Software Alternatives, Accelerators & Startups

Lifesight.io VS SoundCloud

Compare Lifesight.io VS SoundCloud and see what are their differences

Lifesight.io logo Lifesight.io

Leverage our future-proof, AI-powered marketing measurements platform, powered by a CDP designed to help drive sustainable growth in the privacy-first era

SoundCloud logo SoundCloud

Enjoy music & follow favourite artists
  • Lifesight.io Landing page
    Landing page //
    2023-08-10

Lifesight is a future-proof marketing measurement platform powered by AI to provide businesses with the tools they need to thrive in an era where privacy and data protection are paramount. It's the understanding at Lifesight that contemporary marketing is anything but one-size-fits-all. It demands adaptability, evolution, and responsiveness to the ever-shifting dynamics of the digital realm. This awareness has led us to craft a suite of solutions, meticulously curated to empower businesses of all dimensions on their quest for sustainable growth, all while meticulously safeguarding the privacy of their valued customers.

Marketing Mix Modeling (MMM) leverages historical data to assess the impact of marketing strategies on sales and revenue. Analyzing variables like advertising, pricing, and distribution, MMM helps businesses make informed decisions about budget allocation and resource optimization. It provides data-driven insights that guide businesses in improving their marketing strategies, enhancing ROI, and achieving more efficient resource allocation.

Multi-Touch Attribution (MTA) is a marketing analytics approach that analyzes customer journeys, providing a nuanced view of how multiple touchpoints influence conversions. Unlike single-touch models, it considers the complexity of modern consumer interactions across various channels and devices, offering a more accurate understanding of marketing effectiveness.

Incrementality Testing is a data-driven technique that evaluates the real impact of marketing strategies. It involves controlled experiments to determine the incremental effect of specific campaigns, differentiating between natural customer behavior and marketing influence. This process aids in optimizing strategies, validating ROI, and improving budget allocation for more effective marketing decisions.

  • SoundCloud Landing page
    Landing page //
    2023-09-13

Lifesight.io

Release Date
2023 August
Startup details
Country
Singapore
City
Singapore
Founder(s)
Rohit Maheswaran
Employees
50 - 99

SoundCloud

Pricing URL
-
Release Date
2007 January
Startup details
Country
Germany
State
Berlin
City
Berlin
Founder(s)
Alexander Ljung
Employees
250 - 499

Lifesight.io features and specs

  • Marketing Mix Modelling: Yes
  • Multi-touch Attribution: Yes
  • Incrementality Testing: Yes
  • Privacy Compliance: Yes
  • Unified Reporting: Yes
  • AI-Driven Insights: Yes
  • Self-Serve Platform: Yes
  • Historical Data Analysis: Yes
  • Controlled Experiments: Yes
  • Data Integration: Yes
  • AI-Driven Insights: Yes

SoundCloud features and specs

No features have been listed yet.

Lifesight.io videos

No Lifesight.io videos yet. You could help us improve this page by suggesting one.

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SoundCloud videos

Spotify vs Soundcloud - An Honest Comparison

More videos:

  • Review - Is Soundcloud Free | How It Works and Is Soundcloud Right For You
  • Review - Is Soundcloud Go Worth It?

Category Popularity

0-100% (relative to Lifesight.io and SoundCloud)
Advertising
100 100%
0% 0
Music Streaming
0 0%
100% 100
Marketing
100 100%
0% 0
Music
0 0%
100% 100

Questions and Answers

As answered by people managing Lifesight.io and SoundCloud.

Who are some of the biggest customers of your product?

Lifesight.io's answer

  • Luxottica
  • KFC
  • Ikea
  • Bose
  • Honda
  • Toyota
  • Subway

Which are the primary technologies used for building your product?

Lifesight.io's answer

Lifesight leverages several primary technologies to power its platform:

  1. Artificial Intelligence (AI): AI plays a central role in Lifesight's data analysis, enabling advanced insights, accurate tracking, and optimization.

  2. Machine Learning (ML): Machine learning algorithms enhance the accuracy of marketing measurements and data analysis.

  3. Server-Side Tracking: Lifesight employs server-side tracking for accurate data collection and multi-touch attribution.

  4. Customer Data Platform (CDP): The platform is built around a CDP, which centralizes and manages customer data for comprehensive analysis.

These technologies work in tandem to provide businesses with the tools and insights needed to measure marketing performance, optimize strategies, and respect privacy in a data-driven world.

How would you describe your primary audience?

Lifesight.io's answer

Lifesight's primary audience comprises a diverse range of businesses operating within the marketing and advertising landscape. Our solutions cater to:

  1. Mid to Large-sized Enterprises (SMEs) looking to gain a competitive edge and to fine-tune their marketing strategies and resource allocation.

  2. Advertising agencies seeking advanced tools to provide enhanced services to their clients.

  3. Marketing professionals who recognize the value of data-driven insights and efficient resource allocation in the ever-evolving digital marketing environment.

Our platform is designed to accommodate the unique needs of these audiences, ensuring they have the tools and insights necessary to thrive in the modern marketing landscape.

What makes your product unique?

Lifesight.io's answer

Lifesight stands out due to its commitment to privacy-first marketing measurements. Our uniqueness lies in offering an AI-powered platform that empowers businesses to make data-driven decisions while respecting individual privacy. We provide comprehensive solutions like Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Testing to help businesses optimize marketing strategies and resource allocation. We simplify complex data analysis, making us the go-to choice for businesses of all sizes. Our dedication to data protection and compliance sets us apart, ensuring businesses thrive in a privacy-centric era.

Why should a person choose your product over its competitors?

Lifesight.io's answer

Choosing Lifesight over competitors offers several advantages:

  1. Privacy-First Approach: Lifesight prioritizes data protection and compliance, crucial in today's privacy-focused environment.

  2. AI-Powered Insights: Our AI-driven platform provides advanced, accurate data analysis, giving businesses a competitive edge.

  3. Comprehensive Solutions: We offer a suite of solutions, including Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Testing, allowing businesses to address various marketing needs in one place.

  4. User-Friendly: Lifesight's self-serve platform is designed for easy use, eliminating the need for specialized analysts.

  5. Diverse Clientele: We serve businesses of all sizes, from small enterprises to large corporations and agencies, making our platform accessible and valuable to a wide range of clients.

  6. Innovation: Lifesight is committed to staying at the forefront of marketing technology, ensuring clients have access to the latest insights and tools.

Lifesight's dedication to data privacy, AI-driven insights, comprehensive solutions, user-friendliness, diverse clientele, and continuous innovation make it a compelling choice for businesses seeking effective marketing measurement and optimization.

What's the story behind your product?

Lifesight.io's answer

Lifesight, founded in 2017, is a product of seven years of collaboration with global marketing teams. We saw the need for precise, multi-channel marketing measurement and decided to create a solution. With our AI-powered Marketing Measurements platform, we empower businesses to navigate the modern marketing landscape while respecting privacy. We've evolved into a trusted partner, simplifying data analysis and ensuring data protection and compliance. Lifesight is a story of innovation, commitment, and helping businesses thrive in a privacy-focused era.

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Lifesight.io and SoundCloud

Lifesight.io Reviews

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SoundCloud Reviews

  1. The best audio streaming service on the market

    Great for both music producers and music labels. It's robust and very convenient.

  2. Diverse Music Community

    SoundCloud stands out as a unique platform, fostering a diverse music community and providing a platform for emerging artists. Despite minor drawbacks like ad interruptions and discoverability challenges, it remains a valuable resource for those seeking a wide range of musical content.

    🏁 Competitors: Spotify
    👍 Pros:    Unlimited uploads|Community engagement|Free tier with ads|Versatile content
    👎 Cons:    Ad interruptions in free version|Discoverability challenges|Quality disparities

Best Spotify Alternatives In The World [Top 10] 2024
SoundCloud hosts over 200 million files, including songs and podcasts, making it a hotspot for emerging indie artists. While Spotify offers a curated experience with mainstream artists, SoundCloud fosters a vibrant community for discovering new talent and engaging with user-generated content.
9 Best Free Music Download Sites in 2022
As a professional tip, we recommend you use Soundcloud and Geekersoft YouTube to MP3 to download music for free. However, the final choice is entirely up to you! If you have any suggestions, please share your feedback with us.
23 Best Podcast Hosting Platforms in 2022 (Free and Cheap)A Collection and Review of the Top Platforms to Host Your Podcast
SoundCloud’s free plan affords you 3 hours of content per month and basic reporting. Upgrading to their SoundCloud Pro ($6/month) and Unlimited Pro ($12/month) plans gives you access to a more robust feature set that gives you the freedom to produce more content as well as promote it effectively. Let’s take a look at the features you’ll get with the Unlimited Pro plan.
Source: www.ryrob.com
Podcast hosting
For hobby podcasters: Anchor and Soundcloud both provide a free hosting solution. They're both limited in terms of functionality (and both use ads to earn revenue).
Source: transistor.fm
Top 10 Spotify Alternatives You Can Try (2019)
Soundcloud is constantly adding new features to make discovery easier. The Upload is a feature that was added just recently and it surfaces the latest music uploaded by indie artists in a playlist – curated just for you. Apart from the huge collection, SoundCloud is known to pack all common features like playlists, a stream of artists you follow, and the ability to skip...
Source: beebom.com

Social recommendations and mentions

Based on our record, SoundCloud seems to be more popular. It has been mentiond 95 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Lifesight.io mentions (0)

We have not tracked any mentions of Lifesight.io yet. Tracking of Lifesight.io recommendations started around Apr 2023.

SoundCloud mentions (95)

  • Stream Miror B's Grav Drive Spool by Third Cow
    Https : // soundcloud . Com / third-octave / miror-bs-grav-drive-spool. Source: 7 months ago
  • How can I get the soundcloud downloading of a playlist to sleep?
    Yt-dlp --add-header Authorization: "" https://soundcloud.com/. Source: 8 months ago
  • Bi-Weekly Discussion Thread - Find language partners, ask questions, and get accent feedback - July 12, 2023
    Go to Vocaroo, Soundcloud or Clypit and record your voice. Source: 11 months ago
  • Recent DNS issues?
    Seems like after the update to 2023.4 I am unable to access certain websites. It may have nothing to do with the latest release. But I cannot access (for example) soundcloud.com or arcboosts.com from any server I try from. Never had this issue before, and not happening on other devices with vpn turned off. Tried with both dns ad blocking on and off within the mullvad ui. Source: 11 months ago
  • 403 Error?
    The app works fine, along with w.souncloud.com links which are embeds. All help links work, but the moment you try to go to the normal soundcloud.com, it gives that error. Source: 11 months ago
View more

What are some alternatives?

When comparing Lifesight.io and SoundCloud, you can also consider the following products

Voluum - Voluum is a cloud-based ad tracker that integrates with multiple ad platforms and connects all the elements of your campaigns together.

Spotify - Map shows when two people play same song at same time

Epicor - Implement faster, customize less, and see your ROI sooner with software built to fit your business. Epicor software has your industry best-practices built in. Learn more about software for your industry.

Deezer - Deezer is a music streaming app created in France. It is available in 180 counties and gets 16 million users a month. 6 million of the users have paid subscriptions. Read more about Deezer.

Recast - Listen to radio stations' playlists with Rdio or Spotify

Last.fm - The world's largest online music service. Listen online, find out more about your favourite artists, and get music recommendations, only at Last.fm