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Kevel VS Unreal Engine

Compare Kevel VS Unreal Engine and see what are their differences

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Kevel logo Kevel

Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

Unreal Engine logo Unreal Engine

Unreal Engine 4 is a suite of integrated tools for game developers to design and build games, simulations, and visualizations.
  • Kevel Landing page
    Landing page //
    2023-07-27

Kevel's APIs make it easy for engineers and PMs to build their own server-side, fully-customized ad server. Top e-retailers and user communities use Kevel to build innovative ad servers to promote anything from native ads to internal content to sponsored listings.

Engineers reliably see a 90%+ reduction in dev time using Kevel's APIs versus doing it entirely from scratch. Kevel's customer list includes Fortune 500 brands, public companies, and unicorn startups, including Klarna, Yelp, Edmunds, Bed Bath & Beyond, Ticketmaster, Wattpad, imgur, Strava, and many more.

  • Unreal Engine Landing page
    Landing page //
    2023-10-23

Kevel features and specs

  • Customizable Ad Infrastructure
    Kevel allows businesses to build and control their ad serving platforms, giving them the flexibility to design a system tailored to their specific needs.
  • API-First Approach
    Kevel provides robust APIs that make it easy to integrate with existing systems and applications, facilitating seamless ad management and delivery.
  • Rapid Implementation
    With Kevel, businesses can quickly set up and start serving ads, thanks to its user-friendly interface and comprehensive developer documentation.
  • Scalability
    Kevel handles high traffic volumes and can scale with the growing needs of a business, ensuring consistent performance without disruption.
  • Advanced Targeting and Reporting
    Kevel offers sophisticated targeting options and detailed reporting, enabling businesses to optimize their ad campaigns for better ROI.

Possible disadvantages of Kevel

  • Cost
    Kevel's advanced features and customization capabilities come at a higher price point, which might not be suitable for smaller businesses or startups with limited budgets.
  • Complexity for Non-Technical Users
    The platform's rich feature set and API-driven design can be overwhelming for users without technical expertise, potentially requiring additional training or support.
  • Integration Challenges
    While Kevel offers strong API support, integrating it into a complex, existing infrastructure may still pose challenges and require dedicated development resources.
  • Limited Ready-Made Solutions
    Unlike some other ad-serving platforms, Kevel focuses on customizability over ready-made solutions, which means businesses need to invest time in building and fine-tuning their ad infrastructure.
  • Dependence on Technical Resources
    The high degree of customization and flexibility may necessitate ongoing support from developers or engineers, which could be a limitation for companies with constrained technical resources.

Unreal Engine features and specs

  • High-Quality Graphics
    Unreal Engine is known for its ability to produce stunning, high-quality graphics and realistic environments, making it a preferred choice for AAA game development and high-fidelity visual projects.
  • Blueprint Visual Scripting
    Unreal Engine offers a visual scripting system called Blueprints, which allows designers to create complex game logic without any programming knowledge, streamlining the development process.
  • Cross-Platform Support
    Unreal Engine provides robust support for multiple platforms, including PC, consoles, mobile devices, and VR/AR headsets, enabling developers to reach a wider audience with minimal hassle.
  • Large and Active Community
    The Unreal Engine community is large and active, offering extensive resources, tutorials, and forums which can be invaluable for troubleshooting and learning new techniques.
  • Regular Updates
    Epic Games frequently updates Unreal Engine, adding new features, improvements, and optimizations to keep developers equipped with the latest technology advancements.
  • Marketplace
    The Unreal Engine Marketplace offers a vast array of assets, ranging from 3D models to plugins, which can significantly speed up the development process by providing ready-to-use resources.

Possible disadvantages of Unreal Engine

  • Steep Learning Curve
    Due to its extensive features and capabilities, Unreal Engine can be challenging for beginners to master, requiring a significant investment of time and effort to learn.
  • High System Requirements
    Developing with Unreal Engine often requires a powerful computer with strong hardware specifications, which can be a barrier for developers with limited resources.
  • Large File Sizes
    Unreal Engine projects can result in large file sizes, which can be cumbersome to manage, particularly in terms of storage and transfer bandwidth.
  • Complexity for Simple Projects
    For smaller or simpler projects, the capabilities of Unreal Engine might be overkill, and using it can unnecessarily complicate development when compared to lighter engines.
  • Royalty Fees
    Unreal Engine imposes a royalty fee of 5% on gross revenue after the first $1 million USD per product per year, which can impact the profitability of commercial projects.
  • Less C++ Flexibility
    While Unreal Engine supports C++, the engine imposes certain constraints and abstractions that can limit the flexibility developers might need for highly customized or optimized code.

Analysis of Kevel

Overall verdict

  • Overall, Kevel is a solid choice for businesses seeking flexibility and control over their advertising technology stack. It's particularly effective for companies that need custom solutions rather than one-size-fits-all ad products.

Why this product is good

  • Kevel is recognized for its comprehensive suite of APIs that enable companies to quickly and easily build custom ad platforms. The platform provides robust support for ad serving, user targeting, and analytics, making it a suitable choice for businesses looking to implement personalized advertising experiences. Moreover, it emphasizes privacy and compliance, which is increasingly important in today's digital landscape.

Recommended for

  • Companies developing custom ad platforms
  • Businesses prioritizing privacy and compliance in advertising
  • Organizations requiring robust API support for ad serving
  • Teams that prefer flexible ad solutions over packaged products

Analysis of Unreal Engine

Overall verdict

  • Unreal Engine is generally considered a top-tier game engine suitable for both beginners and experienced developers. Its high-quality rendering, extensive feature set, and flexibility make it a preferred choice for creating AAA games, architectural visualizations, and even film production.

Why this product is good

  • Unreal Engine is popular due to its powerful graphics capabilities, versatility, and comprehensive toolset. It provides real-time 3D creation tools, robust support for high-resolution graphics, and a plethora of resources and documentation for developers. It is also free to use up to a certain revenue threshold, making it accessible for indie developers and large studios alike. Additionally, its blueprint visual scripting system offers non-programmers an approachable way to prototype and develop gameplay elements.

Recommended for

    Unreal Engine is recommended for game developers who require cutting-edge graphics and performance, individuals interested in virtual production, architects looking for detailed visualizations, and anyone wanting to work on large-scale, high-fidelity projects.

Kevel videos

+ Add

Overview of Kevel

Unreal Engine videos

+ Add

Why I switched over to Unreal Engine 4 From Unity 5

More videos:

  • Review - Unity vs Unreal Engine | Graphics, Workflow, Price, Level Design and More! (2017-2018)
  • Review - Game Development | Intro to Unreal Engine 4 | No Prior Programming Knowledge

Category Popularity

0-100% (relative to Kevel and Unreal Engine)

Kevel

Unreal Engine

Advertising
100 100%
Advertising
0% 0
Game Development
0 0%
Game Development
100% 100
Ad Networks
100 100%
Ad Networks
0% 0
Game Engine
0 0%
Game Engine
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Kevel and Unreal Engine

Kevel Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
Adzerk is a suite of APIs that make it easy for engineers and PMs to design, build, and launch a fully-customized, server-side ad server. Sold as an infrastructure-as-a-service for enterprises, plans start in the $3K-$5K/month range and scale based on needed features and monthly request volume.
Source: www.adpushup.com
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
AdZerk offers members of the ad industry a unique and custom solution unlike any other. With the AdZerk API, users can build custom online ad serving platforms to cater to their own specific needs.
Source: www.monetizemore.com

Unreal Engine Reviews

Top 13 Picks for Maxon Cinema 4D Alternatives in 2024
Designed by Epic Games, Unreal Engine is a comprehensive 3D graphics engine initially developed for PC gaming. Since its inception in 1998, it supports a wide array of platforms, including mobile, console, and VR. It is known for its versatility and power in a broad spectrum of industries like film and television.
Source: aircada.com
Game Engines: A Comparative Analysis
Developed by Epic Games, Unreal Engine stands as a titan in the industry, renowned for its stunning graphics and realistic visual effects. It excels in AAA game development, with a powerful rendering engine and an intuitive visual scripting system called Blueprints. Unreal Engine’s prowess lies in its ability to deliver top-notch graphics and cinematic experiences.
Source: medium.com
Best Unity alternatives for game development
Unreal Engine has become one of the most popular engines to date; it's one of the top-of-the-line gaming engines that produces high graphical fidelity and realism for many games. In fact, many mobile games (Injustice 2, Life is Strange) that look incredible are likely using the Unreal Engine. It's a number one choice that often goes head-to-head with Unity due to its great...
Source: www.androidpolice.com
Best Game Engines for 2023 – Which Should You Use?
However, many game developers do report that Unreal Engine is better suited for larger projects and projects you intend to work on as a team. Additionally, as the program is heavy on the graphics end, many people will find it requires a more powerful computer compared to other engines like Unity. Beyond this, it is also noteworthy that while Unreal Engine can create 2D games...
Source: gamedevacademy.org
The Best Gaming Engines You Should Consider for 2023
2022 saw the official launch of Unreal Engine 5, and it’s already shaping up to be a game changer for game development. Most next-gen consoles, including PlayStation 5 and Xbox Series X are already using it, and its powerful tools such as Lumen and Nanite (an engine that imports high-detailed photographic source material – taking advantage of its past acquisition of Quixel)...
Source: www.incredibuild.com

What are some alternatives?

When comparing Kevel and Unreal Engine, you can also consider the following products

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Unity - The multiplatform game creation tools for everyone.

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Godot Engine - Feature-packed 2D and 3D open source game engine.

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

Blender - Blender is the open source, cross platform suite of tools for 3D creation.

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