Software Alternatives, Accelerators & Startups

Outbrain VS VWO

Compare Outbrain VS VWO and see what are their differences

Outbrain logo Outbrain

Outbrain is the world's leading performance-driven discovery and native advertising platform. We help advertisers get discovered on leading publishers websites.

VWO logo VWO

Use VWO to tweak, optimize & personalize your website with minimal IT help.
  • Outbrain Landing page
    Landing page //
    2023-10-20
  • VWO Landing page
    Landing page //
    2023-10-18

Outbrain videos

OUTBRAIN Amplify PUBLISHER Review | Underground Targeted Traffic Source

More videos:

  • Review - Should You Be Using Outbrain or Taboola? | Ep. #233
  • Review - Outbrain Adsense Reviews: for Publisher | Earn High Revenue with Outrain For Blogger & Websites

VWO videos

Visual Website Optimizer (VWO): How to A/B Test HTML Landing Pages

More videos:

  • Demo - VWO Demo
  • Tutorial - how to track your conversions using VWO (Visual Website Optimizer)

Category Popularity

0-100% (relative to Outbrain and VWO)
Advertising
100 100%
0% 0
Web Analytics
0 0%
100% 100
Ad Networks
100 100%
0% 0
A/B Testing
0 0%
100% 100

User comments

Share your experience with using Outbrain and VWO. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Outbrain and VWO

Outbrain Reviews

The 5 Best Content Marketing Tools You Aren't Using
4. Outbrain. Are you already creating great content but struggling to distribute it to the right networks? Outbrain is for you. The easy-to-use platform can amplify your audience for virtually any piece of content, including blogs, articles, videos, and infographics. Your content appears alongside other articles as promoted content suggestions. While this is a “pay-to-play”...

VWO Reviews

10 Best Hotjar Alternatives & Competitors in 2023
Since VWO offers many packages, it comes with different prices and, unfortunately, users can’t find out about pricing until check-out. Below, You can see ‘VWO insights’ packages.
Top 10 CRO Tools to Boost Conversions for Free in 2023
VWO testing platform, equipped with A/B testing and a visual editor tool, is one of the conversion rate optimization tools you can use for your website. Using its real-time A/B testing, you can watch how your visitors will behave when they face the potential changes you made. It promises to show which changes on your website are more likely to lead to increased conversions.
Source: aigrow.me
15 Best A/B Testing Tools And Software (2021 List)
VWO Testing by Wingify is a highly recommended optimization platform considering all aspects of A/B testing. Customer support has always been a crucial reason behind the success of SaaS businesses and Wingify is good at it. In recent times, they have fully grown to a solid framework with comprehensive testing and optimization solutions.
Hotjar Alternatives: 21 Tools for Optimizing Your Website and Conversion Rate
VWO is one of the most comprehensive platforms for optimizing the customer experience. With funnels, sessions recordings, heatmaps, surveys, form analytics, and more, VWO has just about everything enterprise marketers need to analyze and improve the customer experience.
10 Best Hotjar Alternatives You Should Use
For an in-depth analysis and having a much better insight into the behavior of visitors, you can’t go wrong with “VWO” (Visual Website Optimizer). In terms of accuracy and the ability to deliver detailed analysis, I put it a few notches above Hotjar. By combining heatmaps, on-page surveys, and session recordings, it enables you to easily spot the problematic areas.
Source: beebom.com

Social recommendations and mentions

VWO might be a bit more popular than Outbrain. We know about 3 links to it since March 2021 and only 3 links to Outbrain. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Outbrain mentions (3)

  • Newbie question on HTML
    Or it's related to the site's ad campaign. You see the first link is for outbrain.com which is an affiliate program. Those sites listed might be affiliates OR they are sites that Soulframe is refusing to give affiliate money to for links. Source: almost 2 years ago
  • I get 4.5 million page views a month on my content, how do I get advertising?
    Additionally, I have become aware of services such as outbrain.com and taboola.com that pay publishers in a variety of ways for integrating ads onto content that has high page views. However, I don't know the correct course as advertising is uncharted waters for me. Source: over 2 years ago
  • Ask HN: Who is hiring? (September 2021)
    Outbrain | Israel, Half-Remote | Full-Time | Experienced Algorithm/ML Engineer | https://outbrain.com Our team is developing machine learning algorithmic solutions that improve outcomes for our advertisers. It is part of Outbrain’s Recommendations Group - about 40 machine learners, data scientists and machine-learning engineers who are responsible for everything that Outbrain recommends in its feeds and widgets.... - Source: Hacker News / over 2 years ago

VWO mentions (3)

What are some alternatives?

When comparing Outbrain and VWO, you can also consider the following products

Taboola - Drive traffic to your site, blog or video, or monetize your site with the largest platform for content recommendation, audience acquisition, and native advertising.

Optimizely - A/B testing you'll actually use.

Infolinks - Discover what Infolinks smart ads can do for you

Hotjar - The #1 Leader in Heatmaps, Recordings, Surveys & More. Sign up for a 15-day free trial and start learning from real user behavior today!

Zemanta - Zemanta is an online content and links suggesting platform that provides a plugin to the bloggers, publishers and other types of content creators.

Crazy Egg - Through Crazy Egg's heat map and scroll map reports you can get an understanding of how your visitors engage with your website so you can boost your conversion rates.