Software Alternatives, Accelerators & Startups

OpenX VS Simple.io

Compare OpenX VS Simple.io and see what are their differences

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.

Simple.io logo Simple.io

Simple is an intelligent marketing platform, providing a single home for your marketing briefs, campaigns, budgets, approvals, workflows and reporting.
  • OpenX Landing page
    Landing page //
    2023-02-07
  • Simple.io Landing page
    Landing page //
    2022-06-06

It is a comprehensive marketing operations software that automates multiple and diverse marketing projects, gives process visibility, connects teams and enforces compliance. It allows companies to accelerate their marketing process inside and the distribution of approved assets outside.

By centralising all operations in one hub, managements get visibility over the entire production chain of several concurrent campaigns, they can exercise control and align processes across regions, products and teams with a templated workflow. Creative teams can use feature-rich collaborative tools to produce their best work and get the right approvals. Market-ready assets can be managed with the in-built asset manager to handle storage, tagging, reformatting ad repurposing of assets for distribution.

The Simple Marketing Ops platform with its unprecedented overview, control and deep insight into marketing operations, empowers leadership teams to make data driven decisions. Since Simple is built on the Microsoft Azure Stack, it plugs seamlessly into every application in the MS ecosystem for unparalleled scalability and security.

OpenX features and specs

No features have been listed yet.

Simple.io features and specs

  • Integrate seamlessly with the MS Tech Stack : Yes
  • Stay nimble with purpose-designed flexible workflow: Yes
  • Manage the overarching strategy with feature rich toolkit: Yes
  • Break down complex campaigns into manageable streams: Yes
  • Manage requests and briefs: Yes
  • Consolidate job management in a single workflow: Yes
  • Mitigate risk with a loaded approval process for compliance: Yes

OpenX videos

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

Simple.io videos

Simple Marketing Ops

Category Popularity

0-100% (relative to OpenX and Simple.io)
Ad Networks
100 100%
0% 0
Marketing Platform
0 0%
100% 100
Advertising
100 100%
0% 0
Marketing Project Management

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare OpenX and Simple.io

OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.

Simple.io Reviews

We have no reviews of Simple.io yet.
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What are some alternatives?

When comparing OpenX and Simple.io, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

HasOffers - Manage direct publisher and affiliate relationships with our white-labeled attribution technology

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Plannuh - Cloud-based platform for building and managing your marketing budgets and plans. For individuals and teams. Forecast spend, track performance, align goals.

AerServ - AerServ offers monetization solution for mobile publishers.

Netrefer - Netrefer's Unified Performance Marketing Platform is an automated marketing solution built for the affiliate life cycle.