ObsidianLaunch.co VS Arena Calibrate

Arena Calibrate provides comprehensive cross-platform reporting software paired with expert white-glove data & Business Intelligence support. We help businesses, marketing teams, and agencies reach the full insight potential of their Advertising, Sales, Email, CRM, Web, and Analytics data.

The solution provides enterprise-level ETL data integration, scalable data warehousing, and business-aligned data visualization designed to accommodate any business or client data scenario and internal/external reporting configuration.

Our partners get peace of mind with dedicated account managers and on-demand BI configuration experts that operate as a partnered analytics extension of their team. Simply put, we ensure your ideal reporting vision is constantly achieved.

Arena Calibrate is trusted by brands and agencies, including Amex, Gentle Dental, National Golf Foundation, Proud Moments ABA, RFPIO, Entrust, Hyster-Yale, Airgap, and Fourth.

Learn more about Arena Calibrate below: - Comprehensive full-stack BI software provides one source of reporting truth across Online & Offline Advertising, Email Marketing, Website Analytics, Demand Gen, e-Commerce, CRM/Sales, and other data areas. - Scalable data warehousing for your business or clients. - 60+ plug & play connectors + automated data pipelines. - Seamlessly integrates offline or other data that doesn't have a connector available. - Advanced cross-platform data blending & alignment, with valuable data cleansing & hygiene support to ensure reporting accuracy. - Allows you to quickly understand the overall health of your marketing funnel and drive impact on lead generation, MQLs, SQLs, CAC, and ROAS. - Budget-friendly account managers and on-demand BI configuration experts that operate as a partnered BI extension to your team or agency.

Questions and Answers

As answered by people managing ObsidianLaunch.co and Arena Calibrate.

What makes your product unique?

ObsidianLaunch.co's answer

Obsidian Analytics is the first platform to offer unit economics intelligence specifically for SaaS companies, allowing customer-level profitability analysis and cost assignment to individual user actions.

Arena Calibrate's answer:

Why should a person choose your product over its competitors?

ObsidianLaunch.co's answer

We are the first to create unit economics intelligence, giving you

Customer-Level P&L: Track profitability for each customer, allowing for targeted optimization efforts.
Feature & Vendor Cost Analysis: Identify features and vendors draining resources and optimise spending.
Real-Time Customer Insights: Gain a constantly updated understanding of your customer base.

Arena Calibrate's answer:

Comprehensive full-stack BI software provides one source of reporting truth across Online & Offline Advertising, Email Marketing, Website Analytics, Demand Gen, e-Commerce, CRM/Sales, and other data areas.

How would you describe your primary audience?

ObsidianLaunch.co's answer

SaaS companies looking to optimise their sales, marketing, and operations by understanding their customer economics. This includes decision-makers in finance, sales, marketing, and product teams.

Arena Calibrate's answer:

Marketing Leaders, Marketing Managers, Advertising Agencies, Performance Marketing/Campaign Managers

Who are some of the biggest customers of your product?

Arena Calibrate's answer:

Amex, Gentle Dental, National Golf Foundation, Proud Moments ABA, RFPIO, Entrust, Hyster-Yale, Airgap, Fourth

Which are the primary technologies used for building your product?

ObsidianLaunch.co's answer

Vue for client side, databases (PostgreSQL, MongoDB), and cloud infrastructure (GCP).

Arena Calibrate's answer:

Snowflake, Fivetran and Amazon Quicksight

What's the story behind your product?

ObsidianLaunch.co's answer

Obsidian Analytics was born as many SaaS companies struggle to accurately measure and optimise their unit economics (a problem we were struggling with before). So, we created a comprehensive, customer-centric view of profitability, enabling businesses to make informed decisions about their product, pricing, and growth strategies. By leveraging advanced analytics and integrating with existing data pipelines, Obsidian Analytics aims to empower SaaS companies with the insights they need to drive sustainable growth and profitability.

Compare ObsidianLaunch.co VS Arena Calibrate and see what are their differences