Software Alternatives & Reviews

Klaviyo VS Mailtrap

Compare Klaviyo VS Mailtrap and see what are their differences

Klaviyo logo Klaviyo

Klaviyo helps brands own the customer experience, grow higher-value relationships, and deliver more personalized marketing experiences across email, mobile, and web.

Mailtrap logo Mailtrap

Email Delivery Platform that delivers just in time.
 Great for businesses and individuals.
  • Klaviyo Landing page
    Landing page //
    2023-09-17

What do sophisticated D2C brands like ColourPop, Huckberry, and Custom Ink all have in common?

They rely on Klaviyo, the leading growth marketing platform chosen by more than 20,000 online businesses. And the results speak for themselves—brands have made more than $3.7 billion in revenue using Klaviyo in the last year alone. With a dedicated team of experts and a platform that consumes more data than any other on the market, Klaviyo helps you own the customer experience and grow higher-value relationships.

From a shopper’s first impression to each subsequent purchase, Klaviyo understands every interaction, empowering online businesses to create more personalized marketing moments. When you have a 360-degree view of the customer, the growth possibilities are endless.

  • Mailtrap Landing page
    Landing page //
    2023-01-24

Mailtrap is an Email Delivery Platform for businesses and individuals.

Unlike the other market players, we are committed to deliver the exceptional service through guidance and support. We have embedded years of experience in the product flows to be sure the emails reach your customers just in time.

We offer one platform that covers all email related needs in one place: testing, sending, and in-depth tracking to control how email infrastructure works and performs.

We provide the email infrastructure that ensures high deliverability rates and effortless maintenance so our customers can focus on what matters – move faster and grow their business.

Klaviyo features and specs

No features have been listed yet.

Mailtrap features and specs

  • Automated Testing: Yes
  • HTML/CSS Check: Yes
  • Spam Analysis: Yes
  • Deliverability Alerts: Yes
  • Email Categories: Yes
  • Knowledge Base: Yes
  • Support System: Yes
  • HTML/RAW Preview: Yes
  • Tracking Settings: Yes
  • Statistics Overview: Yes
  • Suppression List: Yes
  • Email Logs: Yes
  • Webhooks: Yes
  • Inboxes: Yes
  • Projects: Yes

Klaviyo videos

MailChimp vs Klaviyo - My Honest Assessment and Review

More videos:

  • Review - Klaviyo Review: Best Email Marketing for Shopify
  • Review - Best Shopify Email Marketing Software | Klaviyo Overview & Review

Mailtrap videos

Mailtrap Email API/SMTP Service Overview

More videos:

  • Demo - Introduction to Mailtrap - Email Delivery Platform for businesses and individuals
  • Review - Laravel Send Mail using Mailtrap (Easy for Beginners)
  • Review - Mailtrap - lightning talk by Yaroslav Lazor. Railsberry 2012
  • Review - 54 Laravel Mailtrap Send Email & reset password by email

Category Popularity

0-100% (relative to Klaviyo and Mailtrap)
Email Marketing
94 94%
6% 6
Email
0 0%
100% 100
Email Marketing Platforms
Office Suites
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Klaviyo and Mailtrap

Klaviyo Reviews

10 best Manychat alternatives in 2024 (free & paid)
Klaviyo is a platform for sending SMS, emails, and mobile push notifications. You can use it to centralize customer data and interactions and build, deliver, and optimize personalized experiences.
Source: chatfuel.com
Klaviyo Alternative
As we wrote this page, Klaviyo just increased it’s price a few weeks ago. But still charges for contact list size. We don’t. Fair pricing for a marketing automation solution should be based on active users. If pricing is important for your marketing automation software, then you need to consider Vibetrace as a good Klaviyo alternative.
Source: vibetrace.com
Best 12 Klaviyo Alternatives for Shopify
However, these functionalities may be out of your reach due to the cost of Klaviyo. Klaviyo’s free plan is great for a start. You can access this tool’s many functionalities, but only if your contact list is 250 or less. The more your contact list grows, the higher the cost. Klaviyo can become expensive in no time with a higher contact list.
Source: adoric.com
9 Best Campaign Monitor Alternatives To Power Up Your Personalization Efforts [2023]
Klaviyo’s prices start at $20/month for 500 contacts, making it one of the less affordable email marketing options. A free plan with limited capabilities allows up to 250 email contacts and 500 email sends. The customer support of the free plan is through email only. If Klaviyo’s pricing sounds expensive, here’s a list of some great Klaviyo alternatives to consider.
Source: moosend.com
11 Best Omnisend Alternatives and Competitors for 2022
Klaviyo is a complete tool for email marketing that offers a collection of marketing automation features including email campaigns, text messages, automated workflows, pop-ups, advanced segmentation, etc. The overall email marketing tool of Klaviyo is user-friendly and seamlessly connects to your online store with just a few clicks.

Mailtrap Reviews

The 24 Best Email Marketing Tools
A safe email testing tool for staging and development, Mailtrap enables you to inspect and debug your email samples before delivering them to your customers. It helps you keep your email messages clear of spam filters and test HTML elements for compatibility with popular email clients. The Mailtrap blog also offers helpful information such as reviews of email deliverability...
Source: webbiquity.com

Social recommendations and mentions

Based on our record, Mailtrap seems to be a lot more popular than Klaviyo. While we know about 50 links to Mailtrap, we've tracked only 3 mentions of Klaviyo. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Klaviyo mentions (3)

  • Ecomm Crew Podcast - Knitting.com
    Like I said, I think of keyword.com type domains as being very early 2000's - 2010. I started doing this in 2004 and back then there were quite a few big internet marketers that were attempting to build big website properties on domains like income.com. I think it's kind of worthless at this point, especially after Google came out and said domain age and keyword in the domain is pretty much irrelevant at this... Source: about 2 years ago
  • How to encourage customers to leave excellent reviews?
    A mix between smile.io, reviews.io and klaviyo.com flows will automatically send an incentivized review request on a specific post-purchase delay. Source: over 2 years ago
  • Skincare Site
    Going through your store I discovered you need a nice Sales funnel set up through klaviyo.com with you can retarget all the traffic that come through the pop up form and you all need to revamp your store to use the latest 2021 premium motion theme. Source: over 2 years ago

Mailtrap mentions (50)

  • A list of SaaS, PaaS and IaaS offerings that have free tiers of interest to devops and infradev
    Mailtrap.io — Fake SMTP server for development, free plan with one inbox, 100 messages, no team member, two emails/second, no forward rules. - Source: dev.to / 3 months ago
  • My Favourite WordPress Plugins as a Developer
    Sometimes you need to get email working in your dev environments without the headache of setting up PHP’s mailer. WP Mail makes setting up email a straightforward process with its wizard. I like to use Mailtrap.io for email testing. A single testing inbox is free and works with WP Mail with the SMTP settings. Using this plugin will ensure that emails sent from your site, such as password resets, will be delivered. - Source: dev.to / 11 months ago
  • A meticulous JWT API Authentication guide you've been looking for
    We will use Mailtrap as our SMTP server, responsible to deliver emails. Wait✋! Why Mailtrap? Mailtrap is not a transactional email delivery system, instead, it is a fake SMTP server. This means Mailtrap's SMTP server will receive emails from our NodeJs application and emulate sending without actual delivery. This service is ideal to test and view emails we send without spamming real recipients or flooding your... - Source: dev.to / 12 months ago
  • How to Send Email Using API or SMTP
    Now, let’s take a look at a regular SMTP session between the client and the server. For this, we’ll use the fake SMTP server by Mailtrap and one of the most common tools for testing – Telnet. We’ve already blogged about how to use it in How to Test SMTP Server. - Source: dev.to / over 1 year ago
  • What is an SMTP Server?
    Mailtrap.io represents a cloud-based email testing service with a fake SMTP server under the hood. You send test emails from your app and Mailtrap catches and puts them into a virtual inbox. You can be sure that none of the emails will get to a real user. Additionally, you can preview the content of the emails, check them for spam and much more. For more on the available features, read the Mailtrap Getting Started... - Source: dev.to / over 1 year ago
View more

What are some alternatives?

When comparing Klaviyo and Mailtrap, you can also consider the following products

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

MailHog - MailHog is an email testing tool inspired by MailCatcher, but easier to install.

MailChimp - MailChimp is the best way to design, send, and share email newsletters.

Mailosaur - Email Testing for QA & Development Teams.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

mailslurp - Email and SMS testing and development platform for software engineers and QA testers