Software Alternatives & Reviews

Latana VS GreyMetrics

Compare Latana VS GreyMetrics and see what are their differences

Latana logo Latana

Latana is the first brand tracking tool to use advanced data science to ensure reliable and accurate brand insights.

GreyMetrics logo GreyMetrics

Marketing Reports & Dashboards Software for Digital Agencies
  • Latana Landing page
    Landing page //
    2023-09-02

We built an advanced brand tracker so we could help solve the brand puzzle. More and more brands taking a bigger turn towards brand marketing over performance marketing. Marketplaces are becoming oversaturated and it's becoming harder to become noticed by your target audience. And it is also becoming really, really expensive. This is not a sustainable means of growth. But brand marketing is.

Brands know that if they achieve a high level of brand awareness, it will accelerate into sales further along the line. Most importantly, these brands are aware that an investment into brand awareness is an investment into the long-term growth of their business. But they don't know if this investment is making an impact, or if they would get the same results simply burning their money.

That's why we have developed brand analytics. Brand analytics is for brand managers what Google Analytics is for digital marketers. It provides them with an intuitive dashboard where they can see exactly their level of brand performance with target audiences, campaign impact, and how they fare against their competitors. These accurate insights can be used be brand managers to tailor their marketing for their audiences and improve brand performance - leading to growth and sales. Perfect!

  • GreyMetrics Landing page
    Landing page //
    2023-05-25

Latana videos

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GreyMetrics videos

Mr Ken from ContentLoop Digital - GreyMetrics Review

More videos:

  • Review - GreyMetrics Customer Review - MakeTracks Social
  • Review - GreyMetrics

Category Popularity

0-100% (relative to Latana and GreyMetrics)
Data Dashboard
52 52%
48% 48
Business & Commerce
50 50%
50% 50
Office & Productivity
51 51%
49% 49
Business Intelligence
51 51%
49% 49

User comments

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Social recommendations and mentions

Based on our record, Latana seems to be more popular. It has been mentiond 1 time since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Latana mentions (1)

  • US seen as bigger threat to democracy than Russia or China, global poll finds
    The company that provided the data for the report is not actually a polling organization. It is a marketing firm whose competency appears to be conducting brand awareness studies. Source: almost 3 years ago

GreyMetrics mentions (0)

We have not tracked any mentions of GreyMetrics yet. Tracking of GreyMetrics recommendations started around Feb 2022.

What are some alternatives?

When comparing Latana and GreyMetrics, you can also consider the following products

Tercept Unified Analytics - Tercept automatically aggregates and organizes all monetization data,analytics data and marketing data into one single dashboard with powerful querying and visualization capabilities. You can setup custom reports and automate 100% of your reporting.

AdMeter - AdMeter is a cloud-based analytical platform that allows you to improve your marketing strategies by using accurate analytical reports and also understanding the behavior of your targeted customers.

Pega Marketing - Pega Marketing is an advanced-level and AI-based software solution that allows you to interact with customers in an engaging way and solve their issues by providing their valuable services in real-time.

Geckoboard - Get to know Geckoboard: Instant access to your most important metrics displayed on a real-time dashboard.

Morphio - Morphio is an advanced-level marketing and analytics software solution that allows you to understand your business data and find the negative aspects of your business number before they start creating any problems.

Dasheroo - Dasheroo provides overall business analytics, web analytics, marketing, social media and sales through a data dashboard.