Software Alternatives, Accelerators & Startups

Oracle Marketing Cloud VS iovation

Compare Oracle Marketing Cloud VS iovation and see what are their differences

Oracle Marketing Cloud logo Oracle Marketing Cloud

Oracle Marketing Cloud is a SaaS (software-as-a-service) solution that meets the needs of both the B2C and B2B marketers.

iovation logo iovation

iovation offers device-based solutions for fraud prevention and authentication.
  • Oracle Marketing Cloud Landing page
    Landing page //
    2023-08-20
  • iovation Landing page
    Landing page //
    2021-12-22

Oracle Marketing Cloud videos

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iovation videos

iovation Employee Reviews - Q3 2018

More videos:

  • Review - Orbitz Uses iovation Device Reputation as its Foundation for Fraud Prevention
  • Review - iovation: Battling Credit Write-Offs by Identifying Synthetic Identity (Gartner Report Part 1)

Category Popularity

0-100% (relative to Oracle Marketing Cloud and iovation)
Social Media Marketing
100 100%
0% 0
eCommerce
0 0%
100% 100
Reputation Management
100 100%
0% 0
Fraud Prevention
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Oracle Marketing Cloud and iovation

Oracle Marketing Cloud Reviews

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iovation Reviews

Fraud prevention platform Seon raises a $12M Series A round led by Creandum
SEON are seen as competing with Emailage, Iovation, Threatmetrix. However, SEON’s thesis is that social media is a great proxy of a legitimate user vs bot/fake fraudster, so it looks heavily at social accounts to weed out fraudsters.
Source: techcrunch.com

What are some alternatives?

When comparing Oracle Marketing Cloud and iovation, you can also consider the following products

SproutSocial - Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Try it for free.

Riskified - eCommerce fraud prevention solution and chargeback protection guarantee for online merchants. Find out how we can help your company boost revenue from online sales using our machine-learning powered eCommerce fraud protection software.

Loomly - Loomly is a social media calendar tool optimized to assist teams and individuals in creating better content for a variety of social media platforms.

Signifyd - Signifyd is a SaaS-based, enterprise-grade fraud technology solution for e-commerce stores.

Adobe Marketing Cloud - End-to-end digital marketing

Kount - eCommerce fraud detection & prevention