Software Alternatives, Accelerators & Startups

Moz Local VS Microsoft Advertising

Compare Moz Local VS Microsoft Advertising and see what are their differences

Moz Local logo Moz Local

Moz Local helps local search engines – and new customers – find your business online.

Microsoft Advertising logo Microsoft Advertising

Use our search engine marketing and audience solutions to help you build your business.
  • Moz Local Landing page
    Landing page //
    2023-05-08
  • Microsoft Advertising Landing page
    Landing page //
    2022-07-25

Moz Local videos

Cleaning up Your Online Business Listings - An Introduction to Moz Local

More videos:

  • Review - Introducing Moz Local

Microsoft Advertising videos

Microsoft Advertising Tutorial For Beginners - Step-By-Step Bing Ads Tutorial and Training

Category Popularity

0-100% (relative to Moz Local and Microsoft Advertising)
SEO
77 77%
23% 23
Ad Networks
0 0%
100% 100
SEO Tools
54 54%
46% 46
Advertising
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Moz Local and Microsoft Advertising

Moz Local Reviews

Best Similarweb Alternatives in 2019 to Spy on your Competitors
Get your business listed across the globe with Moz local. For every small and large company, they work the hardest and eventually provide you with some reliable audiences. However, for checking others’ reports, first, you need to add a new campaign with the competitor’s URL and then entering keywords manually.
Source: affnext.com
73 Best SEO tools 2021 – The Most Epic List You Shouldn’t Miss
Moz Local (Ex. Get Listed) is a free tool that shows multiple things including but not limited to where business listings are present for your company.

Microsoft Advertising Reviews

Free SEO Tools To Improve Your Rankings
Microsoft/Bing Ads Intelligence - A powerful keyword planning tool that allows you to build and expand on your keyword lists using the familiar Microsoft Office Excel interface.
10 Alternatives To Google And Facebook Ads
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com
 Google Adwords Alternatives
Bing and Yahoo are Google's competitors not only in the area of search engines but also in online ads. Yahoo!/Bing Ads, formerly known as Microsoft AdCenter appeared after the ad networks of Microsoft and Yahoo! joined forces in order to beat Google AdWords. Yahoo!/Bing ads isn't a cheap alternative to AdWords but you should also consider it because it is really good....
10 Alternatives To Google AdWords
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com

Social recommendations and mentions

Based on our record, Microsoft Advertising should be more popular than Moz Local. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Moz Local mentions (2)

  • SEO Tools Megathread
    Moz Local - A tool that helps you manage your business's online presence, including local listings and reviews. Pricing starts at AUD $152.64/year. Link: https://moz.com/products/local. Source: over 1 year ago
  • NEED HELP from SEO & Digital Marketing Agencies: what areas of SEO to focus on for my small business and what are the necessary tools/costs of implementing good SEO myself (without outsourcing)?
    If you do consider local tools I'd check out: Https://www.brightlocal.com/local-seo-tools/ Https://moz.com/products/local. Source: over 2 years ago

Microsoft Advertising mentions (5)

  • What is PPC in digital marketing
    Bing Ads – Although similar to Google Ads, Bing ads have a lower CPC rate at the expense of a wider audience reach. Source: about 1 year ago
  • TIL about Ordnance Survey Bench Marks
    That’s how search engines generally make money, including Bing. https://ads.microsoft.com. Source: almost 3 years ago
  • Increasing budget
    New campaigns: 1. Video campaign - the most successful in sense of scaling was youtube campaign. Using youtube we could scale account by ~25% which is a lot. 2. Shopping campaign - not sure what you sell, but shopping is a very good channel for some products. 3. New keywords to expand your reach. Probably there is not much you can do here, I believe you have most of you keywords already in your account (?).... Source: about 3 years ago
  • Chrome or Edge?
    Anyway, to say that Microsoft does not want to be another Google is hilarious. They too have their own advertising platform (https://ads.microsoft.com) and their own browser which also tracks people for personalized advertising. Pile that on to the worse privacy controls and deals with oil companies, and you have a far worse company than Google ever was. Source: about 3 years ago
  • Is discord being sold?
    Microsoft absolutely makes its money selling ads. Not all of it, but plenty of it. They're definitely trying to be another Google. https://ads.microsoft.com/. Source: about 3 years ago

What are some alternatives?

When comparing Moz Local and Microsoft Advertising, you can also consider the following products

Yext - Yext provides your business with the tools you need to engage with customers and gives you more control over how your branding is presented throughout the various platforms that make up the online marketplace.

Google Ads - Easily boost website traffic and sales with Google AdWords. Appeal to customers who are already interested in what you are advertising by appearing on Google searches.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

WordStream - WordStream offers a suite of products to help companies with their SEO and SEM initiatives.

Birdeye - #1 most trusted reputation and customer experience platform for local business

Kenshoo - Kenshoo provides marketing software and empower marketers with technology to build brands and generate demand across all media.