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Hatchbuck VS MailChimp

Compare Hatchbuck VS MailChimp and see what are their differences

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Hatchbuck logo Hatchbuck

SMB sales and marketing software

MailChimp logo MailChimp

MailChimp is the best way to design, send, and share email newsletters.
  • Hatchbuck Landing page
    Landing page //
    2023-07-15

Hatchbuck is an all-in-one sales and marketing software for small businesses. Our simple CRM, email marketing and marketing automation tools help smaller companies to stay organized, save time and boost sales.

Hatchbuck includes everything you need to capture new contacts that visit your website, segment and nurture prospects, increase engagement and convert more opportunities into customers. Check out a live demonstration to see first hand how Hatchbuck can help your small business grow.

  • MailChimp Landing page
    Landing page //
    2023-10-10

Hatchbuck features and specs

  • User-Friendly Interface
    Hatchbuck offers an intuitive and easy-to-navigate interface that requires minimal training, making it accessible for users of all technical skill levels.
  • All-in-One Solution
    Combines CRM, email marketing, and marketing automation in one platform, which can streamline business processes and reduce the need for multiple tools.
  • Affordable Pricing
    Provides a competitive pricing structure suitable for small to medium-sized businesses, offering good value for the range of features offered.
  • Good Customer Support
    Offers responsive and helpful customer service, including onboarding and training assistance, making it easier for users to get started and resolve issues quickly.
  • Customizable Automation
    Offers a variety of automation features that can be tailored to specific business needs, enhancing marketing efforts and improving customer engagement.

Possible disadvantages of Hatchbuck

  • Limited Advanced Features
    May lack some advanced features and integrations found in more enterprise-focused CRM and marketing automation platforms, potentially limiting scalability for larger businesses.
  • Email Design Limitations
    Email design tools and templates can be somewhat restrictive, posing challenges for highly elaborate or custom email campaigns.
  • Reporting and Analytics
    Reporting and analytics capabilities might not be as robust as those offered by some competitors, which could impact data-driven decision-making.
  • Learning Curve for Complex Features
    While the interface is user-friendly, mastering the more advanced features and automations can still take time and may require additional training or support.
  • Data Import/Export Issues
    Some users have reported difficulties with data import/export functionalities, which can be cumbersome when migrating to or from the platform.

MailChimp features and specs

  • Ease of Use
    MailChimp offers an intuitive, user-friendly interface that makes it easy for users to design emails, manage campaigns, and track results.
  • Automation Features
    MailChimp provides robust automation tools that allow users to automate email sequences, send targeted messages, and create automated workflows.
  • Comprehensive Reporting
    The platform offers detailed analytics and reporting tools, giving users insight into campaign performance, open rates, clicks, and more.
  • Integrations
    MailChimp integrates with numerous third-party services and platforms including e-commerce sites, social media platforms, and CRM systems.
  • Freemium Plan
    MailChimp offers a free plan that gives access to essential features, making it a viable option for small businesses and startups.
  • Design Templates
    A wide variety of pre-designed templates are available, making it easier to create professional-looking emails without design expertise.
  • Product Recommendations
    Drive more sales with personalized product recommendations

Possible disadvantages of MailChimp

  • Cost
    As your subscriber list grows, MailChimp's pricing can become quite expensive compared to some other email marketing services.
  • Limited Automation in Free Plan
    The free plan offers limited automation features, which can restrict the ability to implement more comprehensive automated email campaigns.
  • Complexity for Advanced Users
    While it's user-friendly for beginners, advanced users may find that it's not as flexible or customizable as other platforms.
  • Support Limitations
    Customer support for the free plan is limited to email and self-help resources, which may not be sufficient for users needing immediate assistance.
  • Deliverability Issues
    Some users have reported issues with email deliverability, which can impact the effectiveness of their email marketing campaigns.
  • List Management
    Managing large contact lists can be cumbersome, and there have been complaints about the efficiency of list segmentation and organization.

Analysis of Hatchbuck

Overall verdict

  • Yes, Hatchbuck (BenchmarkONE) is generally considered a good tool, especially for SMBs looking for an affordable and user-friendly CRM and marketing automation platform. It provides a solid set of features that can enhance sales and marketing workflows.

Why this product is good

  • Hatchbuck, now rebranded as BenchmarkONE, is known for its CRM and marketing automation capabilities tailored to small and medium-sized businesses (SMBs). It offers features such as email marketing, lead scoring, and sales pipeline management, which are designed to streamline sales and marketing efforts.

Recommended for

    Small to medium-sized businesses seeking an integrated CRM and marketing automation solution with intuitive features and cost-effectiveness to streamline their sales and marketing operations.

Analysis of MailChimp

Overall verdict

  • MailChimp is a popular and generally well-regarded email marketing service, known for its ease of use and robust features.

Why this product is good

  • MailChimp is considered good because it offers a user-friendly interface, a comprehensive set of features including automation, segmentation, and analytics, and a free tier that is suitable for small businesses or individuals just starting out. It also has integrations with various e-commerce and CRM platforms, making it versatile for different marketing needs.

Recommended for

    MailChimp is recommended for small to medium-sized businesses, entrepreneurs, and non-profits who want a cost-effective solution for email marketing. It's also suitable for those new to email marketing who are looking for a simple yet powerful tool to reach their audience and grow their subscriber base.

Hatchbuck videos

+ Add

Hatchbuck Employee Reviews - Q3 2018

More videos:

  • Review - Email Marketing Software: Hatchbuck Review
  • Demo - Hatchbuck 4 Minute Demo - Tegan Arnold

MailChimp videos

+ Add

Mailchimp Automation Sequence For Beginners (2024) Complete Mailchimp Guide

More videos:

  • Review - WARNING! MailChimp Review: Marketers & Entrepreneurs Stayaway! (Why I left MailChimp)
  • Demo - MailChimp Review & Demo - Top 5 Reasons MailChimp Rocks For Newsletters
  • Review - Mailchimp Review: Pros and Cons

Category Popularity

0-100% (relative to Hatchbuck and MailChimp)

Hatchbuck

MailChimp

CRM
100 100%
CRM
0% 0
Email Marketing
2 2%
Email Marketing
98% 98
Email Marketing Platforms
2 2%
Email Marketing Platforms
98% 98
Marketing Automation
7 7%
Marketing Automation
93% 93

User comments

Share your experience with using Hatchbuck and MailChimp. For example, how are they different and which one is better?
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Reviews

These are some of the external sources and on-site user reviews we've used to compare Hatchbuck and MailChimp

Hatchbuck Reviews

8 HubSpot Alternatives for Marketing Automation
Hatchbuck is great for small businesses. It's an affordable tool that's easy to use, has a small learning curve, and it has all necessary tools to automate your marketing and sales. You can start using Hatchbuck almost immediately after sign up. Once you tweak a few settings and integrate it with your website, you're ready to go. Hatchbuck is simple to use, but that's due to...
Source: inboundmethod.com
6 HubSpot Alternatives You Should Switch To Now
Marketing services: If you’d rather not do some marketing tasks yourself, you can always rely on the family of Hatchbuck Certified Partners. These are experts in company branding, web development, web design, content creation, PPC advertising, SEO, and lots of other areas. Browse Certified Partner pricing, read reviews, and contact the partner all through the Hatchbuck...
Source: www.emarketinghacks.com
8 HubSpot Alternatives for Marketing Automation
Hatchbuck is great for small businesses. It's an affordable tool that's easy to use, has a small learning curve, and it has all necessary tools to automate your marketing and sales. You can start using Hatchbuck almost immediately after sign up. Once you tweak a few settings and integrate it with your website, you're ready to go. Hatchbuck is simple to use, but that's due to...
Source: www.inboundmethod.com

MailChimp Reviews

  1. Harshi1995
    · intern at ulketz ·
    A great platform for email marketing.

    It is most affordable marketing automation tool . It helps in all in one marketing platform that helps you manage and talk to your clients , customers and others.

    🏁 Competitors: zeta marketing platform, Salesforce Marketing Cloud
  2. Elle Bennett
    · Webmaster at FixedFeeTaxReturn ·
    Good tool for basic email newsletters

    Mailchimp has always been a good solution for sending campaign emails for e-commerce.

  3. Mohit Gupta
    · Small Business Owner at Ecommerce Platform ·
    Mailchimp - Nice Experience with email marketing campaign to use on it.

    This Mailchimp is a very nice email marketing platform to use it. I like its features and all functions for creating emails. It is the best tool to make design, send and share email newsletters.

    🏁 Competitors: Brevo, ActiveCampaign, SendGrid, MailerLite
    👍 Pros:    One of the best thing about mailchimp is, you can use for free and then purchase paid version if you like, no cc nothing required.
    👎 Cons:    Everything is alright, there is no cons
Top 10 Bulk Email Verifier and Validation Services Compared
It validates your email lists to check for invalid or undeliverable emails so that you can maximize your marketing campaign potential. You can either upload your email list and clean it in bulk using the CSV format, or integrate with MailboxValidator API. MailboxValidator interface is fully integrated with major ESP (Email Service Provider). Alternatively, a list can be...
Source: www.accuwebhosting.com
10 Best Campaign Monitor Alternatives You Can Find
Mailchimp is a popular marketing automation and email marketing tool. Its form and landing page builders are useful for generating signups and expanding email lists. Are you wondering if Campaign Monitor and Mailchimp are the same? Both are email marketing tools, yet they differ in many ways.
Source: mailbluster.com
Comparing 16 Campaign Monitor Alternatives: In-depth Analysis
Insights and predictions: Mailchimp’s analytics, including current analytics and predicted demographics, helps you learn more about your audience campaigns.
Source: www.engagebay.com
The 6 Best Campaign Monitor Alternatives for 2024
CategoryMailchimpCampaign MonitorBest FeatureEfficient handling of large listsUser-friendly email designPros1. Seamless scalability2. Comprehensive marketing tools3. User-friendly drag-and-drop editor1. Easy-to-use email templates2. Beautiful customizable templates3. In-depth reporting and analyticsCons1. Learning curve for beginners2. Pricing can be higher for large lists3....
Source: www.activecampaign.com
The 5 Best Email Marketing Software of 2023
Mailchimp emerges as a frontrunner in the email marketing arena. Its blend of user-friendly features, advanced capabilities, and an extensive array of templates position it as an invaluable asset for businesses of all sizes. While its pricing tiers could be a concern for some, the benefits it brings to the table undoubtedly outweigh the drawbacks.
Source: www.listproductsreview.com

Social recommendations and mentions

Based on our record, MailChimp seems to be more popular. It has been mentiond 89 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Hatchbuck mentions (0)

We have not tracked any mentions of Hatchbuck yet. Tracking of Hatchbuck recommendations started around Mar 2021.

MailChimp mentions (89)

  • Scalable E-Learning Platforms with Strapi’s API Integrations
    Integrating with marketing tools like Mailchimp through Strapi's API ensures that user data is consistently updated and synchronized, enabling more effective and targeted marketing campaigns. Whenever a user updates their profile or makes a purchase, these changes are automatically reflected across all connected systems. Real-time synchronization helps e-learning platforms maintain accurate contact records,... - Source: dev.to / 5 months ago
  • Email Workflow Automation 101: Templates, Tools, and Best Practices
    Mailchimp is a popular email marketing platform that offers features like customizable templates, A/B testing, and audience segmentation. This can preferred by teams looking to automate their email workflows but also want a minimalist tool to streamline their marketing efforts. - Source: dev.to / 8 months ago
  • The Behind-the-Scenes Magic: How Email Marketing Platforms Connect to Your Domain to Send Emails on Your Behalf
    Have you ever wondered how email marketing platforms like Mailchimp, BestRegards, and HubSpot manage to send hundreds or even thousands of emails from your custom domain in just seconds—without flooding your inbox?. - Source: dev.to / 9 months ago
  • 7 Best Transactional Email Platforms in 2024 Compared 📬
    MailchimpTransactional Emails, formerly Mandrill, is a paid Mailchimp add-on for sending transactional emails. For the purpose of this article, we’ll mainly use the former name Mandrill for the transactional part of the Mailchimp service. - Source: dev.to / about 1 year ago
  • Design Newsletter Emails in Golang
    Have you ever wondered how newsletters from different companies and organisations work? Some companies use platforms like Mailchimp but if you're like me and want to understand what is going on and how to build yours so you have full control then follow along as we send a few custom newsletters to our subscribers. - Source: dev.to / about 1 year ago
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What are some alternatives?

When comparing Hatchbuck and MailChimp, you can also consider the following products

Pipedrive - Sales pipeline software that gets you organized. Helps you focus on the right deals, so easy to use that salespeople just love it. Great for small teams.

Brevo - Innovative online Email Marketing solution to manage your contacts, create & send your newsletters and track your results. More than 80 000 clients. Best prices and attractive features.

HubSpot - Grow Better With HubSpot: Software that's powerful, not overpowering. Seamlessly connect your data, teams, and customers on one CRM platform that grows with your business.

Campaign Monitor - Email marketing software built for designers and their clients to run successful email campaigns.

Keap - Grow Sales. Save Time. Get Organized.

GetResponse - Email marketing from GetResponse. Send email newsletters, campaigns, online surveys and follow-up autoresponders. Simple, easy interface. FREE sign up.

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