Zarget - Zarget is new age AB testing and Heatmap software that lets you optimize your website with just a few clicks thereby increasing sales.
Optimizely - A/B testing you'll actually use.
Crazy Egg - Through Crazy Egg's heat map and scroll map reports you can get an understanding of how your visitors engage with your website so you can boost your conversion rates.
VWO - Use VWO to tweak, optimize & personalize your website with minimal IT help.
DailyStory - DailyStory is marketing automation made simple.
Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.