Software Alternatives, Accelerators & Startups

OpenSSL VS Supermetrics

Compare OpenSSL VS Supermetrics and see what are their differences

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OpenSSL logo OpenSSL

OpenSSL is a free and open source software cryptography library that implements both the Secure Sockets Layer (SSL) and the Transport Layer Security (TLS) protocols, which are primarily used to provide secure communications between web browsers and …

Supermetrics logo Supermetrics

Supermetrics simplifies marketing analytics by connecting, consolidating, and centralizing data from 150+ platforms into your favorite tools. Trusted by 200K+ organizations, we empower marketers to focus on insights, not manual work.
  • OpenSSL Landing page
    Landing page //
    2023-09-14
  • Supermetrics
    Image date //
    2024-11-21
  • Supermetrics
    Image date //
    2024-11-21
  • Supermetrics
    Image date //
    2024-11-21
  • Supermetrics
    Image date //
    2024-11-21
  • Supermetrics
    Image date //
    2024-11-21

Supermetrics started with a bold idea: to make mastering marketing data simple and accessible for businesses everywhere. Today, it’s a pioneering marketing intelligence platform trusted by over 200,000 organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson.

From day one, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless access to their data, regardless of where they are on their journey. What began as a solution to connect marketing data has evolved into a powerful platform that extracts and consolidates data from over 150 marketing and sales tools—such as Google Analytics, Facebook Ads, and HubSpot—into preferred destinations with ease.

As the marketing landscape evolves, so does Supermetrics. Our dedication to innovation has earned us recognition as one of G2’s Top 50 Best EMEA Software Companies for 2024, highlighting our commitment to staying at the forefront of marketing analytics.

At the heart of Supermetrics lies a commitment to innovation, transparency, and customer success. We believe in the power of data to tell stories, solve problems, and create opportunities. These values are reflected in our culture, which fosters collaboration and encourages team members to think creatively and push boundaries.

Looking ahead, Supermetrics is poised to continue leading the way in marketing analytics. With exciting innovations on the horizon and a growing global presence, we remain dedicated to helping our clients not just succeed but excel in the ever-changing world of marketing.

Supermetrics

$ Details
paid Free Trial
Release Date
2013 January
Startup details
Country
Finland
City
Helsinki
Founder(s)
Mikael Thuneberg
Employees
250 - 499

OpenSSL features and specs

  • Open Source
    OpenSSL is open-source software, which means it is freely available and can be reviewed, modified, and improved by anyone.
  • Widely Used
    OpenSSL is one of the most widely used libraries for SSL and TLS protocols, ensuring high compatibility and support across different platforms and applications.
  • Comprehensive Documentation
    OpenSSL provides extensive documentation and resources that can help users understand and implement its features effectively.
  • Regular Updates
    The OpenSSL project is actively maintained, receiving regular updates and patches to address security vulnerabilities and improve functionality.
  • Community Support
    A large community of developers and users contribute to forums, mailing lists, and other discussion platforms, providing support and sharing knowledge.
  • Flexible and Powerful
    OpenSSL offers a wide range of cryptographic functions and protocols, making it a versatile tool for various security requirements.

Possible disadvantages of OpenSSL

  • Complexity
    OpenSSL can be complex to configure and use, particularly for beginners or those without a deep understanding of cryptographic principles.
  • Security Vulnerabilities
    Despite regular updates, OpenSSL has had several high-profile security vulnerabilities in the past, such as Heartbleed, which can have broad implications.
  • Performance Overhead
    Depending on the implementation and configuration, using OpenSSL can introduce performance overhead, impacting the speed and efficiency of applications.
  • Limited User-Friendly Tools
    While OpenSSL is powerful, it lacks user-friendly tools and interfaces, making it harder for less technical users to operate.
  • Documentation Quality
    Though comprehensive, some users find the OpenSSL documentation to be dense and difficult to navigate, which can make troubleshooting and implementation challenging.

Supermetrics features and specs

  • Comprehensive Integrations
    Supermetrics supports a wide range of data sources including Google Analytics, Facebook Ads, LinkedIn, Twitter, and many more, providing a centralized solution for marketing data integration.
  • Ease of Use
    The platform is designed to be user-friendly, enabling marketers with limited technical knowledge to easily pull data and create reports without needing complex coding skills.
  • Automation
    Supermetrics allows users to automate data transfers, reducing the time and effort needed to manually update reports and dashboards, thus enhancing productivity and efficiency.
  • Customization
    Users can create highly customized reports and dashboards tailored to specific needs, allowing for in-depth analysis and better data-driven decision making.
  • Data Reliability
    Supermetrics ensures data accuracy and reliability by maintaining frequent updates and verifications, which helps in maintaining data integrity during transfers.

OpenSSL videos

Das Kommando "enc" in OpenSSL

More videos:

  • Review - OpenSSL and FIPS... They Are Back Together!
  • Review - OpenSSL After Heartbleed by Rich Salz & Tim Hudson, OpenSSL

Supermetrics videos

Supermetrics Overview

Category Popularity

0-100% (relative to OpenSSL and Supermetrics)
Development Tools
100 100%
0% 0
Marketing Analytics
0 0%
100% 100
Javascript UI Libraries
100 100%
0% 0
Analytics
0 0%
100% 100

Questions and Answers

As answered by people managing OpenSSL and Supermetrics.

What makes your product unique?

Supermetrics's answer:

Supermetrics stands out for its ability to seamlessly connect, consolidate, and centralize data from over 150 marketing and sales platforms into preferred destinations, like spreadsheets, BI tools, and data warehouses. Its simplicity, reliability, and scalability make it accessible to organizations of all sizes, empowering marketers and analysts to save time and focus on insights.

Why should a person choose your product over its competitors?

Supermetrics's answer:

Supermetrics began as a passion project in 2009 when our founder sought an easier way to pull marketing data into spreadsheets. What started as a simple solution has evolved into a globally trusted marketing intelligence platform, supporting over 200,000 organizations and earning recognition as one of the top software companies in EMEA.

How would you describe your primary audience?

Supermetrics's answer:

Supermetrics leverages cloud-based technologies, robust APIs, and advanced data integration frameworks to provide a seamless data pipeline. Its architecture ensures high performance, security, and scalability for a wide range of use cases.

What's the story behind your product?

Supermetrics's answer:

Supermetrics offers unmatched simplicity and reliability in extracting and consolidating data. It supports an extensive range of platforms, provides automated workflows, and delivers exceptional customer support. These features help users focus on decision-making rather than manual data wrangling.

Which are the primary technologies used for building your product?

Supermetrics's answer:

Our primary audience includes marketers, analysts, and business leaders looking to streamline their reporting and gain actionable insights. From small agencies to large enterprises, we serve professionals who value data-driven decision-making.

Who are some of the biggest customers of your product?

Supermetrics's answer:

Supermetrics is trusted by global brands like Nestlé, Warner Bros, Dyson, and L’Oréal, as well as thousands of agencies and growing businesses worldwide.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare OpenSSL and Supermetrics

OpenSSL Reviews

We have no reviews of OpenSSL yet.
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Supermetrics Reviews

Top 5 Best Integration Software for 2023
Supermetrics is aimed primarily at streamlining marketing data. Integrating data from over 100 platforms, it makes a business’s marketing info analysis-ready with reporting and analytics tools. It currently serves about 17,000 companies, from small firms and agencies to large corporations across a variety of industries. It promises better returns on advertising expenses...
Source: everhelper.me
Funnel.io Alternatives and Competitors in 2022
If you're in the market for a marketing analytics platform to help you aggregate all your data into one place, you'll likely want to review this list in detail, comparing Funnel.io vs Improvado vs Supermetrics vs Domo vs Datorama. There is a lot to consider from ease of use, to integration with the platforms you use as well as customization and access to customer support.
Source: improvado.io
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: windsor.ai
Funnel.io — Data integration platform with 500+ data sources
There is not too much information about their functionality here. To make it simple, Supermetrics extracts data from marketing sources into the above destinations. Other destinations will need to use the Supermetrics API.
Source: www.windsor.ai
Top 5 Supermetrics Alternatives You Should Know About
Funnel.io and Supermetrics provide similar functionality. But unlike Supermetrics, Funnel has a much clearer pricing model. At the same time, they charge based on your ad spend, which is not always the case.
Source: www.windsor.ai

Social recommendations and mentions

Based on our record, Supermetrics should be more popular than OpenSSL. It has been mentiond 8 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

OpenSSL mentions (2)

  • Why does Baserow need my personal data so I can run open source?
    Baserow uses open source like https://en.wikipedia.org/wiki/OpenSSL and can use it without handing over data to openssl.org. Source: over 2 years ago
  • Creating private key help
    Noob here; I'm looking at openssl.org Two commands are listed; "openssl-genrsa" and "openssl genrsa" (No hyphen). Source: over 3 years ago

Supermetrics mentions (8)

  • Unique Business marketing stories Part-1
    Supermetrics is a marketing data SaaS, they scaled internationally to more than $50M from Helsinki, Finland. Source: almost 2 years ago
  • Ask HN: Who is hiring? (April 2023)
    Supermetrics | Senior Software Engineer | Full time | REMOTE (Portugal) | https://supermetrics.com/ Join our newly founded Internal Integrations Engineering team, develop scalable solutions to support our sales processes, and improve automation and internal tooling for Supermetrics' Sales, Finance, and Customer Support functions. We hope you have strong backend programming skills in PHP and Typescript/Javascript... - Source: Hacker News / about 2 years ago
  • Anyone here is familiar with Facebook API?
    Https://supermetrics.com is one of them but there are many more actually. Do a quick research about the alternative platforms and let me know if you need further help :). Source: over 2 years ago
  • Calendar Heroes: Connor MacDonald, CMO at The Ridge - Q&A on Time Management
    Supermetrics powers 90% of our reporting, with automated report building so we can monitor our ad performance. - Source: dev.to / almost 4 years ago
  • Converting dev environments to Apple Silicon
    The reality is that Apple will switch to ARM chips, and as devs, we need to be prepared. So this past weekend, faced with a shortage of Intel Macbook Pros for our new devs, we sat down to make it all work for our Supermetrics developers. - Source: dev.to / almost 4 years ago
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What are some alternatives?

When comparing OpenSSL and Supermetrics, you can also consider the following products

jQuery - The Write Less, Do More, JavaScript Library.

Funnel.io - Marketing analytics software for e-commerce companies and online marketers that automatically...

React Native - A framework for building native apps with React

Databox - Databox is an easy-to-use analytics platform that helps growing businesses centralize their data, and use it to make better decisions and improve performance.

Babel - Babel is a compiler for writing next generation JavaScript.

Polar Analytics - Your #1 Analytics for Ecommerce — Centralize Ecommerce data and create custom reports + metrics without coding. Try it free.