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mParticle VS Heap

Compare mParticle VS Heap and see what are their differences

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Embedded Analytics built exclusively for SaaS applications. featured
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mParticle logo mParticle

mParticle is the customer data platform for brands leading the CX revolution. Unify data and simplify partner integrations with enterprise-class security and reliability.

Heap logo Heap

Analytics for web and iOS. Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more.
  • mParticle Landing page
    Landing page //
    2023-08-24

mParticle believes that better customer experiences begin with better data. Its Customer Data Platform helps engineers, product managers, and marketers at companies like Spotify, Paypal, NBCUniversal, Starbucks, and Airbnb improve data quality and simplify integrations across the entire marketing stack. Founded in 2013, mParticle is headquartered in New York City with offices in San Francisco, Seattle, and London and manages more than 500 billion API calls monthly.

  • Heap Landing page
    Landing page //
    2023-10-05

mParticle features and specs

  • Integrations: Connect to 300+ of the leading marketing, analytics, warehousing, and activation tools
  • Demo Version: demo.mparticle.com

Heap features and specs

No features have been listed yet.

mParticle videos

+ Add

mParticle Overview

More videos:

  • Tutorial - mParticle - 3DS Max 2014 Tutorial. Level: advanced (creating flying paper)

Heap videos

+ Add

Septimus Heap Series by Angie Sage || Spoiler Review

More videos:

  • Review - Fargo Season 1 Episode 8 "The Heap" Review
  • Review - Data Structures: Heaps

Category Popularity

0-100% (relative to mParticle and Heap)

mParticle

Heap

Analytics
7 7%
Analytics
93% 93
Customer Data Platform
100 100%
Customer Data Platform
0% 0
Web Analytics
4 4%
Web Analytics
96% 96
Customer Data Integration
100 100%
Customer Data Integration
0% 0

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare mParticle and Heap

mParticle Reviews

We have no reviews of mParticle yet.
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Heap Reviews

Top 10 CRO Tools to Boost Conversions for Free in 2023
This is one of the website conversion tools that will give you data about your visitors’ interactions. Heap can analyze common traffic metrics, including sessions and page views. In addition, it will offer form analytics like form submission, field changes, and clicks.
Source: aigrow.me
10 Best Google Analytics Alternatives (Free & Paid)
If you are looking for Google Analytics alternatives, Heap service is one of them! This service is designed in a straightforward and practical way and provides a variety of information in its dashboard. To sum up, you can track various events by using this marketing analytics tool.
Source: www.socialpros.co
Best 10 Session Replay Tools and Software
Want to Automatically capture and organize a set of behavioral data? Do you need to uncover hidden drop-off points in your visitors’ experiences? Heap claims to be one of the session replay tools that gives you complete insights into your customers’ journey.
Source: www.socialpros.co
Free SEO Tools To Improve Your Rankings
Heap (Free Plan) - A web analytics service that allows you to track website visitors' behavior.
Source: www.megaleechers.com
Find the Best Mixpanel Alternatives for Your Product Team
Heap is a product analytics platform that helps you understand how and why customers engage with your product and website. Heap solves a major shortcoming that Mixpanel and many of its alternatives have—manual event tracking. Instead of requiring engineers to set up detailed custom event tracking, Heap autocaptures all data on user activity from the start. This quality alone...
Source: heap.io

Social recommendations and mentions

Based on our record, Heap should be more popular than mParticle. It has been mentiond 11 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

mParticle mentions (2)

  • Huge memory leak on all browsers?
    Checking the logs, I found calls to mparticle.com. If those are not successful, the browser tab freezes completely. Safari eventually detects this and reloads it - just to freeze again. Source: almost 2 years ago
  • What exactly is mparticle?
    For example, if you open and order something in a popular US-based food delivery app, you'd find DNS queries made to various mparticle.com subdomains while using the app because they use mParticle to:. Source: almost 2 years ago

Heap mentions (11)

  • free-for.dev
    Heap.io — Automatically captures every user action in iOS or web apps. Free for up to 5,000 visits/month. - Source: dev.to / over 1 year ago
  • Question about testID in prod vs dev builds
    Check out Heap for React Native - https://heap.io. Source: over 1 year ago
  • All 2200+ companies in my db have a dedicated page now.
    How heavily does the site depend on heap.io for its core functionality? Like, say Heap went under completely out of the blue (god forbid) and you had to switch to Google analytics, how much tech debt are you in? Source: over 1 year ago
  • Thousands of Popular Websites See What You Type–Before You Hit Submit
    Aren't services like Heap effectively worse versions of this? On their landing page they outright list this as their value prop: > Heap collects all the data on your customers - automatically. What they click. Where they go. What they do, even when you’re not looking. All without the need for engineers. [1]: https://heap.io/. - Source: Hacker News / almost 2 years ago
  • We (Still) Believe in Private Offices (2015)
    Author here, surprising to see this blog post of mine trending, but it has held up pretty well! Happy to answer any questions about my time at Stack Overflow. I've since moved on to Heap (https://heap.io/) and we are hiring. We're virtual first so we don't have private offices, but we have the same values about treating developers well and giving them the space they need to do deep work. We're hiring for basically... - Source: Hacker News / over 2 years ago
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What are some alternatives?

When comparing mParticle and Heap, you can also consider the following products

Segment - We make customer data simple.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

RudderStack - Open-Source Customer Data Platform

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Google Tag Manager - Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

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