Software Alternatives, Accelerators & Startups

Kevel VS Matomo

Compare Kevel VS Matomo and see what are their differences

Kevel logo Kevel

Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

Matomo logo Matomo

Matomo is an open-source web analytics platform
  • Kevel Landing page
    Landing page //
    2023-07-27

Kevel's APIs make it easy for engineers and PMs to build their own server-side, fully-customized ad server. Top e-retailers and user communities use Kevel to build innovative ad servers to promote anything from native ads to internal content to sponsored listings.

Engineers reliably see a 90%+ reduction in dev time using Kevel's APIs versus doing it entirely from scratch. Kevel's customer list includes Fortune 500 brands, public companies, and unicorn startups, including Klarna, Yelp, Edmunds, Bed Bath & Beyond, Ticketmaster, Wattpad, imgur, Strava, and many more.

  • Matomo Landing page
    Landing page //
    2023-10-23

Kevel videos

Overview of Kevel

Matomo videos

Matomo Analytics - Dashboards

More videos:

  • Review - WP-Matomo (WP-Piwik) Review: Open Source Analytics For WordPress
  • Review - What are the differences between Matomo Analytics and Google Analytics
  • Review - AMU WEBD122 - Spohnholtz Piwik Analytics Review
  • Review - Matomo On-Premise installation overview

Category Popularity

0-100% (relative to Kevel and Matomo)
Advertising
100 100%
0% 0
Analytics
0 0%
100% 100
Ad Networks
100 100%
0% 0
Web Analytics
0 0%
100% 100

User comments

Share your experience with using Kevel and Matomo. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Kevel and Matomo

Kevel Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
Adzerk is a suite of APIs that make it easy for engineers and PMs to design, build, and launch a fully-customized, server-side ad server. Sold as an infrastructure-as-a-service for enterprises, plans start in the $3K-$5K/month range and scale based on needed features and monthly request volume.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
AdZerk offers members of the ad industry a unique and custom solution unlike any other. With the AdZerk API, users can build custom online ad serving platforms to cater to their own specific needs.

Matomo Reviews

Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Unleashing Alternatives: 15 Advanced Tools for Web Analytics Just Like Google Analytics(Brief and Crisp)
Piwik PRO offers similar if not same benefits as mentioned above and makret themselves a tool for “Technical Marketers”. If you did not know then let me tell you that Matomo and Piwik PRO both these products emerged from the humble beginnings of the Piwik project but have since charted a slightly different paths.
Source: medium.com
Which tools help you to Measure the Success of your Website
Matomo: Matomo one of the best options as it has the ability to get form analysis, video analysis, page heatmaps, session recordings, custom branding, 100% unsampled reports, open-source “freedom” software, and more. It believes in protecting your privacy.
Source: qpe.co.in
8 Live Website Traffic Tracking Tools to Use in 2023
Matomo is another alternative to Google Analytics. It is an open-source website analytics tool. It keeps you in control because Matomo is installed on your server, which you can easily access through Matomo APIs.
Source: geekflare.com
10 Best Google Analytics Alternatives (Free & Paid)
Are you willing to know about its pricing packages? Well, Matomo has a free version (self-hosted) and one paid version, which is a delivered SaaS tool. Moreover, its paid version has more advanced analytics features, customer support, and A/B testing.

Social recommendations and mentions

Based on our record, Matomo seems to be more popular. It has been mentiond 82 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Kevel mentions (0)

We have not tracked any mentions of Kevel yet. Tracking of Kevel recommendations started around Mar 2021.

Matomo mentions (82)

  • 🔥Matomo 5 UPGRADE - A step-by-step GUIDE 🤌
    Matomo just released their major v5 upgrade with following key improvements:. - Source: dev.to / 5 months ago
  • 11 Ways to Optimize Your Website
    There are many good, lightweight, and open-source alternatives to Google Analytics, such as Plausible, Matomo, Fathom, Simple Analytics, and so on. Many of these options are open-source, and can be self-hosted. - Source: dev.to / 7 months ago
  • Mobile apps illegally share your personal data
    You can for example use analytics that aren't spyware, and hence don't even have to try to trick users giving "consent" to things they don't really want. Seriously: what share of people actually want their behavior to be tracked for ad companies to make more money? https://matomo.org/. - Source: Hacker News / 9 months ago
  • Ask HN: Is Google Analytics that useful?
    Matomo is a GDPR-compliant and open-source analytics platform. You can either host it yourself or use Matomo’s hosted version. https://matomo.org/. - Source: Hacker News / 9 months ago
  • Companies must stop using Google Analytics
    I tried the self-hosted version of Matomo [1][2] a few years back but I remember it was a bit underwhelming for the effort required to set it up. https://matomo.org. - Source: Hacker News / 11 months ago
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What are some alternatives?

When comparing Kevel and Matomo, you can also consider the following products

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

Plausible.io - Plausible Analytics is a simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics alternative to Google Analytics. Made and hosted in the EU, powered by European-owned cloud infrastructure 🇪🇺

Epom - An ad serving solution for publishers, advertisers, ad and affiliate networks

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.