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Microsoft Advertising VS Meltwater

Compare Microsoft Advertising VS Meltwater and see what are their differences

Microsoft Advertising logo Microsoft Advertising

Use our search engine marketing and audience solutions to help you build your business.

Meltwater logo Meltwater

Media monitoring, social media monitoring & media Intelligence products & tools help companies grow and build brands by listening, understanding, engaging and benchmarking their customers, markets and social business communities.
  • Microsoft Advertising Landing page
    Landing page //
    2022-07-25
  • Meltwater Landing page
    Landing page //
    2023-10-16

Microsoft Advertising videos

Microsoft Advertising Tutorial For Beginners - Step-By-Step Bing Ads Tutorial and Training

Meltwater videos

Meltwater Digital Analytics system

More videos:

Category Popularity

0-100% (relative to Microsoft Advertising and Meltwater)
Ad Networks
100 100%
0% 0
Reputation Management
0 0%
100% 100
Advertising
100 100%
0% 0
Media Monitoring
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Microsoft Advertising and Meltwater

Microsoft Advertising Reviews

Free SEO Tools To Improve Your Rankings
Microsoft/Bing Ads Intelligence - A powerful keyword planning tool that allows you to build and expand on your keyword lists using the familiar Microsoft Office Excel interface.
10 Alternatives To Google And Facebook Ads
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com
 Google Adwords Alternatives
Bing and Yahoo are Google's competitors not only in the area of search engines but also in online ads. Yahoo!/Bing Ads, formerly known as Microsoft AdCenter appeared after the ad networks of Microsoft and Yahoo! joined forces in order to beat Google AdWords. Yahoo!/Bing ads isn't a cheap alternative to AdWords but you should also consider it because it is really good....
10 Alternatives To Google AdWords
Microsoft Advertising, previously known as Bing Ads, includes the search inventory of two other memorable search engines: AOL and Yahoo. Though Yahoo, AOL, and Bing are used far less than their Google counterpart, they still have valuable users that can only be found on these engines and their syndicated search partners.
Source: www.ppchero.com

Meltwater Reviews

Tekpon Announces the Top Social Media Management Tools for Businesses
Meltwater is a powerful and comprehensive platform that provides businesses with a wide range of tools and features to help them succeed. With Meltwater, businesses can gain valuable insights into media trends and consumer behavior, monitor social media activity, identify key influencers, manage their social media presence, and track sales performance. Additionally,...
10 Affordable News Monitoring Tools to Keep You in the Know
Just like other tools, Meltwater offers features that can help you make sense out of data: social measurement, sentiment scoring, influencer identification, reporting and more.
Source: brand24.com
22 PR Tools for Monitoring & Managing Media Relations in 2020
Meltwater is a PR and social media monitoring tool that allows managers to interact on social media, curate content, track competitors and emerging stories, and measure the results of their efforts. Meltwater's pricing depends on the client and their individual requirements, but plans have been known to have a yearly cost of $6,000 or more.
The best free and paid online monitoring tools for PR right now
Meltwater is one of the biggest global names and with over 9 years worth of historical data, they claim to be the only ‘all-in-one’ provider with global access to online, print broadcast and social. There’s no free trial and their services is ‘modular’ so the pricing and packages are bespoke to each client — but it is one of the biggest players so if you were looking for...

Social recommendations and mentions

Based on our record, Microsoft Advertising seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Microsoft Advertising mentions (5)

  • What is PPC in digital marketing
    Bing Ads – Although similar to Google Ads, Bing ads have a lower CPC rate at the expense of a wider audience reach. Source: about 1 year ago
  • TIL about Ordnance Survey Bench Marks
    That’s how search engines generally make money, including Bing. https://ads.microsoft.com. Source: almost 3 years ago
  • Increasing budget
    New campaigns: 1. Video campaign - the most successful in sense of scaling was youtube campaign. Using youtube we could scale account by ~25% which is a lot. 2. Shopping campaign - not sure what you sell, but shopping is a very good channel for some products. 3. New keywords to expand your reach. Probably there is not much you can do here, I believe you have most of you keywords already in your account (?).... Source: about 3 years ago
  • Chrome or Edge?
    Anyway, to say that Microsoft does not want to be another Google is hilarious. They too have their own advertising platform (https://ads.microsoft.com) and their own browser which also tracks people for personalized advertising. Pile that on to the worse privacy controls and deals with oil companies, and you have a far worse company than Google ever was. Source: about 3 years ago
  • Is discord being sold?
    Microsoft absolutely makes its money selling ads. Not all of it, but plenty of it. They're definitely trying to be another Google. https://ads.microsoft.com/. Source: about 3 years ago

Meltwater mentions (0)

We have not tracked any mentions of Meltwater yet. Tracking of Meltwater recommendations started around Mar 2021.

What are some alternatives?

When comparing Microsoft Advertising and Meltwater, you can also consider the following products

Google Ads - Easily boost website traffic and sales with Google AdWords. Appeal to customers who are already interested in what you are advertising by appearing on Google searches.

mention - Media monitoring made easy with Mention. Create alerts on your name, brand, competitors and be informed in real-time of any mention on the web and social networks

WordStream - WordStream offers a suite of products to help companies with their SEO and SEM initiatives.

Critical Mention - Track. Measure. Share. Grow.

Kenshoo - Kenshoo provides marketing software and empower marketers with technology to build brands and generate demand across all media.

TVEyes - Founded in 1999, TVEyes' mission is to be the global search engine for TV and radio coverage. No matter where it appears in the world, if it aired on TV, you’ll find it on TVEyes.