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Orbit VS Kevel

Compare Orbit VS Kevel and see what are their differences

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Orbit logo Orbit

Orbit is an advertising management software that helps businesses and agencies to manage their ad campaigns more effectively.

Kevel logo Kevel

Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.
  • Orbit Landing page
    Landing page //
    2022-06-03
  • Kevel Landing page
    Landing page //
    2023-07-27

Kevel's APIs make it easy for engineers and PMs to build their own server-side, fully-customized ad server. Top e-retailers and user communities use Kevel to build innovative ad servers to promote anything from native ads to internal content to sponsored listings.

Engineers reliably see a 90%+ reduction in dev time using Kevel's APIs versus doing it entirely from scratch. Kevel's customer list includes Fortune 500 brands, public companies, and unicorn startups, including Klarna, Yelp, Edmunds, Bed Bath & Beyond, Ticketmaster, Wattpad, imgur, Strava, and many more.

Orbit features and specs

  • User Interface
    Orbit offers an intuitive and user-friendly interface, making it easy for users to navigate and access features without a steep learning curve.
  • Customization
    It provides extensive customization options, allowing users to tailor the platform to meet specific project or client needs.
  • Integration
    Orbit integrates well with a variety of third-party tools and platforms, enhancing its functionality and usability across different workflows.
  • Scalability
    The platform is highly scalable, making it suitable for both small businesses and large enterprises looking to grow.

Possible disadvantages of Orbit

  • Cost
    Orbit can be expensive for smaller businesses or startups, with high subscription fees compared to other similar platforms.
  • Complexity
    While rich in features, Orbit's complexity can be overwhelming for some users, requiring time to fully understand and utilize all functionalities.
  • Support
    The customer support might not always be responsive or helpful, potentially leading to delays in resolving issues.
  • Updates
    Frequent updates might disrupt users' workflows, requiring them to constantly adapt to new interfaces and features.

Kevel features and specs

  • Customizable Ad Infrastructure
    Kevel allows businesses to build and control their ad serving platforms, giving them the flexibility to design a system tailored to their specific needs.
  • API-First Approach
    Kevel provides robust APIs that make it easy to integrate with existing systems and applications, facilitating seamless ad management and delivery.
  • Rapid Implementation
    With Kevel, businesses can quickly set up and start serving ads, thanks to its user-friendly interface and comprehensive developer documentation.
  • Scalability
    Kevel handles high traffic volumes and can scale with the growing needs of a business, ensuring consistent performance without disruption.
  • Advanced Targeting and Reporting
    Kevel offers sophisticated targeting options and detailed reporting, enabling businesses to optimize their ad campaigns for better ROI.

Possible disadvantages of Kevel

  • Cost
    Kevel's advanced features and customization capabilities come at a higher price point, which might not be suitable for smaller businesses or startups with limited budgets.
  • Complexity for Non-Technical Users
    The platform's rich feature set and API-driven design can be overwhelming for users without technical expertise, potentially requiring additional training or support.
  • Integration Challenges
    While Kevel offers strong API support, integrating it into a complex, existing infrastructure may still pose challenges and require dedicated development resources.
  • Limited Ready-Made Solutions
    Unlike some other ad-serving platforms, Kevel focuses on customizability over ready-made solutions, which means businesses need to invest time in building and fine-tuning their ad infrastructure.
  • Dependence on Technical Resources
    The high degree of customization and flexibility may necessitate ongoing support from developers or engineers, which could be a limitation for companies with constrained technical resources.

Analysis of Orbit

Overall verdict

  • Yes, Orbit is generally regarded as good for those seeking effective and innovative digital marketing solutions.

Why this product is good

  • Orbit (orbitadv.com) is considered a reputable platform due to its comprehensive range of digital marketing services, its focus on leveraging advanced technologies and data-driven strategies for optimal results, and its strong track record of successful campaigns for various clients across different industries.

Recommended for

  • Businesses looking for data-driven marketing strategies
  • Companies seeking to improve their online presence
  • Organizations aiming for higher ROI through digital campaigns
  • Brands focusing on integrated marketing solutions

Analysis of Kevel

Overall verdict

  • Overall, Kevel is a solid choice for businesses seeking flexibility and control over their advertising technology stack. It's particularly effective for companies that need custom solutions rather than one-size-fits-all ad products.

Why this product is good

  • Kevel is recognized for its comprehensive suite of APIs that enable companies to quickly and easily build custom ad platforms. The platform provides robust support for ad serving, user targeting, and analytics, making it a suitable choice for businesses looking to implement personalized advertising experiences. Moreover, it emphasizes privacy and compliance, which is increasingly important in today's digital landscape.

Recommended for

  • Companies developing custom ad platforms
  • Businesses prioritizing privacy and compliance in advertising
  • Organizations requiring robust API support for ad serving
  • Teams that prefer flexible ad solutions over packaged products

Orbit videos

+ Add

Yocan ORBIT Review by Erick Khan

More videos:

  • Review - YOCAN Orbit Review
  • Review - Yocan ORBIT Review by Edwin Sparks

Kevel videos

+ Add

Overview of Kevel

Category Popularity

0-100% (relative to Orbit and Kevel)

Orbit

Kevel

Online Services
100 100%
Online Services
0% 0
Advertising
13 13%
Advertising
87% 87
Ad Networks
14 14%
Ad Networks
86% 86
Ad Servers
0 0%
Ad Servers
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Orbit and Kevel

Orbit Reviews

We have no reviews of Orbit yet.
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Kevel Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
Adzerk is a suite of APIs that make it easy for engineers and PMs to design, build, and launch a fully-customized, server-side ad server. Sold as an infrastructure-as-a-service for enterprises, plans start in the $3K-$5K/month range and scale based on needed features and monthly request volume.
Source: www.adpushup.com
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
AdZerk offers members of the ad industry a unique and custom solution unlike any other. With the AdZerk API, users can build custom online ad serving platforms to cater to their own specific needs.
Source: www.monetizemore.com

What are some alternatives?

When comparing Orbit and Kevel, you can also consider the following products

Ezoic - Improve & test ads, layouts, & content using artificial intelligence to increase website ad revenue & UX metrics. Google Adsense & Google Publishing Partner

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

AdThrive - AdThrive is an ad optimization solution just for bloggers.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Brightcom - Brightcom is a global ad tech company offering multi channel advertising solutions.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

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