Software Alternatives & Reviews

Marketing 360 VS PostcardMania

Compare Marketing 360 VS PostcardMania and see what are their differences

Marketing 360 logo Marketing 360

Marketing 360® is a powerful marketing and website platform built for any size brand. It's fully managed and has everything a brand needs to drive beautiful marketing and sales.

PostcardMania logo PostcardMania

PostcardMania specializes in results-driven multichannel marketing, offering simple and streamlined solutions that include everything from custom campaigns to plug-and-play automations that trigger highly personalized mail pieces.
  • Marketing 360 Landing page
    Landing page //
    2023-09-13
  • PostcardMania Landing page
    Landing page //
    2021-07-29

PostcardMania was founded in 1998 as a small startup with a handful of staff. Since then, Founder/CEO Joy Gendusa has grown the company organically with only a phone, a computer and direct mail — without any outside funding or investment — into one of the nation’s leading marketing companies specializing in lead generation for small to large-sized businesses.

Today, PostcardMania employs more than 360 staff in the Tampa Bay, FL area and generates over $100 million in annual revenue. PostcardMania has printed over 2.24 billion mail pieces, delivered 298,000+ campaigns, and served over 100,000 clients and counting in over 350 industries.

Their suite of services includes design, printing, mailing list acquisition, mailing services, digital advertising, website development, email marketing, multichannel campaigns, API integration, responsive direct mail automation, and more — all while maintaining an extensive collection of more than 4,500 successful campaigns.

With a fleet of 5 commercial printing presses and a manufacturing team of more than 30 print professionals, PostcardMania is a rarity among API and other triggered direct mail tech companies. Rather than act as the middleman and farm out printing to other manufacturers, PostcardMania handles 100% of its printing, addressing, mailing services in-house. This provides two decades' worth of expertise and quality control to every aspect of the direct mail process.

Marketing 360 features and specs

No features have been listed yet.

PostcardMania features and specs

  • Marketing Automation: Yes
  • API: Yes
  • Integrations: Yes
  • Lead Generation: Yes
  • Real-time Tracking: Yes
  • Responsive Design: Yes
  • Reporting: Yes
  • Reports & analytics: Yes

Marketing 360 videos

How Much Does Marketing Cost? Advice For Small Business Owners | Marketing 360

More videos:

  • Review - Marketing 360 Reviews the Customer Success Stories & People of the Company
  • Review - Entrepreneur Success Stories - Marketing 360® Reviews Entrepreneurial Success

PostcardMania videos

PostcardMania Reviews: Is it Worth it? Experience from Ayoub Carpet

More videos:

  • Review - PostcardMania Reviews - Scam? REAL experience working with them

Category Popularity

0-100% (relative to Marketing 360 and PostcardMania)
Marketing Platform
100 100%
0% 0
Business & Commerce
0 0%
100% 100
Medical Practice Management
Shipping and Tracking
0 0%
100% 100

Questions and Answers

As answered by people managing Marketing 360 and PostcardMania.

What makes your product unique?

PostcardMania's answer:

There are many different direct mail companies across the United States, but few compare to PostcardMania, a one-stop-shop for direct mail, workflow automations, and omnichannel marketing. Unlike most direct mail automation providers, PostcardMania boasts an in-house printing service with decades of experience to ensure consistently high quality. PostcardMania never outsources printing, so all mail delivery is fast, seamless and reliable. Marketing consultants give personal and professional service that helps business owners tailor their marketing campaigns down to the smallest details, such as mailing list options, custom design, delivery schedule, and more. This means small business owners have access to automated mailings and integrated direct mail campaigns with digital targeting options based on geo-location and search-based online behaviors at entry-level rates. PostcardMania is both future-forward and hometown focused since its mission is to assist small business owners succeed and support a healthy and strong national economy.

Why should a person choose your product over its competitors?

PostcardMania's answer:

For direct mail automations, PostcardMania provides a number of things competitors can’t — in house printing (for consistently high print quality), zero tech fees (so you only pay what you print and mail), and a huge template of proven, results based designs (so you don’t waste money on ineffective messaging). Beyond that, PostcardMania has an array of marketing services available, giving business owners and marketers access to invaluable marketing tools in one place. They can build a lead-generating website, schedule mailer campaigns for the entire year, customize and optimize postcards with the latest technology and design options as well as add on digital targeting on social media sites and Google. All of PostcardMania’s direct mail marketing campaigns are also analyzed and optimized for best performance. Further, successful campaign results are cataloged and shared with the public to help other businesses in similar industries. Today, PostcardMania is still the only direct mail company that bases their marketing campaigns on the results of previous successes and results tracking.

How would you describe your primary audience?

PostcardMania's answer:

PostcardMania’s primary audience is comprised of savvy marketers looking for a competitive and business owners who need to improve their marketing and grow. The company’s driving purpose is to help businesses market effectively to the point they grow and expand, bringing more jobs and opportunity to the U.S. economy.

What's the story behind your product?

PostcardMania's answer:

In 1998, Founder and CEO Joy Gendusa started her own postcard printing business in Clearwater, FL inside a small 600-square foot cottage with just a computer and her own marketing savvy. The idea started after Joy personally experienced a customer service nightmare with another printer that put its own phone number on her mailers. Joy vowed to never do the same, and realized she could do everything that company provided her — but better — and thus PostcardMania was born. PostcardMania quickly began growing, and in 2005, Joy needed to set herself apart from larger direct mail companies that had begun to replicate her business model. She saw PostcardMania as headed for commoditization, so she did a quick course correction and created more value — a campaign results department that tracks and shares marketing success stories with businesses in order to help them succeed and shortcut what can be a costly trial-and-error period. PostcardMania's unique approach to results-based campaigns has helped the company continue to grow year after year, despite an overall contraction in the print industry. Today PostcardMania is a $97 million-dollar company with over 350 staff and serves more than 113,000 businesses. PostcardMania’s annual revenue has grown at an average of 20% year over year since 2019, following a decade of averaging 5% growth.

User comments

Share your experience with using Marketing 360 and PostcardMania. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare Marketing 360 and PostcardMania

Marketing 360 Reviews

Marketing360 Review
None of these software solutions provide turnkey multi-sites management, which must be handled through Marketing360. The online platform claims to provide superior multi-location ecommerce management, however no evidence support this claim as this multi-sites integration has yet to be implemented besides existing customers such as pizza stores or sport franchises who use the...
Marketing360 Reviews, Pricing, and Ratings
To be perfectly frank, you'd be better off lighting your money on fire than hiring Marketing360 - at least doing so would spare you months of frustration, anger, and disappointment. Over the course of 8 months, Marketing360 did not help me to make a single sale. I spent $12,000 working with Marketing360 with nothing to show for it. I messed up, but you don't have to. Please...

PostcardMania Reviews

We have no reviews of PostcardMania yet.
Be the first one to post

Social recommendations and mentions

Based on our record, Marketing 360 seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Marketing 360 mentions (1)

  • Budget marketing firms for businesses on a shoestring budget?
    Right after I posted I decided to google 'marketing firms for small businesses' (I know, I should have done that first). The first sponsored result that came up was for marketing360.com. The issue with them is that their pricing isn't displayed under the pricing tab (annoying and already a negative for me). I assumed after I signed up I'd be able to see the rates, but after signing up I found that to get a rate I... Source: over 1 year ago

PostcardMania mentions (0)

We have not tracked any mentions of PostcardMania yet. Tracking of PostcardMania recommendations started around Mar 2021.

What are some alternatives?

When comparing Marketing 360 and PostcardMania, you can also consider the following products

EagleSoft - EagleSoft is a dental practice management software that has features to help manage daily routine like patient scheduling & insurance claims

Stannp - Stannp helps to create and send postal Direct Mail campaigns: letters or postcards.

Dentrix - Dentrix is a practice and office management software for Dentists.

Every Door Direct Mail - Every Door Direct Mail is a Marketing Resource Management Service from Vya that enables you to provide customized and meaningful direct mail campaigns each time.

Open Dental Software - Review of Open Dental Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Cactus Mailing - Cactus Mailing offers direct mail and postcard marketing services.