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Google Ad Manager VS EXADS

Compare Google Ad Manager VS EXADS and see what are their differences

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Google Ad Manager logo Google Ad Manager

Grow revenue wherever your users are with an integrated ad management platform that surfaces insights for smarter business decisions.

EXADS logo EXADS

EXADS is a powerful and easy to use white label ad server that is trusted by ad networks, advertisers and publishers, to maximise their advertising returns.
  • Google Ad Manager Landing page
    Landing page //
    2022-10-02
  • EXADS Landing page
    Landing page //
    2022-11-04

EXADS offers a number of white-label ad tech solutions covering the expectations of advertisers, publishers and ad networks. With EXADS, you can build a powerful ad platform that comes with all the tools and support necessary to maximize your revenue. Regardless of the type of business you run, these solutions can be customized to the smallest detail to help you reach your advertising goals.

EXADS has been developing ad serving technology for the past ten years, for both direct and programmatic advertising. From a fully-fledged ad network infrastructure, to Publisher ad servers, native, video, mobile, email ad servers, DSPs and SSPs, EXADS covers all the aspects of ad serving, cross-channel and cross-device.

Google Ad Manager

Website
admanager.google.com
$ Details
-
Platforms
-
Release Date
-
Edit details

EXADS

Website
exads.com
$ Details
paid Free Trial
Platforms
DSP SSP Publisher Ad Server Ad Network Platform Ad Server API Email Ad Server Native Ad Server Mobile Ad Server Video Ad Server Retail Media Ad Platform
Release Date
2012 January
Edit details

Google Ad Manager features and specs

No features have been listed yet.

EXADS features and specs

  • Real-time Analytics: Over 50 metrics, 25 dimensions and 25 filters
  • Advanced documentation: Tech support and clear guidelines
  • White-label: Logo, brand guidelines, domain
  • Campaign compliance/ Malvertising protection: Protect your brand and audiences
  • Self-Service: Create unlimited advertiser or publisher accounts
  • Advanced targeting options: i.e.: custom targeting, device, domain, site, keyword, OS, browser, IP range, etc.
  • Programmatic Support: OpenRTB, custom RTB integrations
  • Automatic Optimizations: For campaigns, bidding strategies, ad variations
  • Ad Block Recovery: Increase revenues by 30%

Google Ad Manager videos

+ Add

Google Ad Manager reporting integration

More videos:

  • Review - Troubleshoot bad ads - Review and Manage Ads in Google Ad Manager- Google Ad Manager course 2020
  • Review - Opportunities And Experiments In Google Ad Manager

EXADS videos

+ Add

Intro to EXADS

Category Popularity

0-100% (relative to Google Ad Manager and EXADS)

Google Ad Manager

EXADS

Ad Networks
93 93%
Ad Networks
7% 7
Advertising
89 89%
Advertising
11% 11
Ad Servers
84 84%
Ad Servers
16% 16
Mobile Ad Network
100 100%
Mobile Ad Network
0% 0

User comments

Share your experience with using Google Ad Manager and EXADS. For example, how are they different and which one is better?
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Social recommendations and mentions

Based on our record, Google Ad Manager seems to be more popular. It has been mentiond 3 times since March 2021. We are tracking product recommendations and mentions on various public social media platforms and blogs. They can help you identify which product is more popular and what people think of it.

Google Ad Manager mentions (3)

  • (need tool) How to better sell ad spaces to my direct ad customers?
    I read somewhere that Google Ad Manager can solve my Problems. Is that true? Can someone send me a link of their documentation where they show this feature? Because I don't understand really Google Ad Manager, I saw their website https://admanager.google.com/home/ but it feels like AdSense, just for businesses who have more ad space with different interest groups and so on with better ad network Management or... Source: over 2 years ago
  • 15 Million page views but rejected from GAM
    Thanks for that info! Yes, I filled out a form at https://admanager.google.com/home/ and that's when this Google person reached out to us. Source: almost 3 years ago
  • 15 Million page views but rejected from GAM
    You sure you just signed up at https://admanager.google.com/home/ ? Just register an Adsense account, then a free GAM account and you should be good to go. Source: almost 3 years ago

EXADS mentions (0)

We have not tracked any mentions of EXADS yet. Tracking of EXADS recommendations started around Nov 2022.

What are some alternatives?

When comparing Google Ad Manager and EXADS, you can also consider the following products

AdSense - Earn money with website monetization from Google AdSense. We'll optimize your ad sizes to give them more chance to be seen and clicked.

AdGlare - AdGlare is a scalable Ad Server in the cloud, both for Publishers and Advertisers.

OpenX - Ad technology platform available as a hosted service or as an open source download.

AdButler - AdButler helps thousands of publishers save time and maximize revenue with a fully customizable...

AdMob - Earn more from your mobile apps using in-app ads to generate revenue, gain actionable insights, and grow your app with easy-to-use tools.

Kevel - Kevel's APIs make it easy for engineers and PMs to quickly launch a fully-customized, white-labeled, server-side ad server.

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