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Matomo VS Looker

Compare Matomo VS Looker and see what are their differences

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Matomo logo Matomo

Matomo is an open-source web analytics platform

Looker logo Looker

Looker makes it easy for analysts to create and curate custom data experiences—so everyone in the business can explore the data that matters to them, in the context that makes it truly meaningful.
  • Matomo Landing page
    Landing page //
    2023-10-23
  • Looker Landing page
    Landing page //
    2023-10-11

Looker is a business intelligence platform with an analytics-oriented application server that sits on top of relational data stores. The Looker platform includes an end-user interface for exploring data, a reusable development paradigm for creating data discovery experiences, and an extensible API set so the data can exist in other systems. Looker enables anyone to search and explore data, build dashboards and reports, and share everything easily and quickly.

Matomo videos

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Matomo Analytics - Dashboards

More videos:

  • Review - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - Matomo On-Premise installation overview

Looker videos

+ Add

Looker Review

More videos:

  • Tutorial - How To Use Looker as a Business User
  • Review - Looker Review - Off The Shelf Reviews

Category Popularity

0-100% (relative to Matomo and Looker)

Matomo

Looker

Analytics
83 83%
Analytics
17% 17
Data Dashboard
0 0%
Data Dashboard
100% 100
Web Analytics
100 100%
Web Analytics
0% 0
Business Intelligence
0 0%
Business Intelligence
100% 100

User comments

Share your experience with using Matomo and Looker. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Matomo and Looker

Matomo Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: rishikap372.medium.com
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com
Which tools help you to Measure the Success of your Website
Matomo: Matomo one of the best options as it has the ability to get form analysis, video analysis, page heatmaps, session recordings, custom branding, 100% unsampled reports, open-source “freedom” software, and more. It believes in protecting your privacy.
Source: qpe.co.in
8 Live Website Traffic Tracking Tools to Use in 2023
Matomo is another alternative to Google Analytics. It is an open-source website analytics tool. It keeps you in control because Matomo is installed on your server, which you can easily access through Matomo APIs.
Source: geekflare.com
10 Best Google Analytics Alternatives (Free & Paid)
Are you willing to know about its pricing packages? Well, Matomo has a free version (self-hosted) and one paid version, which is a delivered SaaS tool. Moreover, its paid version has more advanced analytics features, customer support, and A/B testing.
Source: www.socialpros.co

Looker Reviews

Embedded analytics in B2B SaaS: A comparison
Similar to Holistics also Metabase is a BI tool at its core. It however feels nothing like Looker and has a unique feel to it. It felt quite intuitive how its set-up but there’s still quite a steep learning curve, even for a well-seasoned data professional. Also Metabase offers an iFrame implementation for embedding. An added advantage of Metabase is that they are...
Source: medium.com
Best 8 Redash Alternatives in 2023 [In Depth Guide]
Like Looker, Ploty doesn’t list its pricing on the official website. You’ll have to complete their web form and speak with a team member to receive a custom price quote. When completing the form, you’ll have to mention whether you’re a professional or a student.
Source: www.datapad.io
8 Alternatives to Apache Superset That’ll Empower Start-ups and Small Businesses with BI
Tableau, Trevor.io and Metabase can work as Looker alternatives. We also wrote an article on customer-Hosted Looker alternatives.
Source: trevor.io
Top 10 Data Analysis Tools in 2022
Looker Looker provides embedded analytics for users; speeding up the creation of data-driven applications. Looker Enterprise can cost up to $5,000 per month. Looker is a cloud-based data analysis platform that can provide medium to large-sized companies with all they need for data analysis. However, Looker is limited to working with SQL databases.
Source: www.spiceworks.com
Best Google Data Studio Alternatives (Self-Service BI)
Looker is a modern analytics and BI platform that enables users to integrate, explore, and visualize data. Looker is primarily deployed in the cloud. Core to its approach is its data modeling language, LookML, in which data analysts write code to define business metrics and manipulate data. The platform supports a wide range of data sources and visualizations and can be...
Source: www.holistics.io

Social recommendations and mentions

Based on our record, Matomo should be more popular than Looker. It has been mentiond 82 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Matomo mentions (82)

  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / 4 months ago
  • 11 Ways to Optimize Your Website
    There are many good, lightweight, and open-source alternatives to Google Analytics, such as Plausible, Matomo, Fathom, Simple Analytics, and so on. Many of these options are open-source, and can be self-hosted. - Source: dev.to / 6 months ago
  • Mobile apps illegally share your personal data
    You can for example use analytics that aren't spyware, and hence don't even have to try to trick users giving "consent" to things they don't really want. Seriously: what share of people actually want their behavior to be tracked for ad companies to make more money? https://matomo.org/. - Source: Hacker News / 8 months ago
  • Ask HN: Is Google Analytics that useful?
    Matomo is a GDPR-compliant and open-source analytics platform. You can either host it yourself or use Matomo’s hosted version. https://matomo.org/. - Source: Hacker News / 8 months ago
  • Companies must stop using Google Analytics
    I tried the self-hosted version of Matomo [1][2] a few years back but I remember it was a bit underwhelming for the effort required to set it up. https://matomo.org. - Source: Hacker News / 10 months ago
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Looker mentions (14)

  • edit home page to add folder section
    Then in the "foldername" you can have 5 folders, each one for each of the groups. This means that when group1 enters looker.com, his default page will be the "foldername", which contains group1folder (he cannot see the rest of the folders if you have set the permissions correctly for each folder). Source: about 1 year ago
  • Stars, tables, and activities: How do we model the real world?
    Even if you want to make Wide Tables, combining fact and dimensions is often the easiest way to create them, so why not make them available? Looker, for example, is well suited to dimensional models because it takes care of the joins that can make Kimball warehouses hard to navigate for business users. - Source: dev.to / over 1 year ago
  • dbt for Data Quality Testing & Alerting at FINN
    We take daily snapshots of test results, aggregate them, and send Looker dashboards to the appropriate teams. - Source: dev.to / about 2 years ago
  • I'm a dev ID 10 T please help me
    Dashboard: I like to use Datastudio because it's easy (just like using google sheets), but you can also try out Looker. Source: over 2 years ago
  • The Data Stack Journey: Lessons from Architecting Stacks at Heroku and Mattermost
    For Growth and larger, I would recommend Looker. The only reason I wouldn't recommend it for the smaller company stages is that the cost is much higher than alternatives such as Metabase. With Looker, you define your data model in LookML, which Looker then uses to provide a drag-and-drop interface for end-users that enables them to build their own visualizations without needing to write SQL. This lets your... - Source: dev.to / over 2 years ago
View more

What are some alternatives?

When comparing Matomo and Looker, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Tableau - Tableau can help anyone see and understand their data. Connect to almost any database, drag and drop to create visualizations, and share with a click.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

Sisense - The BI & Dashboard Software to handle multiple, large data sets.

Clicky - Clicky Web Analytics is a simple way to monitor, analyze, and react to your blog or web site's traffic in real time.

Microsoft Power BI - BI visualization and reporting for desktop, web or mobile

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