Software Alternatives, Accelerators & Startups

Improvado.io VS OpenX

Compare Improvado.io VS OpenX and see what are their differences

Improvado.io logo Improvado.io

Improvado is an ETL platform that extracts data from 300+ pre-built connectors, transforms it, and seamlessly loads the results to wherever you need them. No more Tedious Manual Work, Errors or Discrepancies. Contact us for a demo.

OpenX logo OpenX

Ad technology platform available as a hosted service or as an open source download.
  • Improvado.io Landing page
    Landing page //
    2023-08-31

Consolidate all your marketing data in one place to get better business insights. Speed up your decision-making process and quickly implement optimizations without wasting time crunching the data. Real-time reports & dashboards eliminate manual reporting time by 90%. That’s what’ve done before for Ancestry, Asus, AdRoll and we can do it for you. Collaborate effectively with your team, other departments, and stakeholders. No more Tedious Manual Work, Errors or Discrepancies. Book a demo now at improvado.io

  • OpenX Landing page
    Landing page //
    2023-02-07

OpenX

Website
openx.com
Pricing URL
-
$ Details
-
Platforms
-
Release Date
-

Improvado.io features and specs

  • Data Extraction and Loading: Integrate and manage data from 300+ sources
  • Data Transformation: Make your marketing data analysis-ready
  • Marketing Common Data Model: Automate cross-channel normalization
  • Professional Services: Yes
  • Managed Services: Managed Data Warehouse
  • Data Synchronization: Yes
  • Managed API: Managed data sources API
  • Data Pipeline Orchestration: Yes
  • Customizable: Yes
  • Customer Support: 24/7
  • Visualizations: Yes
  • Extraction templates: Yes

OpenX features and specs

No features have been listed yet.

Improvado.io videos

How to Leverage Data to Drive Massive Revenue - Sponsored by Improvado.io

More videos:

  • Demo - Improvado Demo - ETL for Marketers
  • Demo - Improvado Demo

OpenX videos

OpenX CEO's Advice for Addressing the 'Asymmetry' in Digital Ads

More videos:

  • Review - OpenX CEO I We Want to Create a Fair and Open Marketplace for Businesses
  • Review - Getting New Domains and App URLs Approved for the OpenX Ad Exchange

Category Popularity

0-100% (relative to Improvado.io and OpenX)
Marketing
100 100%
0% 0
Ad Networks
0 0%
100% 100
Data Integration
100 100%
0% 0
Advertising
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Improvado.io and OpenX

Improvado.io Reviews

Funnel.io Alternatives and Competitors in 2022
The Improvado platform is specifically focused on the marketing dilemma and will connect to any marketing platform you need. The integrations run deep, pulling in granular data from the keyword and ad level, to allow you to see the complete picture. It’s a great tool for marketing analysts, performance marketers, and managers of all levels, who use marketing data on a daily...
Source: improvado.io
15 Best ETL Tools in 2022 (A Complete Updated List)
Improvado is a data analytics software for marketers to help them keep all their data in one place. This marketing ETL platform will allow you to connect marketing API to any visualization tool and for that no need to have technical skills.
Top 5 Supermetrics Alternatives – Competitors, Cost, Features & Pricing Model
Improvado has a strong 4.5/5 on G2 with people not complaining much about anything. In cons, the high pricing was mentioned but considered reasonable with the level of support Improvado gives.
Source: windsor.ai
Domo vs Datorama vs Improvado vs Funnel.io vs Supermetrics
The biggest benefit I see for improvado.io is that their customer service reps are included in every package and are highly attentive. They'll help you build out custom dashboards and integrations to ensure that you're visualizing your data in exactly the way you need it.
Source: improvado.io

OpenX Reviews

A Beginner’s Guide to Ad Servers (Plus: 8 Ad Servers Reviewed)
OpenX is aimed at the larger publisher that serves a high number of ads per month. They seem to be secretive about pricing, but we did manage to find a few quotes others have received from the OpenX sales team.
Best Ad Serving Platforms For 2018: Third Party Technology Companies (Free Options Included In List)
With the Broad Street platform you can expect ease of use (little additional learning curve for previous GAM or OpenX users), automated reporting to make delivering reports to clients effortless, sponsored content analytics, newsletter advertising management via your dashboard, and even a white labeling option.

What are some alternatives?

When comparing Improvado.io and OpenX, you can also consider the following products

Integrator.io iPaaS by Celigo - Next-Generation iPaaS integration platform

Google Ad Manager - Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

tray.io - Enterprise-scale integration platform

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

Jitterbit - Jitterbit is an open source integration software that helps businesses connect applications, data and systems.

AerServ - AerServ offers monetization solution for mobile publishers.