Software Alternatives, Accelerators & Startups

KeywordSearch VS Serpstat

Compare KeywordSearch VS Serpstat and see what are their differences

Note: These products don't have any matching categories. If you think this is a mistake, please edit the details of one of the products and suggest appropriate categories.

KeywordSearch logo KeywordSearch

Supercharge your Ad audiences with AI
Visit Website

Serpstat logo Serpstat

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.
  • KeywordSearch
    Image date //
    2025-04-11

Boost conversions and ROI with advanced AI audience targeting, create high-performing ad audiences in one click using our AI algorithm & Effortlessly sync audiences to Google and YouTube ads in one click!

Our Suite of AI marketing tools help you discover your perfect target audience!

AI Audience Builder Our AI Audience builder helps you create the best ad audiences in seconds. In a just a few clicks, our AI algorithm analyzes your business, audience data, uncovers hidden patterns, and identifies the most relevant and high-performing audiences for your Google & YouTube ad campaigns.

Sync to Google Ads in one click Effortlessly sync your AI audiences to Google Ads in just one click. Instead of spending hours manually research & setting up audiences manually, instead, do it all in seconds. Once you’ve identified an audience you like, just click “Sync to Google Ads” and watch the magic as we sync our AI audience to Google Ads in seconds.

Keyword Topic Auto Expansion Empower your content creation & channel growth with our YouTube co-pilot feature, designed to analyze your channel and provide tailored recommendations for new video Ideas, titles, tags & optimized descriptions. Harness the power of AI to optimize your content, boost discoverability, and achieve your goals – whether it's maximizing views, engagement or subscriber growth.

YouTube ad spy Gain a competitive edge with our YouTube ad spy feature, offering unparalleled access to a vast database of YouTube ads along with their crucial statistics, metadata & even targeting insights. Stay informed about industry trends, uncover successful ad strategies, and benchmark your own campaigns against the top performers to optimize your marketing efforts and drive results.

  • Serpstat Landing page
    Landing page //
    2023-06-11
  • Serpstat Rank Tracker
    Rank Tracker //
    2024-09-19
  • Serpstat Domain Analysis
    Domain Analysis //
    2024-09-19

Dive deep into keyword research with Serpstat's keyword database, now bigger than ever with global coverage across 230 countries. Uncover the most valuable keywords for your business, understand search intent,  and optimize your content strategy

Serpstat

$ Details
freemium $59.0 / Monthly
Release Date
2015 February
Startup details
Country
Ukraine
City
Odesa
Founder(s)
Oleg Salamaha
Employees
50 - 99

KeywordSearch features and specs

  • AI Ad Targeting
    Target Your Ideal Clients with AI Ad Targeting on Google & YouTube Ads
  • AI Keyword Research
    Research Top YouTube & Google Keywords using AI
  • AI Audience Builder
    Build Google Ad Audience Segments using AI
  • YouTube Ad Spy
    Spy on Top YouTube Ads with the YouTube Ad Spy
  • Google Ads Sync
    Sync Audiences to Google Ads in One Click
  • YouTube Ad Script Writer
    Use AI to Write YouTube Ad Scripts

Serpstat features and specs

  • Comprehensive SEO Toolkit
    Serpstat provides a wide range of SEO tools including keyword research, site audit, backlink analysis, rank tracking, and competition analysis, making it a one-stop solution for SEO needs.
  • User-Friendly Interface
    The platform features a well-organized and intuitive interface, making it accessible and easy to navigate even for beginners.
  • Affordable Pricing
    Compared to other SEO tools in the market, Serpstat is relatively affordable, offering a good balance between cost and features.
  • Detailed Analytics
    Provides in-depth analytics and reports, helping users make data-driven decisions for their SEO strategies.
  • Regular Updates
    The platform frequently updates its features and database to keep up with the latest SEO trends and requirements.
  • Excellent Customer Support
    Offers responsive and helpful customer support through various channels including live chat, email, and phone.

Possible disadvantages of Serpstat

  • Limited Data for Smaller Markets
    While Serpstat excels in many areas, its database may have limitations when it comes to less popular or smaller markets.
  • Learning Curve
    Despite its intuitive interface, the extensive range of features may require a learning curve for new users to fully utilize all its capabilities.
  • Speed Issues
    Some users have reported speed issues, particularly with loading times and data refresh rates, which can affect the overall user experience.
  • Backlink Data Limitations
    Backlink analysis features are less comprehensive compared to specialized tools like Ahrefs or Majestic, potentially limiting its effectiveness for advanced backlink research.
  • Mobile App Limitations
    The mobile app lacks some functionalities available on the desktop version, restricting user flexibility when accessing the platform on the go.
  • No Free Plan
    Serpstat does not offer a free plan, which may be a drawback for individuals or small businesses looking for a cost-free SEO solution.

Analysis of KeywordSearch

Overall verdict

  • Overall, KeywordSearch is a reliable platform for those seeking to improve their SEO and keyword strategies. It is particularly praised for its robustness and detailed insights, which can be critical for achieving better search engine rankings.

Why this product is good

  • KeywordSearch is an effective tool for identifying trending keywords, optimizing search rankings, and improving online visibility. It offers a user-friendly interface, detailed analytics, and integration with various platforms to streamline SEO efforts. Its features are beneficial for businesses aiming to enhance their digital marketing strategies.

Recommended for

  • Digital marketers looking to enhance their SEO strategy.
  • Content creators aiming to optimize articles or blog posts for search engines.
  • Businesses seeking to improve online visibility and attract more traffic.
  • SEO professionals needing comprehensive keyword analytics and data.

Analysis of Serpstat

Overall verdict

  • Overall, Serpstat is regarded as a solid option for both beginners and experienced SEO professionals who need a reliable tool to improve their website's search visibility and performance. Its competitive pricing, combined with a robust set of features, make it a popular choice in the SEO community.

Why this product is good

  • Serpstat is considered a good SEO tool by many users because it offers a wide range of features that help with keyword research, site audit, backlink analysis, rank tracking, and competitor research. It is especially valued for its comprehensive data and user-friendly interface. Additionally, it is often praised for its affordability compared to other SEO tools, making it accessible to small businesses and individual marketers.

Recommended for

    Serpstat is recommended for digital marketers, SEO professionals, content creators, and businesses of all sizes looking for a comprehensive yet affordable SEO tool to enhance their online presence and gain insights into their competitors.

KeywordSearch videos

KeywordSearch Review | YouTube Keyword Research Tool & Optimizer | Step By Step Tutorial

More videos:

  • Review - KeywordSearch Review: VidIQ Alternative (YouTube Keyword Tool)
  • Review - KeywordSearch Review - Is KeywordSearch The Best Keyword Finder?

Serpstat videos

What is Serpstat?

More videos:

  • Review - SerpStat Review - My Favorite Free & Paid SEO Keyword Research Tools Perfect For Beginners
  • Review - Serpstat Review | Growth hacking tool for SEO | Pearl Lemon Reviews
  • Review - Serpstat Review ✅ Discount Coupon Code With( 20% Off Special)

Category Popularity

0-100% (relative to KeywordSearch and Serpstat)
AI
100 100%
0% 0
SEO
0 0%
100% 100
Marketing
100 100%
0% 0
SEO Tools
0 0%
100% 100

Questions and Answers

As answered by people managing KeywordSearch and Serpstat.

What makes your product unique?

Serpstat's answer:

The AI-powered features for content optimization and generation are particularly noteworthy, as they go beyond traditional SEO tools to assist with content creation and enhancement.

Why should a person choose your product over its competitors?

Serpstat's answer:

With its focus on AI and continuous innovation, choosing Serpstat positions users to take advantage of emerging trends in digital marketing.

How would you describe your primary audience?

Serpstat's answer:

Serpstat's primary audience includes digital marketers, agencies, in-house marketing teams, freelancers, content creators, and businesses looking to improve online visibility.

User comments

Share your experience with using KeywordSearch and Serpstat. For example, how are they different and which one is better?
Log in or Post with

Reviews

These are some of the external sources and on-site user reviews we've used to compare KeywordSearch and Serpstat

KeywordSearch Reviews

  1. Maria
    · Working at VideoIdeas.ai ·

    I am a keywordsearch customer since 2022 and there are a lot of updates on this tool which is very helpful and I love it.

    Keywordsearch helps me find the right Audience and the right Target .

    This is an Amazing tool

    🏁 Competitors: VidIQ
    👍 Pros:    Ai audience|Keyword research|Powerful ai-powered search|Agency report|Ad spy|Ad scipt

Serpstat Reviews

The 16 Best Moz Alternatives for Every Budget 
Serpstat is an affordable SEO tool with a one-week free trial. The only difference is that, unlike Moz, Serpstat doesn’t have a free version, so you’ll need to pick a paid plan once the trial is over.
10 SE Ranking Alternatives in 2025 [Free and Paid]
Serpstat offers a balanced approach to SEO, blending competitive analysis with a user-friendly interface, making it suitable for users who want to combine keyword research with site audits and content strategies. Its unique features like the “Tree View” make it ideal for those looking to enhance their website architecture alongside their SEO efforts.
10 Moz Pro Alternatives in 2025 [Free and Paid]
Serpstat provides advanced tools for users looking to perform detailed SEO analysis and competitor research. Its extensive features make it ideal for those who need comprehensive insights into their website’s performance.
Top 6 Moz Competitors In 2024: A Detailed Review
Furthermore, Serpstat is praised for its versatile functionality. It provides valuable insights across multiple facets of digital marketing. It’s also particularly noted for its comprehensive competitor analysis and budget-friendly pricing.
10 Best Serpstat Alternatives in 2024
In the fast-paced world of SEO and digital marketing, finding the right tool to boost your online visibility can be challenging. Serpstat is a popular choice known for its robust features in keyword research, competitor analysis, and SEO audits. However, if you're seeking alternatives that might better meet your specific needs or offer different advantages, there are plenty...

Social recommendations and mentions

Based on our record, Serpstat seems to be more popular. It has been mentiond 5 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

KeywordSearch mentions (0)

We have not tracked any mentions of KeywordSearch yet. Tracking of KeywordSearch recommendations started around Feb 2024.

Serpstat mentions (5)

  • 10 BEST FREE SEO REPORTING TOOLS
    SERPstat: Provides a range of SEO features, including keyword research, competitor analysis, rank tracking, site audit, backlink analysis, and more. Source: almost 2 years ago
  • Best alternatives to SEMRush?
    Https://raventools.com - used it waaay back, since been acquired by TapClicks -not sure if that's a good thing or a bad thing Https://serpstat.com - see this one get mentioned quite a bit; never used tho Https://www.link-assistant.com - has been around for a while Https://seranking.com - has grown beyond just ranking tools Https://cognitiveseo.com - I've heard some decent SEOs rave about this... Source: almost 2 years ago
  • SEO Tools Megathread
    Serpstat - A comprehensive SEO tool that offers keyword research, rank tracking, site audit, and backlink analysis. Pricing starts at AUD $103.20/month. Link: https://serpstat.com/. Source: over 2 years ago
  • Traffic from a site your not associated with?
    Hello, you might wanna use serpstat.com , it's a website that measures traffic of other websites, copy paste your URL and you should be able to see all the data it can read. Source: over 3 years ago
  • Why add coins/tokens which have NO large interest from consumers
    Some coins/tokens on Binance and keyword search volume per month according to Google Ads - I use serpstat.com. Source: about 4 years ago

What are some alternatives?

When comparing KeywordSearch and Serpstat, you can also consider the following products

PDF7 - Convert, compress, and edit PDF files online with our free PDF tool. No downloads required. Easily convert PDF to Word, Excel, JPG, PNG, and more.

Moz - Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

ChatGPT - ChatGPT is a powerful, open-source language model.

SEMRush - All-in-one Marketing Toolkit for digital marketing professionals.

Cartoon AI Generator - The best Cartoon AI Generator, create unique cartoon images from text effortlessly.

Ahrefs - Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!