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OpenX VS EXADS

Compare OpenX VS EXADS and see what are their differences

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Contents:
  1. » Base Details
  2. » Videos
  3. » Reviews
  4. » Alternatives

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.

EXADS logo EXADS

EXADS is a powerful and easy to use white label ad server that is trusted by ad networks, advertisers and publishers, to maximise their advertising returns.
  • OpenX Landing page
    Landing page //
    2023-02-07
  • EXADS Landing page
    Landing page //
    2022-11-04

EXADS offers a number of white-label ad tech solutions covering the expectations of advertisers, publishers and ad networks. With EXADS, you can build a powerful ad platform that comes with all the tools and support necessary to maximize your revenue. Regardless of the type of business you run, these solutions can be customized to the smallest detail to help you reach your advertising goals.

EXADS has been developing ad serving technology for the past ten years, for both direct and programmatic advertising. From a fully-fledged ad network infrastructure, to Publisher ad servers, native, video, mobile, email ad servers, DSPs and SSPs, EXADS covers all the aspects of ad serving, cross-channel and cross-device.

OpenX

Website
openx.com
$ Details
-
Platforms
-
Release Date
-
Edit details

EXADS

Website
exads.com
$ Details
paid Free Trial
Platforms
DSP SSP Publisher Ad Server Ad Network Platform Ad Server API Email Ad Server Native Ad Server Mobile Ad Server Video Ad Server Retail Media Ad Platform
Release Date
2012 January
Edit details

OpenX features and specs

No features have been listed yet.

EXADS features and specs

  • Real-time Analytics: Over 50 metrics, 25 dimensions and 25 filters
  • Advanced documentation: Tech support and clear guidelines
  • White-label: Logo, brand guidelines, domain
  • Campaign compliance/ Malvertising protection: Protect your brand and audiences
  • Self-Service: Create unlimited advertiser or publisher accounts
  • Advanced targeting options: i.e.: custom targeting, device, domain, site, keyword, OS, browser, IP range, etc.
  • Programmatic Support: OpenRTB, custom RTB integrations
  • Automatic Optimizations: For campaigns, bidding strategies, ad variations
  • Ad Block Recovery: Increase revenues by 30%

OpenX videos

+ Add

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

EXADS videos

+ Add

Intro to EXADS

Category Popularity

0-100% (relative to OpenX and EXADS)

OpenX

EXADS

Ad Networks
91 91%
Ad Networks
9% 9
Advertising
85 85%
Advertising
15% 15
Ad Servers
79 79%
Ad Servers
21% 21
Business & Commerce
100 100%
Business & Commerce
0% 0

User comments

Share your experience with using OpenX and EXADS. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare OpenX and EXADS

OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Source: www.adpushup.com
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.
Source: www.monetizemore.com

EXADS Reviews

We have no reviews of EXADS yet.
Be the first one to post

What are some alternatives?

When comparing OpenX and EXADS, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

AdGlare - AdGlare is a lightning fast Ad Server for Publishers and Advertisers. Display Ads — Native Ads — VAST Video Ads.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

AdButler - AdButler helps thousands of publishers save time and maximize revenue with a fully customizable...

AerServ - AerServ offers monetization solution for mobile publishers.

Kevel - Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

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