and Heap, you can also consider the following products

IrfanView - IrfanView ... one of the most popular viewers worldwide.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

XnView MP - XnView is a free software that allows you to view, resize and edit your images. It supports more than 500 different formats!

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

JPEGView - JPEGView is a small and fast viewer/editor for JPEG, BMP, PNG, GIF and TIFF images.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.