Software Alternatives, Accelerators & Startups

Google Tag Manager VS Unbounce

Compare Google Tag Manager VS Unbounce and see what are their differences

Google Tag Manager logo Google Tag Manager

Google Tag Manager helps make tag management simple, easy and reliable by allowing marketers and webmasters to deploy website tags all in one place.

Unbounce logo Unbounce

Unbounce lets marketers and businesses build, publish and test landing pages without IT or software. AI enhanved A/B testing and lead gen make it a powerful marketing tool.
  • Google Tag Manager Landing page
    Landing page //
    2021-07-29
  • Unbounce Landing page
    Landing page //
    2023-10-10

Convert 30% more with high-performing landing pages. With Unbounce’s AI-powered landing page creation and optimization platform, you can build higher-converting campaigns that’ll help you scale your marketing without limits. Build landing pages faster with AI. Unbounce landing pages have helped businesses turn billions of visitors into leads, sales, and signups. (Literally.) Combining that data with AI, Unbounce lets you create custom landing pages twice as fast as old-school builders.

Google Tag Manager features and specs

No features have been listed yet.

Unbounce features and specs

  • Landing Page Builder: Yes
  • AI Technology: Yes
  • A/B Testing: Yes
  • Website Conversions: Yes

Google Tag Manager videos

What Is Google Tag Manager? Top 3 Reasons You Need It (Google Tag Manager Review)

More videos:

  • Review - Introduction To Google Tag Manager 2020 | Lesson 1 (GTM for Beginners)
  • Review - Why You Shouldn't Use Google Tag Manager: Google Tag Manager Introduction

Unbounce videos

Unbounce Review - Can It Increase Your Conversions Rates?

More videos:

  • Review - Unbounce Review: Why It's The Best landing page Builder
  • Review - Unbounce Landing Page Builder Tool Review

Category Popularity

0-100% (relative to Google Tag Manager and Unbounce)
Analytics
100 100%
0% 0
A/B Testing
0 0%
100% 100
Web Analytics
100 100%
0% 0
Landing Pages
0 0%
100% 100

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Tag Manager and Unbounce

Google Tag Manager Reviews

We have no reviews of Google Tag Manager yet.
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Unbounce Reviews

10 A/B testing tools to help improve conversions
Unbounce lets you build, publish and test responsive landing pages, without any knowledge of HTML. With its friendly, easy to use interface, working with elements is simple, with the ability to tweak any aspect of your page. Using the drag-and-drop tool you can drag in images, text, video and even maps into your pages and organize them. Unbounce integrates with a variety of...
Source: mashable.com
How to Choose the Right Testing Software For Your Business
When creating a new landing page, Unbounce is our company’s go-to for A/B testing conversions. It is quick, gets the job done, and the analytics are actionable. We can’t live without its confidence score rating, which tells you how likely a good conversion rate is, or whether it is mere luck. – Brian Curliss, CEO MailLift
5 Cheaper Alternatives to Unbounce (That Work!)
Usability Testing Singapore » Information Architecture » 5 Cheaper Alternatives to Unbounce (That Work!) 5 Cheaper Alternatives to Unbounce (That Work!)

Social recommendations and mentions

Based on our record, Unbounce should be more popular than Google Tag Manager. It has been mentiond 14 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Tag Manager mentions (3)

  • 5 WEBSITES TIPS TO SUPERCHARGE YOUR BUSINESS GROWTH- Creative Wave Tech
    Design a change global positioning framework, for example, Google Tag Manager and Google Analytics objectives and occasions, to log transformations and client ways (you can gain proficiency with about how to do that in our post, The Top 12 Website KPIs for Small Business). Source: over 2 years ago
  • 4 Reasons Why Data Engineers Hate Google Tag Manager
    For years, Google Tag Manager (GTM) has made it easy for marketers and analysts to install and manage third-party analytics and marketing tools on their websites and apps. It provides a centralized platform allowing non-technical team members to add, edit, and disable tags without having to touch the source code. This means they don't have to bug you to add new tags or edit existing ones in the event of an update. - Source: dev.to / over 2 years ago
  • Graph database question?
    For C360 implementations the there’s a tool called Segment (https://segment.com/) that unifies all the customer identities used across websites/phone apps. Within Segment there is a defined matching logic for identity resolution based on different keys used across apps such as User ID, email, phone number, address, social media account. The end result is each persona will have one Segment ID where all your traits... Source: about 3 years ago

Unbounce mentions (14)

  • 400+ Websites That I Use as a Web Designer/Freelancer - All Compiled and Categorized in One Place
    Unbounce - Haven't used it myself but heard good things about it. It's good for building landing pages that you are going to delete or change very often. Source: 10 months ago
  • What is your go to service for creating a quick landing page for an idea?
    Unbounce. It's been a few years since I used it, but pretty simple drag/drop landing page builder that allows you to easily create tons of variants for testing. Source: 11 months ago
  • Create Better Content with These AI Tools
    Unbounce is an AI-powered landing page builder with intelligent features that let you create beautiful, high-performing marketing campaigns in just a few minutes. - Source: dev.to / about 1 year ago
  • Mark is telling fibs here
    It's something called Unbounce, and yes it is a prepackaged website builder. From another comment, though, it appears that the story happened about 10 years ago. Source: over 1 year ago
  • Using shopify for something other than e commerce.
    Might be worth checking out https://unbounce.com/. Source: over 1 year ago
View more

What are some alternatives?

When comparing Google Tag Manager and Unbounce, you can also consider the following products

Google Analytics - Improve your website to increase conversions, improve the user experience, and make more money using Google Analytics. Measure, understand and quantify engagement on your site with customized and in-depth reports.

LeadPages - LeadPages™ Software is the world's easiest landing page generator. It's the easiest way to build conversion optimized & mobile responsive landing pages.

Adobe Analytics - Adobe Analytics is an industry-leading solution that empowers you to understand your customers as people and steer your business with customer intelligence.

Instapage - Backed by award winning design and the largest community of conversion marketers on the planet, Instapage builds tools that make landing page marketing easy.

Mixpanel - Mixpanel is the most advanced analytics platform in the world for mobile & web.

Landingi - Build unlimited landing pages quickly and easily. Get more leads, maximize sales and watch your business grow.