Software Alternatives, Accelerators & Startups

PR.co VS PRWeb

Compare PR.co VS PRWeb and see what are their differences

PR.co logo PR.co

Beautifully designed newsrooms for the world's leading brands.

PRWeb logo PRWeb

Press release distribution helps you create buzz, increase online visibility, and drive website traffic. Learn how to send your first release today.
  • PR.co Landing page
    Landing page //
    2023-06-22

Join over 250 companies that have chosen us to design their custom newsroom and use our specialized pr-software to power their communications strategy.

Pixel-perfect branding:Boost your online presence with your own professional newsroom and reach the right people with email distributions. Save valuable time: It is very easy and fast to work with pr.co. Make life easier for yourself, your team and the readers of your news releases. Clean up your workflow: Work together with your team in one tool. Streamline your workflow with clear approval processes and user roles.

  • PRWeb Landing page
    Landing page //
    2023-10-05

PR.co features and specs

  • User-Friendly Interface
    PR.co offers an intuitive and easy-to-navigate interface that allows users to quickly create, distribute, and manage press releases without extensive technical knowledge.
  • Comprehensive Media Distribution
    The platform provides robust options for media distribution, enabling users to reach a wide audience across various media outlets and channels, thereby increasing visibility.
  • Analytics and Reporting
    PR.co provides detailed analytics and reporting tools that help users track the performance of their press releases, offering insights into reach and engagement metrics.
  • Customization and Branding
    Users can customize their press releases and newsroom to align with their brand identity, enhancing professionalism and brand consistency.
  • Collaboration Features
    The platform supports team collaboration with features that allow multiple users to work on press releases and campaigns simultaneously, improving efficiency.

Possible disadvantages of PR.co

  • Pricing Structure
    The pricing of PR.co may be higher compared to some competitors, which could be a barrier for small businesses or startups with limited budgets.
  • Learning Curve
    While the interface is user-friendly, mastering all the features and optimizing use might require some learning time, especially for users unfamiliar with PR tools.
  • Limited Free Plan
    The free plan offers limited features, potentially requiring users to upgrade to a paid plan to access all the functionalities that might be necessary for comprehensive PR campaigns.
  • Dependence on Internet Connectivity
    As a cloud-based platform, PR.co requires reliable internet connectivity, which could be an issue in areas with unstable internet services.

PRWeb features and specs

  • Wide Distribution Network
    PRWeb offers a broad distribution network, ensuring press releases reach a wide audience, including journalists, bloggers, and news sites.
  • SEO Benefits
    The service provides opportunities for SEO enhancement, helping press releases rank higher in search engine results through backlinks and keyword optimization.
  • Multimedia Support
    PRWeb supports multimedia elements such as images, videos, and infographics, which can enhance the impact and engagement of press releases.
  • User-Friendly Platform
    The platform is easy to use with a straightforward submission process, making it accessible even for individuals with limited technical skills.
  • Analytical Tools
    PRWeb provides robust analytical tools to track the performance of press releases, including views, clicks, and interactions, helping users measure ROI.

Possible disadvantages of PRWeb

  • Cost
    PRWeb can be expensive, particularly for small businesses or startups with limited budgets, as the more extensive distribution options come at a higher cost.
  • Over-Saturation
    With numerous press releases being distributed daily through PRWeb, there's a risk of messages being lost in the crowd, reducing their overall effectiveness.
  • Quality Control
    While PRWeb offers distribution, the onus of content quality lies with the user. Poorly written or unengaging press releases may not yield the desired results.
  • Limited Customization
    The platform offers limited customization options for press releases, which may be restrictive for users requiring tailored formatting or design elements.
  • Dependence on the Platform
    Users may become reliant on PRWeb’s services and network, which can be problematic if the platform experiences downtime or increases pricing.

Analysis of PR.co

Overall verdict

  • PR.co is considered to be a good platform for businesses seeking a robust and user-friendly PR management solution. Its range of features and ease of use make it a standout choice in the realm of public relations tools.

Why this product is good

  • PR.co is often praised for its intuitive interface and comprehensive tools that make creating, managing, and distributing press releases easier. It offers various features such as custom newsroom creation, media database access, and analytics that help companies effectively manage their PR efforts. Users appreciate its ability to streamline PR workflows and provide actionable insights.

Recommended for

    PR.co is recommended for small to medium-sized businesses, PR professionals, and communication teams who require a versatile and efficient platform to manage their press relations and media outreach effectively. It is particularly well-suited for organizations looking to enhance their media presence without the need for extensive technical expertise.

Analysis of PRWeb

Overall verdict

  • PRWeb can be a beneficial tool for businesses that are looking to amplify their PR efforts without investing heavily in a full-fledged public relations team. While it is not the only option on the market, and may not guarantee media coverage, it provides a convenient and widely respected service that many organizations find valuable.

Why this product is good

  • PRWeb is a well-known press release distribution service that is popular for its user-friendly interface, extensive distribution network, and various pricing tiers suitable for different needs. It allows businesses to reach journalists, bloggers, and influencers across multiple industries, thereby increasing their media visibility. The platform offers features like multimedia embedding, social media sharing, and analytics to track the performance of press releases.

Recommended for

  • Small to medium-sized businesses looking to increase their brand visibility
  • Organizations seeking a cost-effective way to distribute press releases
  • Public relations professionals who need an easy-to-use platform for wide distribution
  • Entrepreneurs and startups aiming to reach a broader audience with limited PR resources

PR.co videos

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PRWeb videos

PRWeb Review - Reviewing a PrWeb Press Release

More videos:

  • Review - PRWeb - An Honest review by a Customer
  • Tutorial - How to Use The Cision PRWeb Distribution: To Reach New Audiences

Category Popularity

0-100% (relative to PR.co and PRWeb)
Media Monitoring
30 30%
70% 70
Reputation Management
14 14%
86% 86
Marketing
61 61%
39% 39
Marketing Platform
100 100%
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare PR.co and PRWeb

PR.co Reviews

We have no reviews of PR.co yet.
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PRWeb Reviews

22 PR Tools for Monitoring & Managing Media Relations in 2020
If you're looking to distribute your client's press release, PRWeb is an affordable option. Now owned by Cision (the seventh PR tool on this list), PRWeb's pricing levels are based on what tier or type of publication you would like your release to be sent to, and it provides response and tracking features for showcasing impact and results.

Social recommendations and mentions

Based on our record, PR.co seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

PR.co mentions (3)

  • Ask HN: Who is hiring? (October 2022)
    Pr.co (https://pr.co) | Remote / Europe Creative front-end developer. React, Vue.js. Join our experienced development team of product builders and create exciting user experiences and newsrooms for industry-changing, design-centric brands like WeTransfer, VanMoof, Dolby, Ace & Tate, and Remote. If a challenging job at a fully remote company (that allows you to live and work from where you want) sounds like... - Source: Hacker News / over 2 years ago
  • Working in-house for a nonprofit
    At pr.co, we offer PR software and online newsrooms at a reduced cost for most NGOs. This includes: -public relations CRM that allows you to manage your network of contacts, -a team collaboration tool to make collaborative work more effective -a newsroom equipped with spaces for press coverage, company news, contact details, and media assets. Source: over 3 years ago
  • I bootstrapped BetaList 11 years ago and can't help myself starting new products (WIP.co, Startup.Jobs, BuildInPublic.com, etc). AMA!
    Yes I also made wip.co startup.jobs highscore.money expensive.chat buildinpublic.com pr.co caption.cat getfaces.com requestforstartup.co openmargin.com eatmore.io pushmore.io [😁.to](https://😁.to) linkhyper.com tweet.photo sp-forums.com tunnelvision.xyz hundredunderhundred.com. Source: over 3 years ago

PRWeb mentions (0)

We have not tracked any mentions of PRWeb yet. Tracking of PRWeb recommendations started around Mar 2021.

What are some alternatives?

When comparing PR.co and PRWeb, you can also consider the following products

PressPage - PressPage provides a SaaS PR platform with additional services for creation of advanced social newsrooms and virtual press centers.

Business Wire - BusinessWire offers press release distribution and regulatory disclosure services.

Prezly - Prezly is a CRM for Public Relations pros.

Newswire - Newswire is an online press release distribution platform that helps businesses increase online visibility and web presence.

Vuelio - Vuelio helps organizations to organize, share, track and report all of their PR activities and media relations.

Meltwater - Media monitoring, social media monitoring & media Intelligence products & tools help companies grow and build brands by listening, understanding, engaging and benchmarking their customers, markets and social business communities.