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iProperty.com VS LiveIntent

Compare iProperty.com VS LiveIntent and see what are their differences

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iProperty.com logo iProperty.com

iProperty.com is an online portal focused on the sale and rent of real estate properties in Malaysia.

LiveIntent logo LiveIntent

LiveIntent is a web platform that offers effective e-mail advertising services for marketers and publishers.
Not present
  • LiveIntent Landing page
    Landing page //
    2023-09-30

iProperty.com

Website
iproperty.com.my
Release Date
2007 January
Startup details
Country
Malaysia
State
Kuala Lumpur
City
Kuala Lumpur
Founder(s)
Joshua Wong
Employees
250 - 499
Edit details

LiveIntent

Website
liveintent.com
Release Date
-
Edit details

iProperty.com features and specs

No features have been listed yet.

LiveIntent features and specs

  • Audience Targeting
    LiveIntent allows for advanced audience targeting by leveraging email addresses. This helps in reaching the right users with tailored messages based on their interests and behaviors.
  • Cross-Device Reach
    The platform enables marketers to engage with users across multiple devices, ensuring a consistent and coherent brand experience, regardless of the device being used.
  • Real-Time Campaign Management
    LiveIntent offers real-time reporting and campaign management tools, allowing marketers to make adjustments on-the-fly and optimize performance continuously.
  • Integration with Email Marketing
    The platform seamlessly integrates with existing email marketing efforts, utilizing the unique insights gathered from email interactions to enhance ad targeting and effectiveness.
  • Privacy Compliance
    LiveIntent adheres to stringent privacy standards and regulations, ensuring that user data is handled responsibly and transparently.

Possible disadvantages of LiveIntent

  • Complexity
    The advanced features and integration capabilities of LiveIntent can lead to a steep learning curve for new users, requiring significant time and effort to master.
  • Cost
    For smaller businesses or those with limited budgets, the costs associated with using LiveIntent's services may be prohibitive.
  • Dependency on Email Lists
    Effectiveness of the platform hinges heavily on the quality and size of the user's email list. Businesses with inadequate email lists may not reap the full benefits.
  • Integration Challenges
    Depending on the existing tech stack, integrating LiveIntent with other systems and platforms can present challenges, requiring technical expertise and resources.
  • Performance Variability
    Although highly effective in many scenarios, the performance of LiveIntent campaigns can vary, making it difficult to predict outcomes definitively.

Analysis of LiveIntent

Overall verdict

  • LiveIntent is a robust solution for businesses looking to expand their digital advertising efforts, especially within email ecosystems. Its ability to offer a data-rich platform for targeting and analytics makes it a favorable choice for advertisers who prioritize reaching engaged and specific audiences. However, businesses should evaluate their specific needs and how LiveIntent might complement their existing marketing strategies.

Why this product is good

  • LiveIntent is generally considered a strong platform for email advertising and marketing because it offers a unique solution that targets audiences within email newsletters using programmatic ad buying strategies. The platform provides a range of tools that help marketers to reach targeted audiences in a scalable and privacy-compliant manner, leveraging their existing email channels. Additionally, LiveIntent's services enable publishers to monetize their email newsletters effectively, which adds value to both content creators and advertisers.

Recommended for

  • Brands seeking to enhance their advertising strategies by integrating email with programmatic advertising.
  • Publishers looking to increase revenue through effective email newsletter monetization.
  • Marketers who prioritize privacy-compliant advertising solutions and data-driven targeting.

iProperty.com videos

+ Add

iProperty.com | 83990114 | Asia's Leading Online Property Group

More videos:

  • Review - Property search made easy with iProperty.com Mobile App!

LiveIntent videos

+ Add

Through the LiveIntent Glass: 2013 Year in Review

More videos:

  • Review - Evolution of LiveIntent
  • Review - LiveIntent for Buyers

Category Popularity

0-100% (relative to iProperty.com and LiveIntent)

iProperty.com

LiveIntent

Real Estate
100 100%
Real Estate
0% 0
Advertising
4 4%
Advertising
96% 96
Video Ads
0 0%
Video Ads
100% 100
Internet
100 100%
Internet
0% 0

User comments

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What are some alternatives?

When comparing iProperty.com and LiveIntent, you can also consider the following products

Roomz Asia - Malaysia #1 Rental Website - FREE To Post!

Optmyzr - Optmyzr AdWords Tools. Optimization Solutions, Quality Score Tracker, Landing Page Checker, and more. Free Trial Available.

Temporada Livre - Temporada Livre is one of the best mobile apps that help you to find the best places in Brazil to spend your vacations.

Adobe Primetime - Adobe Primetime is a multiscreen TV platform that helps broadcasters create and monetize viewing experiences.

PropertyGuru Singapore - PropertyGuru Singapore is an amazing mobile app that helps you to find the perfect home for you and access millions of properties without prior efforts.

Affise - Affise offers performance marketing solution to manage and analyze affiliates, advertisers, creatives, conversions, offers, and payments.

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