Software Alternatives, Accelerators & Startups

Google Data Studio VS Whatagraph

Compare Google Data Studio VS Whatagraph and see what are their differences

Google Data Studio logo Google Data Studio

Data Studio turns your data into informative reports and dashboards that are easy to read, easy to share, and fully custom. Sign up for free.

Whatagraph logo Whatagraph

Whatagraph is the most visual multi-source marketing reporting platform. Built in collaboration with digital marketing agencies
  • Google Data Studio Landing page
    Landing page //
    2023-05-09
  • Whatagraph Landing page
    Landing page //
    2023-07-22

Google Data Studio features and specs

  • Free to Use
    Google Data Studio is a free tool, making it accessible for individuals and businesses of all sizes.
  • Integration with Google Services
    Seamlessly integrates with other Google services like Google Analytics, Google Ads, and BigQuery, providing a unified data experience.
  • Customizable Reports
    Offers a high level of customization for dashboards and reports, allowing users to tailor visualizations to their specific needs.
  • User-Friendly Interface
    The intuitive drag-and-drop interface makes it easy for beginners to create and manage reports without needing advanced technical skills.
  • Real-Time Collaboration
    Supports real-time collaboration, allowing multiple users to work on the same report simultaneously, similar to other Google Workspace products.
  • Wide Range of Connectors
    Supports multiple data connectors, enabling integration with a variety of third-party applications and databases beyond Google services.

Possible disadvantages of Google Data Studio

  • Limited Advanced Features
    Lacks some advanced analytics and BI features found in more specialized tools, which may be a limitation for power users.
  • Performance Issues
    Reports with a large number of visualizations or complex queries can experience slow performance and increased load times.
  • Learning Curve
    While user-friendly, there is still a learning curve involved, especially for users who are new to data visualization tools.
  • Data Handling Limitations
    Handling very large datasets can be cumbersome, and there might be limitations in data extraction and processing capabilities.
  • Limited Export Options
    Exporting reports is somewhat limited, with fewer formats available compared to other BI tools, which might be a drawback for some users.
  • Dependence on Internet Connection
    Requires a stable internet connection to access and modify reports, which can be a hindrance in areas with poor connectivity.

Whatagraph features and specs

  • User-Friendly Interface
    Whatagraph's intuitive design makes it easy for users, even those without technical expertise, to create and understand comprehensive reports.
  • Customization
    Offers extensive customization options for reports, allowing users to tailor them to specific needs and branding requirements.
  • Integrations
    Seamlessly integrates with popular marketing tools and platforms such as Google Analytics, Facebook, and Mailchimp, providing a centralized reporting solution.
  • Automation
    Enables automated reporting, saving time and ensuring that reports are consistently delivered on schedule.
  • Collaboration
    Facilitates collaboration by allowing multiple users to access and edit reports, streamlining team workflows.
  • Visual Appeal
    Produces visually appealing, professional reports that can enhance presentations and client communications.

Possible disadvantages of Whatagraph

  • Pricing
    Whatagraph may be considered expensive for small businesses or startups due to its subscription model.
  • Learning Curve
    While relatively user-friendly, some users may experience a learning curve when first starting out with the platform.
  • Template Limitations
    Some users have reported limited flexibility in template designs, which may not suit highly specific reporting needs.
  • Data Sync Delays
    There can be occasional delays in data syncing from integrated platforms, which might affect the timeliness of reports.
  • Customer Support
    Some users have indicated that customer support can be slow to respond or not as helpful as desired.

Analysis of Google Data Studio

Overall verdict

  • Google Data Studio is generally considered a good option for those who need to create custom data visualizations and reports. Its ease of use, extensive integration capabilities, and cost-effectiveness make it a solid choice for both beginners and experienced data analysts seeking a versatile reporting tool.

Why this product is good

  • Google Data Studio is a powerful tool for creating interactive and visually appealing reports and dashboards. It integrates seamlessly with other Google services like Google Analytics, Google Ads, and Google Sheets, making it easy to pull real-time data without additional connectors. Its user-friendly interface allows users to create dynamic reports without needing extensive technical expertise. Furthermore, it's a free tool, which makes it accessible for individuals and small businesses looking to visualize data without incurring additional costs.

Recommended for

    Google Data Studio is well-suited for digital marketers, small business owners, data analysts, and anyone involved in data-driven decision-making who needs to create customizable, shareable, and visually appealing reports and dashboards. It's particularly beneficial for those already using other Google services, as it allows for seamless data integration and manipulation within the Google ecosystem.

Analysis of Whatagraph

Overall verdict

  • Whatagraph is generally considered a good solution for marketing teams that need to consolidate and simplify their reporting processes. Its intuitive interface and robust features make it an attractive option for both small businesses and larger enterprises looking to enhance their data-driven decision-making.

Why this product is good

  • Whatagraph is a marketing reporting tool that aggregates data from multiple sources and presents it in visually appealing formats. It's highly valued for its ease of use, customization options, and the ability to automate report creation, saving marketing teams significant time. The platform supports integration with a wide range of marketing tools, which allows for comprehensive reporting across different channels and metrics.

Recommended for

  • Marketing agencies looking for a streamlined reporting solution
  • Businesses seeking to automate and customize their marketing reports
  • Teams that require integration across multiple marketing platforms
  • Professionals who value visually appealing and easy-to-understand reports

Google Data Studio videos

5 Reasons Why Google Data Studio is Amazing

More videos:

  • Review - Why I switched to Google Data Studio
  • Review - I Evaluated 4 BI Tools: Power BI, Tableau, Google Data Studio, & Sisense. Here's What I Found.

Whatagraph videos

Top 4 Whatagraph Features Released in 2019

More videos:

  • Review - Whatagraph Reviews - Honest thoughts after using the whatagraph tool (whatagraph review)
  • Review - whatagraph review - Everything You Need To Know About The Tool (whatagraph review 2019)

Category Popularity

0-100% (relative to Google Data Studio and Whatagraph)
Data Dashboard
51 51%
49% 49
Business Intelligence
58 58%
42% 42
Data Visualization
62 62%
38% 38
Business & Commerce
27 27%
73% 73

User comments

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Reviews

These are some of the external sources and on-site user reviews we've used to compare Google Data Studio and Whatagraph

Google Data Studio Reviews

25 Best Statistical Analysis Software
With its intuitive interface and extensive customization options, Google Data Studio makes it easy for users to create captivating visualizations of their data, regardless of their technical expertise.
11 Metabase Alternatives
Google Data Studio is a platform that acts as a Google drive and saves hundreds of files at a time and makes reports out of them for business needs. Data studio offers to add a bulk of data files at a time and this application will make a report that will save a lot of their time and helps them make better decisions for their businesses and other useful tasks. Representers...
Best Google Data Studio Alternatives (Self-Service BI)
Google Data Studio is a reporting tool that nicely integrates within GA360 ecosystem (alongside with Google BigQuery and Google Sheet) and evolving on a monthly basis with an intuitive interface to explore and build insights. And it's completely free.
5 Metabase Alternatives You Don't Need a PhD to Use
Google Data Studio is a free tool and amongst the more visualization-focused alternatives to Metabase. Google Data Studio helps convert data into shareable reports for better metrics, reporting, and communication.
8 Databox Alternatives: Which One Is The Best?
Basic visualization and reporting are easy with Google Data Studio. However, it does not support the flexibility and customizability of visualization. So lack of visualization can be considered as a disadvantage of Google Data Studio.
Source: hockeystack.com

Whatagraph Reviews

8 Databox Alternatives: Which One Is The Best?
Customers mainly use Whatagraph for tracking campaign results from various channels. The platform provides visualizations, reports, and data insights in the manner of leading your company’s success. It offers some features that you may not find in other competitor tools such as monitoring multiple channels at once or styling reports based on your needs.
Source: hockeystack.com
25 Best Reporting Tools for 2022
Whatagraph is known as a reporting tool that allows you to compare and monitor the performance of various campaigns. It also allows you to transfer custom data from API and Google Sheets.
Source: hevodata.com

Social recommendations and mentions

Based on our record, Whatagraph should be more popular than Google Data Studio. It has been mentiond 4 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Data Studio mentions (2)

  • 5 tools for Core Web Vitals to measure and improve website UX
    A tool to visualize data, for example, based on reports like CrUX, is Data Studio. It allows you to create dashboards based on source files and thus capture trends in user behavior. - Source: dev.to / about 3 years ago
  • GCP solution for ML model management (ML Ops)?
    I'm guessing you're looking for a database product or something like Data Studio. Whats your use case? Source: over 3 years ago

Whatagraph mentions (4)

  • Linking visibility and positions data in google data studio
    I recommend pulling this easily into whatagraph.com through drag & drop functionality. Amazing integration depth, also! Source: almost 4 years ago
  • Does this tool exist?
    Try whatagraph.com. Should do the job for you. Source: about 4 years ago
  • V2.0 of Google Data Studio
    Hey everyone, Just like the title says that's what Whatagraph.com is - those of you who are looking to significantly improve your data aggregation, visualization, and reporting capabilities, I would love to invite you to our webinar next week on Tuesday at 3pm BST.https://www.linkedin.com/events/6793088092371763200/. Source: about 4 years ago
  • New data analyst tasked with major overhaul needing guidance!
    The space I am more aware of is the data integration part of the process, and my team uses hotglue (though hotglue is built for developers) to collate the data into one place, do any transformations necessary (the transformations are done in Python in hotglue), and then send it to the tool we use (we recently switched from Databox to Whatagraph). The nice thing about this for us is we can actually remain on the... Source: about 4 years ago

What are some alternatives?

When comparing Google Data Studio and Whatagraph, you can also consider the following products

Databox - Databox is an easy-to-use analytics platform that helps growing businesses centralize their data, and use it to make better decisions and improve performance.

Geckoboard - Get to know Geckoboard: Instant access to your most important metrics displayed on a real-time dashboard.

Supermetrics - Supermetrics simplifies marketing analytics by connecting, consolidating, and centralizing data from 150+ platforms into your favorite tools. Trusted by 200K+ organizations, we empower marketers to focus on insights, not manual work.

Microsoft Power BI - BI visualization and reporting for desktop, web or mobile

Owler - Owler is a crowdsourced data model allowing users to follow, track, and research companies.

Polar Analytics - Your #1 Analytics for Ecommerce — Centralize Ecommerce data and create custom reports + metrics without coding. Try it free.